Advertising and design :: interdisciplinary perspectives on a cultural field /
The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising,...
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Bielefeld :
Transcript,
©2014.
|
| Schriftenreihe: | Cultural and media studies.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints. With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien. |
| Beschreibung: | University lectures. |
| Beschreibung: | 1 online resource (231 pages) : illustrations (chiefly color. |
| Bibliographie: | Includes bibliographical references. |
| ISBN: | 3839423481 9783839423486 |
Internformat
MARC
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| 003 | OCoLC | ||
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| 049 | |a MAIN | ||
| 245 | 0 | 0 | |a Advertising and design : |b interdisciplinary perspectives on a cultural field / |c Beate Flath, Eva Klein (eds.). |
| 260 | |a Bielefeld : |b Transcript, |c ©2014. | ||
| 300 | |a 1 online resource (231 pages) : |b illustrations (chiefly color. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Cultural and media studies | |
| 500 | |a University lectures. | ||
| 504 | |a Includes bibliographical references. | ||
| 588 | 0 | |a Print version record. | |
| 520 | |a The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints. With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien. | ||
| 505 | 0 | |a Cover Advertising and Design; Content; Your Ad Here Advertising & Design: Preface; Multisensory Advertising & Design; The Sound of Image. Aspects of Sound Design within the Digital Mediamorphosis; Semiotics of Advertising and the Discourse of Consumption; Multiple Mona Lisa. Art as a tool of advertising; Advertising Effects Despite Scepticism: Eroticism, Humour, and Celebrities; Advertising. Creating People and Worlds; Wine Advertising and Biography. An Essay on Advertisement Analysis in Cultural Anthropology; Under the spell of the lottery -- warning included | |
| 650 | 0 | |a Advertising |x Social aspects. |0 http://id.loc.gov/authorities/subjects/sh85001172 | |
| 650 | 0 | |a Art and industry. |0 http://id.loc.gov/authorities/subjects/sh85007961 | |
| 650 | 0 | |a Art and design. |0 http://id.loc.gov/authorities/subjects/sh2006007365 | |
| 650 | 0 | |a Music in advertising. |0 http://id.loc.gov/authorities/subjects/sh85088915 | |
| 650 | 6 | |a Publicité |x Aspect social. | |
| 650 | 6 | |a Art et industrie. | |
| 650 | 6 | |a Art et design. | |
| 650 | 6 | |a Musique dans la publicité. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Advertising & Promotion. |2 bisacsh | |
| 650 | 7 | |a DESIGN / History & Criticism |2 bisacsh | |
| 650 | 7 | |a Advertising |x Social aspects |2 fast | |
| 650 | 7 | |a Art and design |2 fast | |
| 650 | 7 | |a Art and industry |2 fast | |
| 650 | 7 | |a Music in advertising |2 fast | |
| 650 | 7 | |a Werbung |2 gnd |0 http://d-nb.info/gnd/4065541-6 | |
| 650 | 7 | |a Design |2 gnd |0 http://d-nb.info/gnd/4011510-0 | |
| 650 | 7 | |a Kultursemiotik |2 gnd |0 http://d-nb.info/gnd/4129038-0 | |
| 653 | |a Art. | ||
| 653 | |a Cultural Studies. | ||
| 653 | |a Culture. | ||
| 653 | |a Design. | ||
| 653 | |a Image. | ||
| 653 | |a Media Aesthetics. | ||
| 653 | |a Media. | ||
| 653 | |a Popular Culture. | ||
| 653 | |a Sound. | ||
| 700 | 1 | |a Flath, Beate. | |
| 700 | 1 | |a Klein, Eva. | |
| 758 | |i has work: |a Advertising and design (Text) |1 https://id.oclc.org/worldcat/entity/E39PCH3jyR3ptwq3yYwxXr7wkC |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |z 9783839423486 |
| 776 | 0 | 8 | |i Print version: |w (GyWOH)har145007032 |
| 776 | 0 | 8 | |i Print version: |z 9783837623482 |z 3837623483 |
| 830 | 0 | |a Cultural and media studies. |0 http://id.loc.gov/authorities/names/no2007024616 | |
| 856 | 4 | 0 | |l FWS01 |p ZDB-4-EBA |q FWS_PDA_EBA |u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=821448 |3 Volltext |
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Datensatz im Suchindex
| DE-BY-FWS_katkey | ZDB-4-EBA-ocn884862891 |
|---|---|
| _version_ | 1816882280750120960 |
| adam_text | |
| any_adam_object | |
| author2 | Flath, Beate Klein, Eva |
| author2_role | |
| author2_variant | b f bf e k ek |
| author_facet | Flath, Beate Klein, Eva |
| author_sort | Flath, Beate |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | H - Social Science |
| callnumber-label | HF5821 |
| callnumber-raw | HF5821 .A2846 2014eb |
| callnumber-search | HF5821 .A2846 2014eb |
| callnumber-sort | HF 45821 A2846 42014EB |
| callnumber-subject | HF - Commerce |
| classification_rvk | AP 17440 |
| collection | ZDB-4-EBA |
| contents | Cover Advertising and Design; Content; Your Ad Here Advertising & Design: Preface; Multisensory Advertising & Design; The Sound of Image. Aspects of Sound Design within the Digital Mediamorphosis; Semiotics of Advertising and the Discourse of Consumption; Multiple Mona Lisa. Art as a tool of advertising; Advertising Effects Despite Scepticism: Eroticism, Humour, and Celebrities; Advertising. Creating People and Worlds; Wine Advertising and Biography. An Essay on Advertisement Analysis in Cultural Anthropology; Under the spell of the lottery -- warning included |
| ctrlnum | (OCoLC)884862891 |
| dewey-full | 659.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 |
| dewey-search | 659.1 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | ZDB-4-EBA-ocn884862891 |
| illustrated | Illustrated |
| indexdate | 2024-11-27T13:26:07Z |
| institution | BVB |
| isbn | 3839423481 9783839423486 |
| language | English |
| oclc_num | 884862891 |
| open_access_boolean | |
| owner | MAIN DE-863 DE-BY-FWS |
| owner_facet | MAIN DE-863 DE-BY-FWS |
| physical | 1 online resource (231 pages) : illustrations (chiefly color. |
| psigel | ZDB-4-EBA |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Transcript, |
| record_format | marc |
| series | Cultural and media studies. |
| series2 | Cultural and media studies |
| spelling | Advertising and design : interdisciplinary perspectives on a cultural field / Beate Flath, Eva Klein (eds.). Bielefeld : Transcript, ©2014. 1 online resource (231 pages) : illustrations (chiefly color. text txt rdacontent computer c rdamedia online resource cr rdacarrier Cultural and media studies University lectures. Includes bibliographical references. Print version record. The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints. With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien. Cover Advertising and Design; Content; Your Ad Here Advertising & Design: Preface; Multisensory Advertising & Design; The Sound of Image. Aspects of Sound Design within the Digital Mediamorphosis; Semiotics of Advertising and the Discourse of Consumption; Multiple Mona Lisa. Art as a tool of advertising; Advertising Effects Despite Scepticism: Eroticism, Humour, and Celebrities; Advertising. Creating People and Worlds; Wine Advertising and Biography. An Essay on Advertisement Analysis in Cultural Anthropology; Under the spell of the lottery -- warning included Advertising Social aspects. http://id.loc.gov/authorities/subjects/sh85001172 Art and industry. http://id.loc.gov/authorities/subjects/sh85007961 Art and design. http://id.loc.gov/authorities/subjects/sh2006007365 Music in advertising. http://id.loc.gov/authorities/subjects/sh85088915 Publicité Aspect social. Art et industrie. Art et design. Musique dans la publicité. BUSINESS & ECONOMICS Advertising & Promotion. bisacsh DESIGN / History & Criticism bisacsh Advertising Social aspects fast Art and design fast Art and industry fast Music in advertising fast Werbung gnd http://d-nb.info/gnd/4065541-6 Design gnd http://d-nb.info/gnd/4011510-0 Kultursemiotik gnd http://d-nb.info/gnd/4129038-0 Art. Cultural Studies. Culture. Design. Image. Media Aesthetics. Media. Popular Culture. Sound. Flath, Beate. Klein, Eva. has work: Advertising and design (Text) https://id.oclc.org/worldcat/entity/E39PCH3jyR3ptwq3yYwxXr7wkC https://id.oclc.org/worldcat/ontology/hasWork Print version: 9783839423486 Print version: (GyWOH)har145007032 Print version: 9783837623482 3837623483 Cultural and media studies. http://id.loc.gov/authorities/names/no2007024616 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=821448 Volltext |
| spellingShingle | Advertising and design : interdisciplinary perspectives on a cultural field / Cultural and media studies. Cover Advertising and Design; Content; Your Ad Here Advertising & Design: Preface; Multisensory Advertising & Design; The Sound of Image. Aspects of Sound Design within the Digital Mediamorphosis; Semiotics of Advertising and the Discourse of Consumption; Multiple Mona Lisa. Art as a tool of advertising; Advertising Effects Despite Scepticism: Eroticism, Humour, and Celebrities; Advertising. Creating People and Worlds; Wine Advertising and Biography. An Essay on Advertisement Analysis in Cultural Anthropology; Under the spell of the lottery -- warning included Advertising Social aspects. http://id.loc.gov/authorities/subjects/sh85001172 Art and industry. http://id.loc.gov/authorities/subjects/sh85007961 Art and design. http://id.loc.gov/authorities/subjects/sh2006007365 Music in advertising. http://id.loc.gov/authorities/subjects/sh85088915 Publicité Aspect social. Art et industrie. Art et design. Musique dans la publicité. BUSINESS & ECONOMICS Advertising & Promotion. bisacsh DESIGN / History & Criticism bisacsh Advertising Social aspects fast Art and design fast Art and industry fast Music in advertising fast Werbung gnd http://d-nb.info/gnd/4065541-6 Design gnd http://d-nb.info/gnd/4011510-0 Kultursemiotik gnd http://d-nb.info/gnd/4129038-0 |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85001172 http://id.loc.gov/authorities/subjects/sh85007961 http://id.loc.gov/authorities/subjects/sh2006007365 http://id.loc.gov/authorities/subjects/sh85088915 http://d-nb.info/gnd/4065541-6 http://d-nb.info/gnd/4011510-0 http://d-nb.info/gnd/4129038-0 |
| title | Advertising and design : interdisciplinary perspectives on a cultural field / |
| title_auth | Advertising and design : interdisciplinary perspectives on a cultural field / |
| title_exact_search | Advertising and design : interdisciplinary perspectives on a cultural field / |
| title_full | Advertising and design : interdisciplinary perspectives on a cultural field / Beate Flath, Eva Klein (eds.). |
| title_fullStr | Advertising and design : interdisciplinary perspectives on a cultural field / Beate Flath, Eva Klein (eds.). |
| title_full_unstemmed | Advertising and design : interdisciplinary perspectives on a cultural field / Beate Flath, Eva Klein (eds.). |
| title_short | Advertising and design : |
| title_sort | advertising and design interdisciplinary perspectives on a cultural field |
| title_sub | interdisciplinary perspectives on a cultural field / |
| topic | Advertising Social aspects. http://id.loc.gov/authorities/subjects/sh85001172 Art and industry. http://id.loc.gov/authorities/subjects/sh85007961 Art and design. http://id.loc.gov/authorities/subjects/sh2006007365 Music in advertising. http://id.loc.gov/authorities/subjects/sh85088915 Publicité Aspect social. Art et industrie. Art et design. Musique dans la publicité. BUSINESS & ECONOMICS Advertising & Promotion. bisacsh DESIGN / History & Criticism bisacsh Advertising Social aspects fast Art and design fast Art and industry fast Music in advertising fast Werbung gnd http://d-nb.info/gnd/4065541-6 Design gnd http://d-nb.info/gnd/4011510-0 Kultursemiotik gnd http://d-nb.info/gnd/4129038-0 |
| topic_facet | Advertising Social aspects. Art and industry. Art and design. Music in advertising. Publicité Aspect social. Art et industrie. Art et design. Musique dans la publicité. BUSINESS & ECONOMICS Advertising & Promotion. DESIGN / History & Criticism Advertising Social aspects Art and design Art and industry Music in advertising Werbung Design Kultursemiotik |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=821448 |
| work_keys_str_mv | AT flathbeate advertisinganddesigninterdisciplinaryperspectivesonaculturalfield AT kleineva advertisinganddesigninterdisciplinaryperspectivesonaculturalfield |