Understanding and using social media on college campuses :: a practical guide for higher education professionals /
The purpose of this book is to help higher education professionals approach social media initiatives strategically. It presents a framework for systematically thinking about the Internet Technology Environments (ITE) in which faculty, staff, and administrators operate. By foregoing a one-size-fits-a...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Lanham :
Rowman & Littlefield, A wholly owned subsidiary of The Rowman & Littlefield Publishing Group, Inc.,
[2016]
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | The purpose of this book is to help higher education professionals approach social media initiatives strategically. It presents a framework for systematically thinking about the Internet Technology Environments (ITE) in which faculty, staff, and administrators operate. By foregoing a one-size-fits-all approach to social media use on campuses for one that is based upon structured inquiry, individuals can discern their unique campus environment and prepare for the challenges and opportunities they are likely to encounter. In addition to explaining why social media use on college campuses is glaringly inconsistent, the book highlights the approaches faculty and staff might take when designing and implementing social media initiatives, given the type of environment in which they work. It also introduces strategies these actors and administrators can utilize to strengthen their ITEs, ultimately facilitating the successful incorporation of social media technology into campus communications. |
| Beschreibung: | 1 online resource |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781475826951 1475826958 |
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| 520 | |a The purpose of this book is to help higher education professionals approach social media initiatives strategically. It presents a framework for systematically thinking about the Internet Technology Environments (ITE) in which faculty, staff, and administrators operate. By foregoing a one-size-fits-all approach to social media use on campuses for one that is based upon structured inquiry, individuals can discern their unique campus environment and prepare for the challenges and opportunities they are likely to encounter. In addition to explaining why social media use on college campuses is glaringly inconsistent, the book highlights the approaches faculty and staff might take when designing and implementing social media initiatives, given the type of environment in which they work. It also introduces strategies these actors and administrators can utilize to strengthen their ITEs, ultimately facilitating the successful incorporation of social media technology into campus communications. | ||
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| 650 | 7 | |a Internet in higher education |2 fast | |
| 650 | 7 | |a Social media |2 fast | |
| 700 | 1 | |a Wheeler, Darren A., |e author. | |
| 758 | |i has work: |a Understanding and using social media on college campuses (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGTmFvh67Kv73cptjhVbv3 |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
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| illustrated | Not Illustrated |
| indexdate | 2024-11-27T13:27:20Z |
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| spelling | Waite, Brandon C., author. Understanding and using social media on college campuses : a practical guide for higher education professionals / Brandon C. Waite and Darren A. Wheeler. Lanham : Rowman & Littlefield, A wholly owned subsidiary of The Rowman & Littlefield Publishing Group, Inc., [2016] 1 online resource text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references and index. Print version record and CIP data provided by publisher. _GoBack; _GoBack; _GoBack; _GoBack; _GoBack; _GoBack; _GoBack. The purpose of this book is to help higher education professionals approach social media initiatives strategically. It presents a framework for systematically thinking about the Internet Technology Environments (ITE) in which faculty, staff, and administrators operate. By foregoing a one-size-fits-all approach to social media use on campuses for one that is based upon structured inquiry, individuals can discern their unique campus environment and prepare for the challenges and opportunities they are likely to encounter. In addition to explaining why social media use on college campuses is glaringly inconsistent, the book highlights the approaches faculty and staff might take when designing and implementing social media initiatives, given the type of environment in which they work. It also introduces strategies these actors and administrators can utilize to strengthen their ITEs, ultimately facilitating the successful incorporation of social media technology into campus communications. Internet in higher education. http://id.loc.gov/authorities/subjects/sh2001006206 Social media. http://id.loc.gov/authorities/subjects/sh2006007023 Internet dans l'enseignement supérieur. Médias sociaux. social media. aat EDUCATION Higher. bisacsh Internet in higher education fast Social media fast Wheeler, Darren A., author. has work: Understanding and using social media on college campuses (Text) https://id.oclc.org/worldcat/entity/E39PCGTmFvh67Kv73cptjhVbv3 https://id.oclc.org/worldcat/ontology/hasWork Print version: Waite, Brandon C. Understanding and using social media on college campuses. Lanham : Rowman & Littlefield, A wholly owned subsidiary of The Rowman & Littlefield Publishing Group, Inc., [2016] 9781475826937 (DLC) 2016026359 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1335990 Volltext |
| spellingShingle | Waite, Brandon C. Wheeler, Darren A. Understanding and using social media on college campuses : a practical guide for higher education professionals / _GoBack; _GoBack; _GoBack; _GoBack; _GoBack; _GoBack; _GoBack. Internet in higher education. http://id.loc.gov/authorities/subjects/sh2001006206 Social media. http://id.loc.gov/authorities/subjects/sh2006007023 Internet dans l'enseignement supérieur. Médias sociaux. social media. aat EDUCATION Higher. bisacsh Internet in higher education fast Social media fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh2001006206 http://id.loc.gov/authorities/subjects/sh2006007023 |
| title | Understanding and using social media on college campuses : a practical guide for higher education professionals / |
| title_auth | Understanding and using social media on college campuses : a practical guide for higher education professionals / |
| title_exact_search | Understanding and using social media on college campuses : a practical guide for higher education professionals / |
| title_full | Understanding and using social media on college campuses : a practical guide for higher education professionals / Brandon C. Waite and Darren A. Wheeler. |
| title_fullStr | Understanding and using social media on college campuses : a practical guide for higher education professionals / Brandon C. Waite and Darren A. Wheeler. |
| title_full_unstemmed | Understanding and using social media on college campuses : a practical guide for higher education professionals / Brandon C. Waite and Darren A. Wheeler. |
| title_short | Understanding and using social media on college campuses : |
| title_sort | understanding and using social media on college campuses a practical guide for higher education professionals |
| title_sub | a practical guide for higher education professionals / |
| topic | Internet in higher education. http://id.loc.gov/authorities/subjects/sh2001006206 Social media. http://id.loc.gov/authorities/subjects/sh2006007023 Internet dans l'enseignement supérieur. Médias sociaux. social media. aat EDUCATION Higher. bisacsh Internet in higher education fast Social media fast |
| topic_facet | Internet in higher education. Social media. Internet dans l'enseignement supérieur. Médias sociaux. social media. EDUCATION Higher. Internet in higher education Social media |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1335990 |
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