How to become a rock star chef :: 11 steps to dominate your market in the new digital economy /
"Digital Marketing and Celebrity Chef Branding expert Mark Garcia shares hard-won advice and real life examples on how chefs, restaurateurs and food-service professionals can connect and engage with customers, so that they can dominate their competitive marketplace. In his passionate, streetwis...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York, NY :
Morgan James Publishing,
[2018]
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "Digital Marketing and Celebrity Chef Branding expert Mark Garcia shares hard-won advice and real life examples on how chefs, restaurateurs and food-service professionals can connect and engage with customers, so that they can dominate their competitive marketplace. In his passionate, streetwise style, Chef Mark Garcia's mission is to strengthen the positioning and messaging of chefs, restaurateurs and food-service professionals by training them on best practices and techniques that lead to profitable digital marketing campaigns and promotions. With the massive proliferation and constant evolvement of digital, social and mobile media platforms in the past few years, the winning recipe of content and engagement is different now. Yes, one must still have tremendous cooking talent, serve their customers flawlessly and provide value to the marketplace, but no entrepreneur, brand manager or corporation can deny the power and intimacy of digital marketing."--Amazon.com |
| Beschreibung: | 1 online resource |
| ISBN: | 9781630471026 163047102X |
Internformat
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| 505 | 0 | |a What is a Rock Star chef? -- Mind-set -- Integrity -- Salesmanship: your USP -- Exercise and physiology --Efficiency -- Networking off-line -- Promote, promote, promote (and promote) -- Like-minded individuals -- Always give back -- Choices: make intelligent ones -- Everything in its place. | |
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| 650 | 0 | |a Business planning. |0 http://id.loc.gov/authorities/subjects/sh85032906 | |
| 650 | 0 | |a Internet marketing. |0 http://id.loc.gov/authorities/subjects/sh95005028 | |
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| author_GND | http://id.loc.gov/authorities/names/no2006132533 |
| author_facet | Garcia, Mark |
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| contents | What is a Rock Star chef? -- Mind-set -- Integrity -- Salesmanship: your USP -- Exercise and physiology --Efficiency -- Networking off-line -- Promote, promote, promote (and promote) -- Like-minded individuals -- Always give back -- Choices: make intelligent ones -- Everything in its place. |
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| dewey-tens | 640 - Home and family management |
| discipline | Agrar-/Forst-/Ernährungs-/Haushaltswissenschaft / Gartenbau |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-11-27T13:28:11Z |
| institution | BVB |
| isbn | 9781630471026 163047102X |
| language | English |
| oclc_num | 1019889619 |
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| spelling | Garcia, Mark. http://id.loc.gov/authorities/names/no2006132533 How to become a rock star chef : 11 steps to dominate your market in the new digital economy / Chef Mark Garcia, founder of Rock Star Chef Marketing Academy. How to become a rock star chef in the digital age Eleven steps to dominate your market in the new digital economy New York, NY : Morgan James Publishing, [2018] ©2018 1 online resource text txt rdacontent computer c rdamedia online resource cr rdacarrier Print version record. What is a Rock Star chef? -- Mind-set -- Integrity -- Salesmanship: your USP -- Exercise and physiology --Efficiency -- Networking off-line -- Promote, promote, promote (and promote) -- Like-minded individuals -- Always give back -- Choices: make intelligent ones -- Everything in its place. "Digital Marketing and Celebrity Chef Branding expert Mark Garcia shares hard-won advice and real life examples on how chefs, restaurateurs and food-service professionals can connect and engage with customers, so that they can dominate their competitive marketplace. In his passionate, streetwise style, Chef Mark Garcia's mission is to strengthen the positioning and messaging of chefs, restaurateurs and food-service professionals by training them on best practices and techniques that lead to profitable digital marketing campaigns and promotions. With the massive proliferation and constant evolvement of digital, social and mobile media platforms in the past few years, the winning recipe of content and engagement is different now. Yes, one must still have tremendous cooking talent, serve their customers flawlessly and provide value to the marketplace, but no entrepreneur, brand manager or corporation can deny the power and intimacy of digital marketing."--Amazon.com Restaurateurs. http://id.loc.gov/authorities/subjects/sh85113262 Entrepreneurship. http://id.loc.gov/authorities/subjects/sh85044149 Small business Management. http://id.loc.gov/authorities/subjects/sh85123576 Success in business. http://id.loc.gov/authorities/subjects/sh85129589 Business planning. http://id.loc.gov/authorities/subjects/sh85032906 Internet marketing. http://id.loc.gov/authorities/subjects/sh95005028 Entrepreneurship https://id.nlm.nih.gov/mesh/D016520 Restaurateurs (Alimentation) Entrepreneuriat. Petites et moyennes entreprises Gestion. Succès dans les affaires. Marketing sur Internet. entrepreneurs. aat BUSINESS & ECONOMICS Small Business. bisacsh Business planning fast Entrepreneurship fast Internet marketing fast Restaurateurs fast Small business Management fast Success in business fast has work: How to become a rock star chef (Text) https://id.oclc.org/worldcat/entity/E39PCFVPx3yFqck39hwxbtg3gq https://id.oclc.org/worldcat/ontology/hasWork Print version: Garcia, Mark. How to become a rock star chef. New York, NY : Morgan James Publishing, [2018] 1630471038 (DLC) 2014933725 (OCoLC)1008775715 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1679078 Volltext |
| spellingShingle | Garcia, Mark How to become a rock star chef : 11 steps to dominate your market in the new digital economy / What is a Rock Star chef? -- Mind-set -- Integrity -- Salesmanship: your USP -- Exercise and physiology --Efficiency -- Networking off-line -- Promote, promote, promote (and promote) -- Like-minded individuals -- Always give back -- Choices: make intelligent ones -- Everything in its place. Restaurateurs. http://id.loc.gov/authorities/subjects/sh85113262 Entrepreneurship. http://id.loc.gov/authorities/subjects/sh85044149 Small business Management. http://id.loc.gov/authorities/subjects/sh85123576 Success in business. http://id.loc.gov/authorities/subjects/sh85129589 Business planning. http://id.loc.gov/authorities/subjects/sh85032906 Internet marketing. http://id.loc.gov/authorities/subjects/sh95005028 Entrepreneurship https://id.nlm.nih.gov/mesh/D016520 Restaurateurs (Alimentation) Entrepreneuriat. Petites et moyennes entreprises Gestion. Succès dans les affaires. Marketing sur Internet. entrepreneurs. aat BUSINESS & ECONOMICS Small Business. bisacsh Business planning fast Entrepreneurship fast Internet marketing fast Restaurateurs fast Small business Management fast Success in business fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85113262 http://id.loc.gov/authorities/subjects/sh85044149 http://id.loc.gov/authorities/subjects/sh85123576 http://id.loc.gov/authorities/subjects/sh85129589 http://id.loc.gov/authorities/subjects/sh85032906 http://id.loc.gov/authorities/subjects/sh95005028 https://id.nlm.nih.gov/mesh/D016520 |
| title | How to become a rock star chef : 11 steps to dominate your market in the new digital economy / |
| title_alt | How to become a rock star chef in the digital age Eleven steps to dominate your market in the new digital economy |
| title_auth | How to become a rock star chef : 11 steps to dominate your market in the new digital economy / |
| title_exact_search | How to become a rock star chef : 11 steps to dominate your market in the new digital economy / |
| title_full | How to become a rock star chef : 11 steps to dominate your market in the new digital economy / Chef Mark Garcia, founder of Rock Star Chef Marketing Academy. |
| title_fullStr | How to become a rock star chef : 11 steps to dominate your market in the new digital economy / Chef Mark Garcia, founder of Rock Star Chef Marketing Academy. |
| title_full_unstemmed | How to become a rock star chef : 11 steps to dominate your market in the new digital economy / Chef Mark Garcia, founder of Rock Star Chef Marketing Academy. |
| title_short | How to become a rock star chef : |
| title_sort | how to become a rock star chef 11 steps to dominate your market in the new digital economy |
| title_sub | 11 steps to dominate your market in the new digital economy / |
| topic | Restaurateurs. http://id.loc.gov/authorities/subjects/sh85113262 Entrepreneurship. http://id.loc.gov/authorities/subjects/sh85044149 Small business Management. http://id.loc.gov/authorities/subjects/sh85123576 Success in business. http://id.loc.gov/authorities/subjects/sh85129589 Business planning. http://id.loc.gov/authorities/subjects/sh85032906 Internet marketing. http://id.loc.gov/authorities/subjects/sh95005028 Entrepreneurship https://id.nlm.nih.gov/mesh/D016520 Restaurateurs (Alimentation) Entrepreneuriat. Petites et moyennes entreprises Gestion. Succès dans les affaires. Marketing sur Internet. entrepreneurs. aat BUSINESS & ECONOMICS Small Business. bisacsh Business planning fast Entrepreneurship fast Internet marketing fast Restaurateurs fast Small business Management fast Success in business fast |
| topic_facet | Restaurateurs. Entrepreneurship. Small business Management. Success in business. Business planning. Internet marketing. Entrepreneurship Restaurateurs (Alimentation) Entrepreneuriat. Petites et moyennes entreprises Gestion. Succès dans les affaires. Marketing sur Internet. entrepreneurs. BUSINESS & ECONOMICS Small Business. Business planning Internet marketing Restaurateurs Small business Management Success in business |
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