Visual Communication Design :: an Introduction to Design Concepts in Everyday Experience /
"This is a foundation level textbook for courses in basic design and introductory courses in visual communication design. The chapters in this book follow the user experience cycle: attention, orientation, interpretation and extension and retention of meaning. Each chapter includes an introduct...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London :
Bloomsbury Visual Arts,
2017.
|
| Schriftenreihe: | Required Reading Range
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "This is a foundation level textbook for courses in basic design and introductory courses in visual communication design. The chapters in this book follow the user experience cycle: attention, orientation, interpretation and extension and retention of meaning. Each chapter includes an introduction to the interpretive task, definitions of the elements and principles related to the task, illustrations and diagrams plus examples of professional design work that makes use of the element or principle. For example, Chapter 2 on getting attention discusses the various ways that design can capture the viewer's eye such as by using proportion, contract, color, pattern, etc."-- |
| Beschreibung: | 1 online resource (224 pages). |
| Bibliographie: | Includes bibliographical references (pages 201-202) and index. |
| ISBN: | 9781350031838 1350031836 9781474208468 1474208460 9781474221573 1474221572 9781474221597 1474221599 |
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| 100 | 1 | |a Davis, Meredith, |c Introduction to Visual Communication, |e author. | |
| 245 | 1 | 0 | |a Visual Communication Design : |b an Introduction to Design Concepts in Everyday Experience / |c Meredith Davis, Jamer Hunt. |
| 264 | 1 | |a London : |b Bloomsbury Visual Arts, |c 2017. | |
| 264 | 4 | |c ©2017 | |
| 300 | |a 1 online resource (224 pages). | ||
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| 490 | 0 | |a Required Reading Range | |
| 520 | |a "This is a foundation level textbook for courses in basic design and introductory courses in visual communication design. The chapters in this book follow the user experience cycle: attention, orientation, interpretation and extension and retention of meaning. Each chapter includes an introduction to the interpretive task, definitions of the elements and principles related to the task, illustrations and diagrams plus examples of professional design work that makes use of the element or principle. For example, Chapter 2 on getting attention discusses the various ways that design can capture the viewer's eye such as by using proportion, contract, color, pattern, etc."-- |c Provided by publisher. | ||
| 505 | 0 | |a Introduction : An evolving context for design : From artifacts to experiences ; Today's design problems are increasingly complex -- Individual or single disciplines rarely solve complex problems ; People as producers ; The rapid evolution of technology changes its influence in our lives -- Designing for experience : Making sense of experience ; Experience and time ; Experience and media ; Denotation and connotation -- The vocabulary of visual messages : Elements ; Composition ; Code ; Style -- Getting attention : Perceptual and cultural experience ; Contrast ; Figure-ground ; Color ; Size constancy ; Scale ; Proportion ; Proximity ; Focus ; Layering ; Symmetry/asymmetry ; Closure ; Continuity ; Series and sequences ; Pattern ; Rhythm and pacing ; Motion -- Orienting for use and interpretation : Principles of orienting readers to the interpretation of information ; Affordances ; Channel ; Medium/format ; Feedback ; Wayfinding ; Mapping ; Hierarchy ; Reading pattern ; Grouping ; Edge relationships ; Direction ; Point of view -- Interacting, interpreting, and experiencing : The nature of signs ; The nature of interaction and interpretation ; Legibility/readability ; Denotation and connotation ; Framing ; Abstraction ; Icon, index, and symbol ; Materiality ; Substitution ; Metaphor ; Appropriation ; Ambiguity ; Cognitive dissonance -- Retaining and extending meaning : Memory and categorization ; Extending the impact of form ; Stereotypes ; Archetypes ; Narrative ; Mnemonics ; Chunking ; Redundancy ; Graphic identity ; Branding -- Conclusion. | |
| 504 | |a Includes bibliographical references (pages 201-202) and index. | ||
| 650 | 0 | |a Design |v Textbooks. | |
| 650 | 0 | |a Visual communication |v Textbooks. | |
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| adam_text | |
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| author | Davis, Meredith, Introduction to Visual Communication Hunt, Jamer, Introduction to Visual Communication |
| author_facet | Davis, Meredith, Introduction to Visual Communication Hunt, Jamer, Introduction to Visual Communication |
| author_role | aut aut |
| author_sort | Davis, Meredith, Introduction to Visual Communication |
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| bvnumber | localFWS |
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| contents | Introduction : An evolving context for design : From artifacts to experiences ; Today's design problems are increasingly complex -- Individual or single disciplines rarely solve complex problems ; People as producers ; The rapid evolution of technology changes its influence in our lives -- Designing for experience : Making sense of experience ; Experience and time ; Experience and media ; Denotation and connotation -- The vocabulary of visual messages : Elements ; Composition ; Code ; Style -- Getting attention : Perceptual and cultural experience ; Contrast ; Figure-ground ; Color ; Size constancy ; Scale ; Proportion ; Proximity ; Focus ; Layering ; Symmetry/asymmetry ; Closure ; Continuity ; Series and sequences ; Pattern ; Rhythm and pacing ; Motion -- Orienting for use and interpretation : Principles of orienting readers to the interpretation of information ; Affordances ; Channel ; Medium/format ; Feedback ; Wayfinding ; Mapping ; Hierarchy ; Reading pattern ; Grouping ; Edge relationships ; Direction ; Point of view -- Interacting, interpreting, and experiencing : The nature of signs ; The nature of interaction and interpretation ; Legibility/readability ; Denotation and connotation ; Framing ; Abstraction ; Icon, index, and symbol ; Materiality ; Substitution ; Metaphor ; Appropriation ; Ambiguity ; Cognitive dissonance -- Retaining and extending meaning : Memory and categorization ; Extending the impact of form ; Stereotypes ; Archetypes ; Narrative ; Mnemonics ; Chunking ; Redundancy ; Graphic identity ; Branding -- Conclusion. |
| ctrlnum | (OCoLC)1003267010 |
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| dewey-ones | 745 - Decorative arts |
| dewey-raw | 745.4 |
| dewey-search | 745.4 |
| dewey-sort | 3745.4 |
| dewey-tens | 740 - Graphic arts and decorative arts |
| discipline | Kunstgeschichte |
| format | Electronic eBook |
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| indexdate | 2024-11-27T13:28:00Z |
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| series2 | Required Reading Range |
| spelling | Davis, Meredith, Introduction to Visual Communication, author. Visual Communication Design : an Introduction to Design Concepts in Everyday Experience / Meredith Davis, Jamer Hunt. London : Bloomsbury Visual Arts, 2017. ©2017 1 online resource (224 pages). text txt rdacontent computer c rdamedia online resource cr rdacarrier Required Reading Range "This is a foundation level textbook for courses in basic design and introductory courses in visual communication design. The chapters in this book follow the user experience cycle: attention, orientation, interpretation and extension and retention of meaning. Each chapter includes an introduction to the interpretive task, definitions of the elements and principles related to the task, illustrations and diagrams plus examples of professional design work that makes use of the element or principle. For example, Chapter 2 on getting attention discusses the various ways that design can capture the viewer's eye such as by using proportion, contract, color, pattern, etc."-- Provided by publisher. Introduction : An evolving context for design : From artifacts to experiences ; Today's design problems are increasingly complex -- Individual or single disciplines rarely solve complex problems ; People as producers ; The rapid evolution of technology changes its influence in our lives -- Designing for experience : Making sense of experience ; Experience and time ; Experience and media ; Denotation and connotation -- The vocabulary of visual messages : Elements ; Composition ; Code ; Style -- Getting attention : Perceptual and cultural experience ; Contrast ; Figure-ground ; Color ; Size constancy ; Scale ; Proportion ; Proximity ; Focus ; Layering ; Symmetry/asymmetry ; Closure ; Continuity ; Series and sequences ; Pattern ; Rhythm and pacing ; Motion -- Orienting for use and interpretation : Principles of orienting readers to the interpretation of information ; Affordances ; Channel ; Medium/format ; Feedback ; Wayfinding ; Mapping ; Hierarchy ; Reading pattern ; Grouping ; Edge relationships ; Direction ; Point of view -- Interacting, interpreting, and experiencing : The nature of signs ; The nature of interaction and interpretation ; Legibility/readability ; Denotation and connotation ; Framing ; Abstraction ; Icon, index, and symbol ; Materiality ; Substitution ; Metaphor ; Appropriation ; Ambiguity ; Cognitive dissonance -- Retaining and extending meaning : Memory and categorization ; Extending the impact of form ; Stereotypes ; Archetypes ; Narrative ; Mnemonics ; Chunking ; Redundancy ; Graphic identity ; Branding -- Conclusion. Includes bibliographical references (pages 201-202) and index. Design Textbooks. Visual communication Textbooks. Graphic design. bicssc Design General. bisacsh Design Graphic Arts General. bisacsh Art and Design. eflch Design fast Visual communication fast Visuelle Kommunikation gnd http://d-nb.info/gnd/4131112-7 Bildkommunikation gnd http://d-nb.info/gnd/4132680-5 Design gnd http://d-nb.info/gnd/4011510-0 Art and Design. ukslc Electronic books. Textbooks fast Hunt, Jamer, Introduction to Visual Communication, author. ebook version : 9781350031838 Original 9781474221573 1474221572 (DLC) 2016048837 (OCoLC)961156293 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2823635 Volltext LDL ebooks ONIX to marcxml transformation using Record_Load-eBooks_Legal_Deposit_onix2marc_v2-0.xsl 20170831 9781350031838 Uk. |
| spellingShingle | Davis, Meredith, Introduction to Visual Communication Hunt, Jamer, Introduction to Visual Communication Visual Communication Design : an Introduction to Design Concepts in Everyday Experience / Introduction : An evolving context for design : From artifacts to experiences ; Today's design problems are increasingly complex -- Individual or single disciplines rarely solve complex problems ; People as producers ; The rapid evolution of technology changes its influence in our lives -- Designing for experience : Making sense of experience ; Experience and time ; Experience and media ; Denotation and connotation -- The vocabulary of visual messages : Elements ; Composition ; Code ; Style -- Getting attention : Perceptual and cultural experience ; Contrast ; Figure-ground ; Color ; Size constancy ; Scale ; Proportion ; Proximity ; Focus ; Layering ; Symmetry/asymmetry ; Closure ; Continuity ; Series and sequences ; Pattern ; Rhythm and pacing ; Motion -- Orienting for use and interpretation : Principles of orienting readers to the interpretation of information ; Affordances ; Channel ; Medium/format ; Feedback ; Wayfinding ; Mapping ; Hierarchy ; Reading pattern ; Grouping ; Edge relationships ; Direction ; Point of view -- Interacting, interpreting, and experiencing : The nature of signs ; The nature of interaction and interpretation ; Legibility/readability ; Denotation and connotation ; Framing ; Abstraction ; Icon, index, and symbol ; Materiality ; Substitution ; Metaphor ; Appropriation ; Ambiguity ; Cognitive dissonance -- Retaining and extending meaning : Memory and categorization ; Extending the impact of form ; Stereotypes ; Archetypes ; Narrative ; Mnemonics ; Chunking ; Redundancy ; Graphic identity ; Branding -- Conclusion. Design Textbooks. Visual communication Textbooks. Graphic design. bicssc Design General. bisacsh Design Graphic Arts General. bisacsh Art and Design. eflch Design fast Visual communication fast Visuelle Kommunikation gnd http://d-nb.info/gnd/4131112-7 Bildkommunikation gnd http://d-nb.info/gnd/4132680-5 Design gnd http://d-nb.info/gnd/4011510-0 Art and Design. ukslc |
| subject_GND | http://d-nb.info/gnd/4131112-7 http://d-nb.info/gnd/4132680-5 http://d-nb.info/gnd/4011510-0 |
| title | Visual Communication Design : an Introduction to Design Concepts in Everyday Experience / |
| title_auth | Visual Communication Design : an Introduction to Design Concepts in Everyday Experience / |
| title_exact_search | Visual Communication Design : an Introduction to Design Concepts in Everyday Experience / |
| title_full | Visual Communication Design : an Introduction to Design Concepts in Everyday Experience / Meredith Davis, Jamer Hunt. |
| title_fullStr | Visual Communication Design : an Introduction to Design Concepts in Everyday Experience / Meredith Davis, Jamer Hunt. |
| title_full_unstemmed | Visual Communication Design : an Introduction to Design Concepts in Everyday Experience / Meredith Davis, Jamer Hunt. |
| title_short | Visual Communication Design : |
| title_sort | visual communication design an introduction to design concepts in everyday experience |
| title_sub | an Introduction to Design Concepts in Everyday Experience / |
| topic | Design Textbooks. Visual communication Textbooks. Graphic design. bicssc Design General. bisacsh Design Graphic Arts General. bisacsh Art and Design. eflch Design fast Visual communication fast Visuelle Kommunikation gnd http://d-nb.info/gnd/4131112-7 Bildkommunikation gnd http://d-nb.info/gnd/4132680-5 Design gnd http://d-nb.info/gnd/4011510-0 Art and Design. ukslc |
| topic_facet | Design Textbooks. Visual communication Textbooks. Graphic design. Design General. Design Graphic Arts General. Art and Design. Design Visual communication Visuelle Kommunikation Bildkommunikation Electronic books. Textbooks |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2823635 |
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