The branding of the American mind :: how universities capture, manage, and monetize intellectual property and why it matters /
Universities generate an enormous amount of intellectual property, including copyrights, trademarks, patents, Internet domain names, and even trade secrets. Until recently, universities often ceded ownership of this property to the faculty member or student who created or discovered it in the course...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Baltimore, Maryland :
Johns Hopkins University Press,
2016.
|
| Schriftenreihe: | Critical university studies.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | Universities generate an enormous amount of intellectual property, including copyrights, trademarks, patents, Internet domain names, and even trade secrets. Until recently, universities often ceded ownership of this property to the faculty member or student who created or discovered it in the course of their research. Increasingly, though, universities have become protective of this property, claiming it for their own use and licensing it as a revenue source instead of allowing it to remain in the public sphere. Many universities now behave like private corporations, suing to protect trademarked sports logos, patents, and name brands. Yet how can private rights accumulation and enforcement further the public interest in higher education? What is to be gained and lost as institutions become more guarded and contentious in their orientation toward intellectual property? In this pioneering book, law professor Jacob H. Rooksby uses a mixture of qualitative, quantitative, and legal research methods to grapple with those central questions, exposing and critiquing the industry's unquestioned and growing embrace of intellectual property from the perspective of research in law, higher education, and the social sciences. While knowledge creation and dissemination have a long history in higher education, using intellectual property as a vehicle for rights staking and enforcement is a relatively new and, as Rooksby argues, dangerous phenomenon for the sector. |
| Beschreibung: | 1 online resource (xix, 370 pages) |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781421420813 1421420813 |
Internformat
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| 245 | 1 | 4 | |a The branding of the American mind : |b how universities capture, manage, and monetize intellectual property and why it matters / |c Jacob H. Rooksby. |
| 264 | 1 | |a Baltimore, Maryland : |b Johns Hopkins University Press, |c 2016. | |
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| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Intellectual property, higher education, and the public good -- Intellectual property explained -- University(tm) -- University patents under the sun -- Copyright on campus -- In pursuit of brand: names, domain names, images, slogans, and secrets -- Private rights in the public interest: a path forward. | |
| 520 | 8 | |a Universities generate an enormous amount of intellectual property, including copyrights, trademarks, patents, Internet domain names, and even trade secrets. Until recently, universities often ceded ownership of this property to the faculty member or student who created or discovered it in the course of their research. Increasingly, though, universities have become protective of this property, claiming it for their own use and licensing it as a revenue source instead of allowing it to remain in the public sphere. Many universities now behave like private corporations, suing to protect trademarked sports logos, patents, and name brands. Yet how can private rights accumulation and enforcement further the public interest in higher education? What is to be gained and lost as institutions become more guarded and contentious in their orientation toward intellectual property? In this pioneering book, law professor Jacob H. Rooksby uses a mixture of qualitative, quantitative, and legal research methods to grapple with those central questions, exposing and critiquing the industry's unquestioned and growing embrace of intellectual property from the perspective of research in law, higher education, and the social sciences. While knowledge creation and dissemination have a long history in higher education, using intellectual property as a vehicle for rights staking and enforcement is a relatively new and, as Rooksby argues, dangerous phenomenon for the sector. | |
| 588 | 0 | |a Online resource; title from PDF title page (EBSCO, viewed September 6, 2016). | |
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| 776 | 0 | 8 | |i Print version: |a Rooksby, Jacob H., 1982- |t Branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters. |d Baltimore, Maryland : Johns Hopkins University Press, ©2016 |h xv, 370 pages |k Critical University Studies |z 9781421420806 |
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| adam_text | |
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| author | Rooksby, Jacob H., 1982- |
| author_GND | http://id.loc.gov/authorities/names/n2016012767 |
| author_facet | Rooksby, Jacob H., 1982- |
| author_role | aut |
| author_sort | Rooksby, Jacob H., 1982- |
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| contents | Intellectual property, higher education, and the public good -- Intellectual property explained -- University(tm) -- University patents under the sun -- Copyright on campus -- In pursuit of brand: names, domain names, images, slogans, and secrets -- Private rights in the public interest: a path forward. |
| ctrlnum | (OCoLC)957773391 |
| dewey-full | 346.7304/8 |
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| dewey-ones | 346 - Private law |
| dewey-raw | 346.7304/8 |
| dewey-search | 346.7304/8 |
| dewey-sort | 3346.7304 18 |
| dewey-tens | 340 - Law |
| discipline | Rechtswissenschaft |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-10-25T16:23:20Z |
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| language | English |
| oclc_num | 957773391 |
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| publisher | Johns Hopkins University Press, |
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| series | Critical university studies. |
| series2 | Critical university studies |
| spelling | Rooksby, Jacob H., 1982- author. https://id.oclc.org/worldcat/entity/E39PCjt4f3Xy7TrjJf4tqKYMfq http://id.loc.gov/authorities/names/n2016012767 The branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters / Jacob H. Rooksby. Baltimore, Maryland : Johns Hopkins University Press, 2016. 1 online resource (xix, 370 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Critical university studies Includes bibliographical references and index. Intellectual property, higher education, and the public good -- Intellectual property explained -- University(tm) -- University patents under the sun -- Copyright on campus -- In pursuit of brand: names, domain names, images, slogans, and secrets -- Private rights in the public interest: a path forward. Universities generate an enormous amount of intellectual property, including copyrights, trademarks, patents, Internet domain names, and even trade secrets. Until recently, universities often ceded ownership of this property to the faculty member or student who created or discovered it in the course of their research. Increasingly, though, universities have become protective of this property, claiming it for their own use and licensing it as a revenue source instead of allowing it to remain in the public sphere. Many universities now behave like private corporations, suing to protect trademarked sports logos, patents, and name brands. Yet how can private rights accumulation and enforcement further the public interest in higher education? What is to be gained and lost as institutions become more guarded and contentious in their orientation toward intellectual property? In this pioneering book, law professor Jacob H. Rooksby uses a mixture of qualitative, quantitative, and legal research methods to grapple with those central questions, exposing and critiquing the industry's unquestioned and growing embrace of intellectual property from the perspective of research in law, higher education, and the social sciences. While knowledge creation and dissemination have a long history in higher education, using intellectual property as a vehicle for rights staking and enforcement is a relatively new and, as Rooksby argues, dangerous phenomenon for the sector. Online resource; title from PDF title page (EBSCO, viewed September 6, 2016). Universities and colleges Law and legislation United States. Intellectual property United States. Propriété intellectuelle États-Unis. LAW Administrative Law & Regulatory Practice. bisacsh Intellectual property fast Universities and colleges Law and legislation fast United States fast https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq dissertations. aat Academic theses fast Academic theses. lcgft http://id.loc.gov/authorities/genreForms/gf2014026039 Thèses et écrits académiques. rvmgf has work: The branding of the American mind (Text) https://id.oclc.org/worldcat/entity/E39PCFrD4DhdQRThtq8tQ89GXm https://id.oclc.org/worldcat/ontology/hasWork Print version: Rooksby, Jacob H., 1982- Branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters. Baltimore, Maryland : Johns Hopkins University Press, ©2016 xv, 370 pages Critical University Studies 9781421420806 Critical university studies. http://id.loc.gov/authorities/names/no2016150697 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1220059 Volltext CBO01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1220059 Volltext |
| spellingShingle | Rooksby, Jacob H., 1982- The branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters / Critical university studies. Intellectual property, higher education, and the public good -- Intellectual property explained -- University(tm) -- University patents under the sun -- Copyright on campus -- In pursuit of brand: names, domain names, images, slogans, and secrets -- Private rights in the public interest: a path forward. Universities and colleges Law and legislation United States. Intellectual property United States. Propriété intellectuelle États-Unis. LAW Administrative Law & Regulatory Practice. bisacsh Intellectual property fast Universities and colleges Law and legislation fast |
| subject_GND | http://id.loc.gov/authorities/genreForms/gf2014026039 |
| title | The branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters / |
| title_auth | The branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters / |
| title_exact_search | The branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters / |
| title_full | The branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters / Jacob H. Rooksby. |
| title_fullStr | The branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters / Jacob H. Rooksby. |
| title_full_unstemmed | The branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters / Jacob H. Rooksby. |
| title_short | The branding of the American mind : |
| title_sort | branding of the american mind how universities capture manage and monetize intellectual property and why it matters |
| title_sub | how universities capture, manage, and monetize intellectual property and why it matters / |
| topic | Universities and colleges Law and legislation United States. Intellectual property United States. Propriété intellectuelle États-Unis. LAW Administrative Law & Regulatory Practice. bisacsh Intellectual property fast Universities and colleges Law and legislation fast |
| topic_facet | Universities and colleges Law and legislation United States. Intellectual property United States. Propriété intellectuelle États-Unis. LAW Administrative Law & Regulatory Practice. Intellectual property Universities and colleges Law and legislation United States dissertations. Academic theses Academic theses. Thèses et écrits académiques. |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1220059 |
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