Before the ad image :: body memory in motion /
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York :
Nova Science Publishers, Inc.,
[2018]
|
| Schriftenreihe: | Contemporary cultural studies
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | 1 online resource. |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781536142532 1536142530 |
Internformat
MARC
| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | ZDB-4-EBA-on1060605743 | ||
| 003 | OCoLC | ||
| 005 | 20241004212047.0 | ||
| 006 | m o d | ||
| 007 | cr ||||||||||| | ||
| 008 | 181109s2018 nyu ob 001 0 eng | ||
| 010 | |a 2020685699 | ||
| 040 | |a DLC |b eng |e rda |c DLC |d OCLCF |d YDX |d UKAHL |d N$T |d OCLCO |d QGK |d K6U |d OCLCQ |d OCLCO |d OCLCL | ||
| 020 | |a 9781536142532 |q (ebook) | ||
| 020 | |a 1536142530 | ||
| 020 | |z 1536142522 |q (paperback) | ||
| 020 | |z 9781536142525 |q (paperback) | ||
| 035 | |a (OCoLC)1060605743 | ||
| 042 | |a pcc | ||
| 050 | 4 | |a HF5415.32 |b .M53 2018eb | |
| 072 | 7 | |a BUS |x 082000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 041000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 042000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 085000 |2 bisacsh | |
| 082 | 7 | |a 658.8/342 |2 23 | |
| 049 | |a MAIN | ||
| 100 | 1 | |a Mickunas, Algis, |e author. | |
| 245 | 1 | 0 | |a Before the ad image : |b body memory in motion / |c Algis Mickunas, Joseph Pilotta. |
| 264 | 1 | |a New York : |b Nova Science Publishers, Inc., |c [2018] | |
| 300 | |a 1 online resource. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 0 | |a Contemporary cultural studies | |
| 504 | |a Includes bibliographical references and index. | ||
| 588 | |a Description based on print version record; title from PDF title page, viewed (07/02/2020). | ||
| 505 | 0 | |a Intro -- Contents -- Preface -- Where Are Neuro ADS Going? -- Critiques of Neuroscience -- References -- Chapter 1 -- The Affective Orientation -- The Hierarchy of Effects -- What "The Unconscious" Really Means -- Zaltman and the Reconstructive Theory of Memory (R.T.M.) -- Problems with R.T.M. -- Standing the Hierarchy of Effects on Its Head -- The Affective Perspective -- Desire -- The Role of Cognition in Desire -- Self-Understanding in Desire -- Construct: Thinking and Feeling -- The Difference between Knowing and Feeling -- References -- Chapter 2 -- You-I-We in a Field of Awareness -- Introduction -- Communicative Community -- Prologue -- Psyche and Expression -- Mood Community as Memory -- Body Remembers More -- Technology and Body -- Postscript -- References -- Chapter 3 -- Expressivity the Power of Advertising -- The Desire for Desire -- Eros -- Love Marks -- References -- Chapter 4 -- Discourses, Intercorporeity and Affectivity -- Introduction -- Discursive Practice -- The Nomad -- The Cynical Body -- Body in Action: Constitution of Space -- References -- Chapter 5 -- Depth and Transparency -- Introduction -- The Experiencing Subject -- Postscript -- References -- Chapter 6 -- Primacy of Time -- Introduction -- Bergson and Husserl -- Temporal Flow and Subjectivity -- Postscript -- References -- Chapter 7 -- Selecting and Deselecting Relevance -- How a System of Relevance Functions -- On Expectations -- Rethinking Lifestyle -- 1. It's Not an Attitude or a Demographic -- Lifestyles Are Made Up of Practice or I Can's -- 2. Lifestyle Choices Are Limited I Can's -- Lifestyles Are Chosen -- Lifestyle Choices Are Limited -- 3. Influences on Lifestyle-Creation -- 4. Lifestyles Are Visible in Things -- Life-World -- References -- Chapter 8 -- Movement and Receptivity -- Communication Styles of Media -- Desire. | |
| 505 | 8 | |a Transformational-Emotional Style -- Synaesthetic Style -- Shut Up and Dance -- Reading the Chart -- Explanation of Chart -- References -- Chapter 9 -- The Media -- The Phenomenon of Synaesthesia -- Perception/Expression -- Multimedia-Tasking and Synesthesia -- Corporeal Perception -- The Position of the Camera and the Audience -- Synchronization -- Conclusion -- References -- Index -- Blank Page. | |
| 650 | 0 | |a Consumer behavior |x Psychological aspects. | |
| 650 | 6 | |a Consommateurs |x Comportement |x Aspect psychologique. | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a Consumer behavior |x Psychological aspects |2 fast | |
| 700 | 1 | |a Pilotta, Joseph, |e author. | |
| 758 | |i has work: |a Before the ad image (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFRg839Xv4MDwkJKwcpF8C |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |t Before the ad image |d New York : Nova Science Publishers, [2018] |z 1536142522 |w (DLC) 2017279291 |
| 856 | 4 | 0 | |l FWS01 |p ZDB-4-EBA |q FWS_PDA_EBA |u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1924981 |3 Volltext |
| 938 | |a EBSCOhost |b EBSC |n 1924981 | ||
| 938 | |a YBP Library Services |b YANK |n 15616562 | ||
| 938 | |a Askews and Holts Library Services |b ASKH |n AH35903940 | ||
| 994 | |a 92 |b GEBAY | ||
| 912 | |a ZDB-4-EBA | ||
| 049 | |a DE-863 | ||
Datensatz im Suchindex
| DE-BY-FWS_katkey | ZDB-4-EBA-on1060605743 |
|---|---|
| _version_ | 1816882476571688960 |
| adam_text | |
| any_adam_object | |
| author | Mickunas, Algis Pilotta, Joseph |
| author_facet | Mickunas, Algis Pilotta, Joseph |
| author_role | aut aut |
| author_sort | Mickunas, Algis |
| author_variant | a m am j p jp |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.32 .M53 2018eb |
| callnumber-search | HF5415.32 .M53 2018eb |
| callnumber-sort | HF 45415.32 M53 42018EB |
| callnumber-subject | HF - Commerce |
| collection | ZDB-4-EBA |
| contents | Intro -- Contents -- Preface -- Where Are Neuro ADS Going? -- Critiques of Neuroscience -- References -- Chapter 1 -- The Affective Orientation -- The Hierarchy of Effects -- What "The Unconscious" Really Means -- Zaltman and the Reconstructive Theory of Memory (R.T.M.) -- Problems with R.T.M. -- Standing the Hierarchy of Effects on Its Head -- The Affective Perspective -- Desire -- The Role of Cognition in Desire -- Self-Understanding in Desire -- Construct: Thinking and Feeling -- The Difference between Knowing and Feeling -- References -- Chapter 2 -- You-I-We in a Field of Awareness -- Introduction -- Communicative Community -- Prologue -- Psyche and Expression -- Mood Community as Memory -- Body Remembers More -- Technology and Body -- Postscript -- References -- Chapter 3 -- Expressivity the Power of Advertising -- The Desire for Desire -- Eros -- Love Marks -- References -- Chapter 4 -- Discourses, Intercorporeity and Affectivity -- Introduction -- Discursive Practice -- The Nomad -- The Cynical Body -- Body in Action: Constitution of Space -- References -- Chapter 5 -- Depth and Transparency -- Introduction -- The Experiencing Subject -- Postscript -- References -- Chapter 6 -- Primacy of Time -- Introduction -- Bergson and Husserl -- Temporal Flow and Subjectivity -- Postscript -- References -- Chapter 7 -- Selecting and Deselecting Relevance -- How a System of Relevance Functions -- On Expectations -- Rethinking Lifestyle -- 1. It's Not an Attitude or a Demographic -- Lifestyles Are Made Up of Practice or I Can's -- 2. Lifestyle Choices Are Limited I Can's -- Lifestyles Are Chosen -- Lifestyle Choices Are Limited -- 3. Influences on Lifestyle-Creation -- 4. Lifestyles Are Visible in Things -- Life-World -- References -- Chapter 8 -- Movement and Receptivity -- Communication Styles of Media -- Desire. Transformational-Emotional Style -- Synaesthetic Style -- Shut Up and Dance -- Reading the Chart -- Explanation of Chart -- References -- Chapter 9 -- The Media -- The Phenomenon of Synaesthesia -- Perception/Expression -- Multimedia-Tasking and Synesthesia -- Corporeal Perception -- The Position of the Camera and the Audience -- Synchronization -- Conclusion -- References -- Index -- Blank Page. |
| ctrlnum | (OCoLC)1060605743 |
| dewey-full | 658.8/342 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/342 |
| dewey-search | 658.8/342 |
| dewey-sort | 3658.8 3342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>04707cam a2200601 i 4500</leader><controlfield tag="001">ZDB-4-EBA-on1060605743</controlfield><controlfield tag="003">OCoLC</controlfield><controlfield tag="005">20241004212047.0</controlfield><controlfield tag="006">m o d </controlfield><controlfield tag="007">cr |||||||||||</controlfield><controlfield tag="008">181109s2018 nyu ob 001 0 eng </controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a"> 2020685699</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DLC</subfield><subfield code="b">eng</subfield><subfield code="e">rda</subfield><subfield code="c">DLC</subfield><subfield code="d">OCLCF</subfield><subfield code="d">YDX</subfield><subfield code="d">UKAHL</subfield><subfield code="d">N$T</subfield><subfield code="d">OCLCO</subfield><subfield code="d">QGK</subfield><subfield code="d">K6U</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">OCLCO</subfield><subfield code="d">OCLCL</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781536142532</subfield><subfield code="q">(ebook)</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1536142530</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">1536142522</subfield><subfield code="q">(paperback)</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">9781536142525</subfield><subfield code="q">(paperback)</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1060605743</subfield></datafield><datafield tag="042" ind1=" " ind2=" "><subfield code="a">pcc</subfield></datafield><datafield tag="050" ind1=" " ind2="4"><subfield code="a">HF5415.32</subfield><subfield code="b">.M53 2018eb</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="x">082000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="x">041000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="x">042000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="x">085000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="082" ind1="7" ind2=" "><subfield code="a">658.8/342</subfield><subfield code="2">23</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">MAIN</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Mickunas, Algis,</subfield><subfield code="e">author.</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Before the ad image :</subfield><subfield code="b">body memory in motion /</subfield><subfield code="c">Algis Mickunas, Joseph Pilotta.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York :</subfield><subfield code="b">Nova Science Publishers, Inc.,</subfield><subfield code="c">[2018]</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">computer</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">online resource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Contemporary cultural studies</subfield></datafield><datafield tag="504" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index.</subfield></datafield><datafield tag="588" ind1=" " ind2=" "><subfield code="a">Description based on print version record; title from PDF title page, viewed (07/02/2020).</subfield></datafield><datafield tag="505" ind1="0" ind2=" "><subfield code="a">Intro -- Contents -- Preface -- Where Are Neuro ADS Going? -- Critiques of Neuroscience -- References -- Chapter 1 -- The Affective Orientation -- The Hierarchy of Effects -- What "The Unconscious" Really Means -- Zaltman and the Reconstructive Theory of Memory (R.T.M.) -- Problems with R.T.M. -- Standing the Hierarchy of Effects on Its Head -- The Affective Perspective -- Desire -- The Role of Cognition in Desire -- Self-Understanding in Desire -- Construct: Thinking and Feeling -- The Difference between Knowing and Feeling -- References -- Chapter 2 -- You-I-We in a Field of Awareness -- Introduction -- Communicative Community -- Prologue -- Psyche and Expression -- Mood Community as Memory -- Body Remembers More -- Technology and Body -- Postscript -- References -- Chapter 3 -- Expressivity the Power of Advertising -- The Desire for Desire -- Eros -- Love Marks -- References -- Chapter 4 -- Discourses, Intercorporeity and Affectivity -- Introduction -- Discursive Practice -- The Nomad -- The Cynical Body -- Body in Action: Constitution of Space -- References -- Chapter 5 -- Depth and Transparency -- Introduction -- The Experiencing Subject -- Postscript -- References -- Chapter 6 -- Primacy of Time -- Introduction -- Bergson and Husserl -- Temporal Flow and Subjectivity -- Postscript -- References -- Chapter 7 -- Selecting and Deselecting Relevance -- How a System of Relevance Functions -- On Expectations -- Rethinking Lifestyle -- 1. It's Not an Attitude or a Demographic -- Lifestyles Are Made Up of Practice or I Can's -- 2. Lifestyle Choices Are Limited I Can's -- Lifestyles Are Chosen -- Lifestyle Choices Are Limited -- 3. Influences on Lifestyle-Creation -- 4. Lifestyles Are Visible in Things -- Life-World -- References -- Chapter 8 -- Movement and Receptivity -- Communication Styles of Media -- Desire.</subfield></datafield><datafield tag="505" ind1="8" ind2=" "><subfield code="a">Transformational-Emotional Style -- Synaesthetic Style -- Shut Up and Dance -- Reading the Chart -- Explanation of Chart -- References -- Chapter 9 -- The Media -- The Phenomenon of Synaesthesia -- Perception/Expression -- Multimedia-Tasking and Synesthesia -- Corporeal Perception -- The Position of the Camera and the Audience -- Synchronization -- Conclusion -- References -- Index -- Blank Page.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Consumer behavior</subfield><subfield code="x">Psychological aspects.</subfield></datafield><datafield tag="650" ind1=" " ind2="6"><subfield code="a">Consommateurs</subfield><subfield code="x">Comportement</subfield><subfield code="x">Aspect psychologique.</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Industrial Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management Science</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Organizational Behavior</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Consumer behavior</subfield><subfield code="x">Psychological aspects</subfield><subfield code="2">fast</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Pilotta, Joseph,</subfield><subfield code="e">author.</subfield></datafield><datafield tag="758" ind1=" " ind2=" "><subfield code="i">has work:</subfield><subfield code="a">Before the ad image (Text)</subfield><subfield code="1">https://id.oclc.org/worldcat/entity/E39PCFRg839Xv4MDwkJKwcpF8C</subfield><subfield code="4">https://id.oclc.org/worldcat/ontology/hasWork</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Print version:</subfield><subfield code="t">Before the ad image</subfield><subfield code="d">New York : Nova Science Publishers, [2018]</subfield><subfield code="z">1536142522</subfield><subfield code="w">(DLC) 2017279291</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="l">FWS01</subfield><subfield code="p">ZDB-4-EBA</subfield><subfield code="q">FWS_PDA_EBA</subfield><subfield code="u">https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1924981</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">EBSCOhost</subfield><subfield code="b">EBSC</subfield><subfield code="n">1924981</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">YBP Library Services</subfield><subfield code="b">YANK</subfield><subfield code="n">15616562</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">Askews and Holts Library Services</subfield><subfield code="b">ASKH</subfield><subfield code="n">AH35903940</subfield></datafield><datafield tag="994" ind1=" " ind2=" "><subfield code="a">92</subfield><subfield code="b">GEBAY</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBA</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-863</subfield></datafield></record></collection> |
| id | ZDB-4-EBA-on1060605743 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-27T13:29:13Z |
| institution | BVB |
| isbn | 9781536142532 1536142530 |
| language | English |
| lccn | 2020685699 |
| oclc_num | 1060605743 |
| open_access_boolean | |
| owner | MAIN DE-863 DE-BY-FWS |
| owner_facet | MAIN DE-863 DE-BY-FWS |
| physical | 1 online resource. |
| psigel | ZDB-4-EBA |
| publishDate | 2018 |
| publishDateSearch | 2018 |
| publishDateSort | 2018 |
| publisher | Nova Science Publishers, Inc., |
| record_format | marc |
| series2 | Contemporary cultural studies |
| spelling | Mickunas, Algis, author. Before the ad image : body memory in motion / Algis Mickunas, Joseph Pilotta. New York : Nova Science Publishers, Inc., [2018] 1 online resource. text txt rdacontent computer c rdamedia online resource cr rdacarrier Contemporary cultural studies Includes bibliographical references and index. Description based on print version record; title from PDF title page, viewed (07/02/2020). Intro -- Contents -- Preface -- Where Are Neuro ADS Going? -- Critiques of Neuroscience -- References -- Chapter 1 -- The Affective Orientation -- The Hierarchy of Effects -- What "The Unconscious" Really Means -- Zaltman and the Reconstructive Theory of Memory (R.T.M.) -- Problems with R.T.M. -- Standing the Hierarchy of Effects on Its Head -- The Affective Perspective -- Desire -- The Role of Cognition in Desire -- Self-Understanding in Desire -- Construct: Thinking and Feeling -- The Difference between Knowing and Feeling -- References -- Chapter 2 -- You-I-We in a Field of Awareness -- Introduction -- Communicative Community -- Prologue -- Psyche and Expression -- Mood Community as Memory -- Body Remembers More -- Technology and Body -- Postscript -- References -- Chapter 3 -- Expressivity the Power of Advertising -- The Desire for Desire -- Eros -- Love Marks -- References -- Chapter 4 -- Discourses, Intercorporeity and Affectivity -- Introduction -- Discursive Practice -- The Nomad -- The Cynical Body -- Body in Action: Constitution of Space -- References -- Chapter 5 -- Depth and Transparency -- Introduction -- The Experiencing Subject -- Postscript -- References -- Chapter 6 -- Primacy of Time -- Introduction -- Bergson and Husserl -- Temporal Flow and Subjectivity -- Postscript -- References -- Chapter 7 -- Selecting and Deselecting Relevance -- How a System of Relevance Functions -- On Expectations -- Rethinking Lifestyle -- 1. It's Not an Attitude or a Demographic -- Lifestyles Are Made Up of Practice or I Can's -- 2. Lifestyle Choices Are Limited I Can's -- Lifestyles Are Chosen -- Lifestyle Choices Are Limited -- 3. Influences on Lifestyle-Creation -- 4. Lifestyles Are Visible in Things -- Life-World -- References -- Chapter 8 -- Movement and Receptivity -- Communication Styles of Media -- Desire. Transformational-Emotional Style -- Synaesthetic Style -- Shut Up and Dance -- Reading the Chart -- Explanation of Chart -- References -- Chapter 9 -- The Media -- The Phenomenon of Synaesthesia -- Perception/Expression -- Multimedia-Tasking and Synesthesia -- Corporeal Perception -- The Position of the Camera and the Audience -- Synchronization -- Conclusion -- References -- Index -- Blank Page. Consumer behavior Psychological aspects. Consommateurs Comportement Aspect psychologique. BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Consumer behavior Psychological aspects fast Pilotta, Joseph, author. has work: Before the ad image (Text) https://id.oclc.org/worldcat/entity/E39PCFRg839Xv4MDwkJKwcpF8C https://id.oclc.org/worldcat/ontology/hasWork Print version: Before the ad image New York : Nova Science Publishers, [2018] 1536142522 (DLC) 2017279291 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1924981 Volltext |
| spellingShingle | Mickunas, Algis Pilotta, Joseph Before the ad image : body memory in motion / Intro -- Contents -- Preface -- Where Are Neuro ADS Going? -- Critiques of Neuroscience -- References -- Chapter 1 -- The Affective Orientation -- The Hierarchy of Effects -- What "The Unconscious" Really Means -- Zaltman and the Reconstructive Theory of Memory (R.T.M.) -- Problems with R.T.M. -- Standing the Hierarchy of Effects on Its Head -- The Affective Perspective -- Desire -- The Role of Cognition in Desire -- Self-Understanding in Desire -- Construct: Thinking and Feeling -- The Difference between Knowing and Feeling -- References -- Chapter 2 -- You-I-We in a Field of Awareness -- Introduction -- Communicative Community -- Prologue -- Psyche and Expression -- Mood Community as Memory -- Body Remembers More -- Technology and Body -- Postscript -- References -- Chapter 3 -- Expressivity the Power of Advertising -- The Desire for Desire -- Eros -- Love Marks -- References -- Chapter 4 -- Discourses, Intercorporeity and Affectivity -- Introduction -- Discursive Practice -- The Nomad -- The Cynical Body -- Body in Action: Constitution of Space -- References -- Chapter 5 -- Depth and Transparency -- Introduction -- The Experiencing Subject -- Postscript -- References -- Chapter 6 -- Primacy of Time -- Introduction -- Bergson and Husserl -- Temporal Flow and Subjectivity -- Postscript -- References -- Chapter 7 -- Selecting and Deselecting Relevance -- How a System of Relevance Functions -- On Expectations -- Rethinking Lifestyle -- 1. It's Not an Attitude or a Demographic -- Lifestyles Are Made Up of Practice or I Can's -- 2. Lifestyle Choices Are Limited I Can's -- Lifestyles Are Chosen -- Lifestyle Choices Are Limited -- 3. Influences on Lifestyle-Creation -- 4. Lifestyles Are Visible in Things -- Life-World -- References -- Chapter 8 -- Movement and Receptivity -- Communication Styles of Media -- Desire. Transformational-Emotional Style -- Synaesthetic Style -- Shut Up and Dance -- Reading the Chart -- Explanation of Chart -- References -- Chapter 9 -- The Media -- The Phenomenon of Synaesthesia -- Perception/Expression -- Multimedia-Tasking and Synesthesia -- Corporeal Perception -- The Position of the Camera and the Audience -- Synchronization -- Conclusion -- References -- Index -- Blank Page. Consumer behavior Psychological aspects. Consommateurs Comportement Aspect psychologique. BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Consumer behavior Psychological aspects fast |
| title | Before the ad image : body memory in motion / |
| title_auth | Before the ad image : body memory in motion / |
| title_exact_search | Before the ad image : body memory in motion / |
| title_full | Before the ad image : body memory in motion / Algis Mickunas, Joseph Pilotta. |
| title_fullStr | Before the ad image : body memory in motion / Algis Mickunas, Joseph Pilotta. |
| title_full_unstemmed | Before the ad image : body memory in motion / Algis Mickunas, Joseph Pilotta. |
| title_short | Before the ad image : |
| title_sort | before the ad image body memory in motion |
| title_sub | body memory in motion / |
| topic | Consumer behavior Psychological aspects. Consommateurs Comportement Aspect psychologique. BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Consumer behavior Psychological aspects fast |
| topic_facet | Consumer behavior Psychological aspects. Consommateurs Comportement Aspect psychologique. BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Consumer behavior Psychological aspects |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1924981 |
| work_keys_str_mv | AT mickunasalgis beforetheadimagebodymemoryinmotion AT pilottajoseph beforetheadimagebodymemoryinmotion |