Royal fever :: the British monarchy in consumer culture /
"No monarchy has proved more captivating than that of the British Royal Family. Across the globe, an estimated 2.4 billion people watched the wedding of Prince William and Catherine Middleton on television. In contemporary global consumer culture, why is the British monarchy still so compelling...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Oakland, California :
University of California Press,
[2015]
|
| Ausgabe: | First edition. |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "No monarchy has proved more captivating than that of the British Royal Family. Across the globe, an estimated 2.4 billion people watched the wedding of Prince William and Catherine Middleton on television. In contemporary global consumer culture, why is the British monarchy still so compelling? Rooted in fieldwork conducted from 2005 to 2014, this book explores how and why consumers around the world leverage a wide range of products, services, and experiences to satisfy their fascination with the British Royal Family brand. It demonstrates the monarchy's power as a brand whose narrative has existed for more than a thousand years, one that shapes consumer behavior and that retains its economic and cultural significance in the twenty-first century. The authors explore the myriad ways consumer culture and the Royal Family intersect across collectors, commemorative objects, fashion, historic sites, media products, Royal brands, and tourist experiences. Taking a case study approach, the book examines both producer and consumer perspectives. Specific chapters illustrate how those responsible for orchestrating experiences related to the British monarchy engage the public by creating compelling consumer experiences. Others reveal how and why people devote their time, effort, and money to Royal consumption--from a woman who boasts a collection of over 10,000 pieces of British Royal Family trinkets to a retired American stockbroker who spends three months each year in England hunting for rare and expensive memorabilia. Royal Fever highlights the important role the Royal Family continues to play in many people's lives and its ongoing contribution as a pillar of iconic British culture"--Provided by publisher |
| Beschreibung: | 1 online resource |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9780520962149 0520962141 |
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| 245 | 1 | 0 | |a Royal fever : |b the British monarchy in consumer culture / |c Cele C. Otnes and Pauline Maclaran. |
| 246 | 3 | |a British monarchy in consumer culture | |
| 250 | |a First edition. | ||
| 264 | 1 | |a Oakland, California : |b University of California Press, |c [2015] | |
| 264 | 4 | |c ©2015 | |
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| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Proclaimed English/British monarchs : 1066-present -- Key events in the British Royal Family since 1981 -- Introduction: the politics and business of monarchy -- The magnetism of the monarchy -- The roots of royal fever -- "A head full of royal" : Margaret Tyler's majestic world -- The face on the tea towels : the global quest for Diana -- Pomp and popcorn : the British Royal Family on stage and screen -- Marketing the monarchy -- Storying the monarchy : royal tourism and historic royal palaces -- Weekends in Windsor : castles, china, and corgis -- William and Catherine : remaking the monarchy -- The royal family brand : a right royal future? | |
| 520 | |a "No monarchy has proved more captivating than that of the British Royal Family. Across the globe, an estimated 2.4 billion people watched the wedding of Prince William and Catherine Middleton on television. In contemporary global consumer culture, why is the British monarchy still so compelling? Rooted in fieldwork conducted from 2005 to 2014, this book explores how and why consumers around the world leverage a wide range of products, services, and experiences to satisfy their fascination with the British Royal Family brand. It demonstrates the monarchy's power as a brand whose narrative has existed for more than a thousand years, one that shapes consumer behavior and that retains its economic and cultural significance in the twenty-first century. The authors explore the myriad ways consumer culture and the Royal Family intersect across collectors, commemorative objects, fashion, historic sites, media products, Royal brands, and tourist experiences. Taking a case study approach, the book examines both producer and consumer perspectives. Specific chapters illustrate how those responsible for orchestrating experiences related to the British monarchy engage the public by creating compelling consumer experiences. Others reveal how and why people devote their time, effort, and money to Royal consumption--from a woman who boasts a collection of over 10,000 pieces of British Royal Family trinkets to a retired American stockbroker who spends three months each year in England hunting for rare and expensive memorabilia. Royal Fever highlights the important role the Royal Family continues to play in many people's lives and its ongoing contribution as a pillar of iconic British culture"--Provided by publisher | ||
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| 653 | |a american obsession with british royals. | ||
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Datensatz im Suchindex
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| author | Otnes, Cele Maclaran, Pauline |
| author_facet | Otnes, Cele Maclaran, Pauline |
| author_role | aut aut |
| author_sort | Otnes, Cele |
| author_variant | c o co p m pm |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | D - World History |
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| contents | Proclaimed English/British monarchs : 1066-present -- Key events in the British Royal Family since 1981 -- Introduction: the politics and business of monarchy -- The magnetism of the monarchy -- The roots of royal fever -- "A head full of royal" : Margaret Tyler's majestic world -- The face on the tea towels : the global quest for Diana -- Pomp and popcorn : the British Royal Family on stage and screen -- Marketing the monarchy -- Storying the monarchy : royal tourism and historic royal palaces -- Weekends in Windsor : castles, china, and corgis -- William and Catherine : remaking the monarchy -- The royal family brand : a right royal future? |
| ctrlnum | (OCoLC)919612461 |
| dewey-full | 929.7/2 |
| dewey-hundreds | 900 - History & geography |
| dewey-ones | 929 - Genealogy, names & insignia |
| dewey-raw | 929.7/2 |
| dewey-search | 929.7/2 |
| dewey-sort | 3929.7 12 |
| dewey-tens | 920 - Biography, genealogy, insignia |
| discipline | Geschichte |
| edition | First edition. |
| format | Electronic eBook |
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| geographic | Great Britain fast https://id.oclc.org/worldcat/entity/E39PBJdmp7p3cx8hpmJ8HvmTpP |
| geographic_facet | Great Britain |
| id | ZDB-4-EBA-ocn919612461 |
| illustrated | Illustrated |
| indexdate | 2024-11-27T13:26:46Z |
| institution | BVB |
| isbn | 9780520962149 0520962141 |
| language | English |
| oclc_num | 919612461 |
| open_access_boolean | |
| owner | MAIN DE-863 DE-BY-FWS |
| owner_facet | MAIN DE-863 DE-BY-FWS |
| physical | 1 online resource |
| psigel | ZDB-4-EBA |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | University of California Press, |
| record_format | marc |
| spelling | Otnes, Cele, author. Royal fever : the British monarchy in consumer culture / Cele C. Otnes and Pauline Maclaran. British monarchy in consumer culture First edition. Oakland, California : University of California Press, [2015] ©2015 1 online resource text txt rdacontent computer c rdamedia online resource cr rdacarrier data file Includes bibliographical references and index. Proclaimed English/British monarchs : 1066-present -- Key events in the British Royal Family since 1981 -- Introduction: the politics and business of monarchy -- The magnetism of the monarchy -- The roots of royal fever -- "A head full of royal" : Margaret Tyler's majestic world -- The face on the tea towels : the global quest for Diana -- Pomp and popcorn : the British Royal Family on stage and screen -- Marketing the monarchy -- Storying the monarchy : royal tourism and historic royal palaces -- Weekends in Windsor : castles, china, and corgis -- William and Catherine : remaking the monarchy -- The royal family brand : a right royal future? "No monarchy has proved more captivating than that of the British Royal Family. Across the globe, an estimated 2.4 billion people watched the wedding of Prince William and Catherine Middleton on television. In contemporary global consumer culture, why is the British monarchy still so compelling? Rooted in fieldwork conducted from 2005 to 2014, this book explores how and why consumers around the world leverage a wide range of products, services, and experiences to satisfy their fascination with the British Royal Family brand. It demonstrates the monarchy's power as a brand whose narrative has existed for more than a thousand years, one that shapes consumer behavior and that retains its economic and cultural significance in the twenty-first century. The authors explore the myriad ways consumer culture and the Royal Family intersect across collectors, commemorative objects, fashion, historic sites, media products, Royal brands, and tourist experiences. Taking a case study approach, the book examines both producer and consumer perspectives. Specific chapters illustrate how those responsible for orchestrating experiences related to the British monarchy engage the public by creating compelling consumer experiences. Others reveal how and why people devote their time, effort, and money to Royal consumption--from a woman who boasts a collection of over 10,000 pieces of British Royal Family trinkets to a retired American stockbroker who spends three months each year in England hunting for rare and expensive memorabilia. Royal Fever highlights the important role the Royal Family continues to play in many people's lives and its ongoing contribution as a pillar of iconic British culture"--Provided by publisher Print version record. English. Windsor, House of Public opinion. Windsor, House of Marketing. Maison de Windsor Opinion publique. Windsor, House of fast Royal houses Great Britain Public opinion. Royal houses Great Britain Marketing. Maisons royales Grande-Bretagne Opinion publique. REFERENCE Genealogy & Heraldry. bisacsh SOCIAL SCIENCE Anthropology Cultural. bisacsh Marketing fast Public opinion fast Great Britain fast https://id.oclc.org/worldcat/entity/E39PBJdmp7p3cx8hpmJ8HvmTpP american obsession with british royals. british culture. british monarchs. british monarchy. british royal family brand. british royal family. house of windsor. lady di. prince harry. prince william. princess di. princess kate. queen elizabeth. royal brands. royal collectibles. royal collectors. royal consumption. royal family. royal fever. royal memorabilia. royal scandals. royal tourism. royals. royalty british. royalty. windsors. Maclaran, Pauline, author. Print version: Otnes, Cele. Royal fever. First edition 9780520273658 (DLC) 2015024080 (OCoLC)913164319 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1058755 Volltext |
| spellingShingle | Otnes, Cele Maclaran, Pauline Royal fever : the British monarchy in consumer culture / Proclaimed English/British monarchs : 1066-present -- Key events in the British Royal Family since 1981 -- Introduction: the politics and business of monarchy -- The magnetism of the monarchy -- The roots of royal fever -- "A head full of royal" : Margaret Tyler's majestic world -- The face on the tea towels : the global quest for Diana -- Pomp and popcorn : the British Royal Family on stage and screen -- Marketing the monarchy -- Storying the monarchy : royal tourism and historic royal palaces -- Weekends in Windsor : castles, china, and corgis -- William and Catherine : remaking the monarchy -- The royal family brand : a right royal future? Windsor, House of Public opinion. Windsor, House of Marketing. Maison de Windsor Opinion publique. Windsor, House of fast Royal houses Great Britain Public opinion. Royal houses Great Britain Marketing. Maisons royales Grande-Bretagne Opinion publique. REFERENCE Genealogy & Heraldry. bisacsh SOCIAL SCIENCE Anthropology Cultural. bisacsh Marketing fast Public opinion fast |
| title | Royal fever : the British monarchy in consumer culture / |
| title_alt | British monarchy in consumer culture |
| title_auth | Royal fever : the British monarchy in consumer culture / |
| title_exact_search | Royal fever : the British monarchy in consumer culture / |
| title_full | Royal fever : the British monarchy in consumer culture / Cele C. Otnes and Pauline Maclaran. |
| title_fullStr | Royal fever : the British monarchy in consumer culture / Cele C. Otnes and Pauline Maclaran. |
| title_full_unstemmed | Royal fever : the British monarchy in consumer culture / Cele C. Otnes and Pauline Maclaran. |
| title_short | Royal fever : |
| title_sort | royal fever the british monarchy in consumer culture |
| title_sub | the British monarchy in consumer culture / |
| topic | Windsor, House of Public opinion. Windsor, House of Marketing. Maison de Windsor Opinion publique. Windsor, House of fast Royal houses Great Britain Public opinion. Royal houses Great Britain Marketing. Maisons royales Grande-Bretagne Opinion publique. REFERENCE Genealogy & Heraldry. bisacsh SOCIAL SCIENCE Anthropology Cultural. bisacsh Marketing fast Public opinion fast |
| topic_facet | Windsor, House of Public opinion. Windsor, House of Marketing. Maison de Windsor Opinion publique. Windsor, House of Royal houses Great Britain Public opinion. Royal houses Great Britain Marketing. Maisons royales Grande-Bretagne Opinion publique. REFERENCE Genealogy & Heraldry. SOCIAL SCIENCE Anthropology Cultural. Marketing Public opinion Great Britain |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1058755 |
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