Digital sales transformation in a customer first world /:
Digital Sales Transformation is about selling in a digitally transformed world. It changes how you sell and engage with your customer. Defining a Digital Sales Transformation blueprint to guide sales organizations to respond to this disruption as they struggle to catch up to their more digitally adv...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cork :
Oak Tree Press,
[2017]
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | Digital Sales Transformation is about selling in a digitally transformed world. It changes how you sell and engage with your customer. Defining a Digital Sales Transformation blueprint to guide sales organizations to respond to this disruption as they struggle to catch up to their more digitally advanced customers is this book's core theme. Digital Sales Transformation in a Customer First World will be your constant companion as your execute your Digital Sales Transformation strategy. At over 500 pages, it is packed with actionable knowledge as a blueprint for your journey. It guides you to define your Ideal Customer Profile, to Understand the Customer's Business, to Build, Elevate and Expand Relationships, and how to Create and Communicate Value. It includes a framework to build an effective Executive Sponsor Program, to execute Account Based Marketing, and describes the role of Artificial Intelligence in enterprise B2B sales. It sets out Strategy, Sales Execution, and Sales Management methods for Sales Process, Opportunity Management, Account Management and overall Sales Team Performance Management, and it describes the technology to use in each case. |
| Beschreibung: | 1 online resource |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781781193303 1781193304 |
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| id | ZDB-4-EBA-on1011197782 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-27T13:28:06Z |
| institution | BVB |
| isbn | 9781781193303 1781193304 |
| language | English |
| oclc_num | 1011197782 |
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| spelling | Daly, Donal, author. http://id.loc.gov/authorities/names/nb90479652 Digital sales transformation in a customer first world / by Donal Daly ; foreword by Mike Rosenbaum. Cork : Oak Tree Press, [2017] 1 online resource text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references and index. Digital Sales Transformation is about selling in a digitally transformed world. It changes how you sell and engage with your customer. Defining a Digital Sales Transformation blueprint to guide sales organizations to respond to this disruption as they struggle to catch up to their more digitally advanced customers is this book's core theme. Digital Sales Transformation in a Customer First World will be your constant companion as your execute your Digital Sales Transformation strategy. At over 500 pages, it is packed with actionable knowledge as a blueprint for your journey. It guides you to define your Ideal Customer Profile, to Understand the Customer's Business, to Build, Elevate and Expand Relationships, and how to Create and Communicate Value. It includes a framework to build an effective Executive Sponsor Program, to execute Account Based Marketing, and describes the role of Artificial Intelligence in enterprise B2B sales. It sets out Strategy, Sales Execution, and Sales Management methods for Sales Process, Opportunity Management, Account Management and overall Sales Team Performance Management, and it describes the technology to use in each case. Print version record. Internet marketing. http://id.loc.gov/authorities/subjects/sh95005028 Electronic commerce. http://id.loc.gov/authorities/subjects/sh96008434 Marketing sur Internet. Commerce électronique. BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Electronic commerce fast Internet marketing fast Print version: Daly, Donal. Digital Sales Transformation in a Customer First World. Cork : Oak Tree Press, ©2017 9781781193280 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1678722 Volltext |
| spellingShingle | Daly, Donal Digital sales transformation in a customer first world / Internet marketing. http://id.loc.gov/authorities/subjects/sh95005028 Electronic commerce. http://id.loc.gov/authorities/subjects/sh96008434 Marketing sur Internet. Commerce électronique. BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Electronic commerce fast Internet marketing fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh95005028 http://id.loc.gov/authorities/subjects/sh96008434 |
| title | Digital sales transformation in a customer first world / |
| title_auth | Digital sales transformation in a customer first world / |
| title_exact_search | Digital sales transformation in a customer first world / |
| title_full | Digital sales transformation in a customer first world / by Donal Daly ; foreword by Mike Rosenbaum. |
| title_fullStr | Digital sales transformation in a customer first world / by Donal Daly ; foreword by Mike Rosenbaum. |
| title_full_unstemmed | Digital sales transformation in a customer first world / by Donal Daly ; foreword by Mike Rosenbaum. |
| title_short | Digital sales transformation in a customer first world / |
| title_sort | digital sales transformation in a customer first world |
| topic | Internet marketing. http://id.loc.gov/authorities/subjects/sh95005028 Electronic commerce. http://id.loc.gov/authorities/subjects/sh96008434 Marketing sur Internet. Commerce électronique. BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Electronic commerce fast Internet marketing fast |
| topic_facet | Internet marketing. Electronic commerce. Marketing sur Internet. Commerce électronique. BUSINESS & ECONOMICS Industrial Management. BUSINESS & ECONOMICS Management. BUSINESS & ECONOMICS Management Science. BUSINESS & ECONOMICS Organizational Behavior. Electronic commerce Internet marketing |
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