Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap /:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hamburg [Germany] :
Anchor Academic Publishing,
2015.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | 1 online resource. |
| Bibliographie: | Includes bibliographical references. |
| ISBN: | 9783954897858 3954897857 |
Internformat
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| 245 | 1 | 0 | |a Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap / |c Susanne Bölke. |
| 264 | 1 | |a Hamburg [Germany] : |b Anchor Academic Publishing, |c 2015. | |
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| 650 | 0 | |a Advertising |x Airlines. |0 http://id.loc.gov/authorities/subjects/sh87001716 | |
| 650 | 6 | |a Compagnies de transport aérien |x Gestion. | |
| 650 | 6 | |a Compagnies de transport aérien |x Publicité. | |
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| language | English |
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| spelling | Bölke, Susanne, author. Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap / Susanne Bölke. Hamburg [Germany] : Anchor Academic Publishing, 2015. 1 online resource. text txt rdacontent computer c rdamedia online resource cr rdacarrier Vendor-supplied metadata. Includes bibliographical references. Airlines Management. http://id.loc.gov/authorities/subjects/sh85002661 Advertising Airlines. http://id.loc.gov/authorities/subjects/sh87001716 Compagnies de transport aérien Gestion. Compagnies de transport aérien Publicité. TRANSPORTATION / Aviation / Commercial bisacsh Advertising Airlines fast Airlines Management fast has work: STRATEGIC MARKETING APPROACHES WITHIN AIRLINE MANAGEMENT (Text) https://id.oclc.org/worldcat/entity/E39PCXvMgWBjMtyrRjXGYkKhbH https://id.oclc.org/worldcat/ontology/hasWork FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1007026 Volltext |
| spellingShingle | Bölke, Susanne Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap / Airlines Management. http://id.loc.gov/authorities/subjects/sh85002661 Advertising Airlines. http://id.loc.gov/authorities/subjects/sh87001716 Compagnies de transport aérien Gestion. Compagnies de transport aérien Publicité. TRANSPORTATION / Aviation / Commercial bisacsh Advertising Airlines fast Airlines Management fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85002661 http://id.loc.gov/authorities/subjects/sh87001716 |
| title | Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap / |
| title_auth | Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap / |
| title_exact_search | Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap / |
| title_full | Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap / Susanne Bölke. |
| title_fullStr | Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap / Susanne Bölke. |
| title_full_unstemmed | Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap / Susanne Bölke. |
| title_short | Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carriers and Leisure Carriers to overlap / |
| title_sort | strategic marketing approaches within airline management how the passenger market causes the business concepts of full service network carriers low cost carriers regional carriers and leisure carriers to overlap |
| topic | Airlines Management. http://id.loc.gov/authorities/subjects/sh85002661 Advertising Airlines. http://id.loc.gov/authorities/subjects/sh87001716 Compagnies de transport aérien Gestion. Compagnies de transport aérien Publicité. TRANSPORTATION / Aviation / Commercial bisacsh Advertising Airlines fast Airlines Management fast |
| topic_facet | Airlines Management. Advertising Airlines. Compagnies de transport aérien Gestion. Compagnies de transport aérien Publicité. TRANSPORTATION / Aviation / Commercial Advertising Airlines Airlines Management |
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