50 ways to understand communication :: a guided tour of key ideas and theorists in communication, media, and culture /
In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as Saussure, LZvi-Strauss, de Certeau, McLuhan, Postman, and many others. Organized in fifty short segments, this concise guide covers...
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Lanham :
Rowman & Littlefield Publishers,
2006.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as Saussure, LZvi-Strauss, de Certeau, McLuhan, Postman, and many others. Organized in fifty short segments, this concise guide covers a wide range of important ideas from psychoanalysis and semiology to humor, 'otherness, ' and nonverbal communication. Berger's clear explanations surround this assortment of influential writing. This engaging, accessible book is essential for students of communication and anyone interested in how we. |
| Beschreibung: | 1 online resource (199 pages) |
| Format: | Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. |
| Bibliographie: | Includes bibliographical references (pages 163-172) and index. |
| ISBN: | 9780742569218 0742569217 |
Internformat
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| 245 | 1 | 0 | |a 50 ways to understand communication : |b a guided tour of key ideas and theorists in communication, media, and culture / |c Arthur Asa Berger with illustrations by the author. |
| 246 | 3 | |a Fifty ways to understand communication | |
| 260 | |a Lanham : |b Rowman & Littlefield Publishers, |c 2006. | ||
| 300 | |a 1 online resource (199 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 505 | 0 | |a Title Page; Copyright Page; Contents; Acknowledgments; Introduction: How You Can Use This Book; 1 Words and Communication; 2 Signs and Semiotics; 3 When I Use a Word, Humpty Dumpty Said ... ; 4 Antithetical Meaning of Words; 5 Society Precedes the Individual; 6 Language Codes; 7 The Structuralist Perspective; 8 Culture and the Unconscious; 9 The Importance of Metaphor; 10 A Model of Communication Process; 11 The Lasswell Formula; 12 Art and Society: A Model; 13 Dialogic Aspects of Communication; 14 Conversation as Narrative; 15 Men and Women Use Language Differently; 16 Black Speech. | |
| 505 | 8 | |a 17 People of Color and the Media18 Nonverbal Communication; 19 Facial Expressions; 20 Fashion as Communication; 21 Symbolism and Religion; 22 The Meaning of Symbols; 23 The House as a Symbol of Femininity; 24 Miss America's Mythic Significance; 25 Images of Women in Advertising; 26 The Power of Advertising in Capitalist Societies; 27 Myths and Society; 28 Robinson Crusoe as Myth; 29 Fairy Tales and the Psyche; 30 Hot and Cool Media; 31 The Impact of Postmodernism; 32 The Postmodern Eye; 33 Mind and Media; 34 Cybertexts and Video Games; 36 Smart Mobs; 35 Digital Media; 37 How Crowds Think. | |
| 505 | 8 | |a 38 Television and Art39 Amusing Ourselves to Death; 40 Narratives in the Media; 41 Television Is a Dramatic Medium; 42 The Power of Rock Music; 43 Artistic Texts; 44 Psychoanalysis and Literature; 45 Humor and Communication; 46 On Comedy; 47 What Does Art Do?; 48 Interpretation and Art; 49 The Society of Spectacle; 50 Representation and Difference; Appendix: Learning Games and Activities; Glossary; Selected Bibliography; Biographies of KeyText Authors; Index; About the Author. | |
| 520 | |a In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as Saussure, LZvi-Strauss, de Certeau, McLuhan, Postman, and many others. Organized in fifty short segments, this concise guide covers a wide range of important ideas from psychoanalysis and semiology to humor, 'otherness, ' and nonverbal communication. Berger's clear explanations surround this assortment of influential writing. This engaging, accessible book is essential for students of communication and anyone interested in how we. | ||
| 588 | 0 | |a Print version record. | |
| 504 | |a Includes bibliographical references (pages 163-172) and index. | ||
| 506 | |3 Use copy |f Restrictions unspecified |2 star |5 MiAaHDL | ||
| 533 | |a Electronic reproduction. |b [Place of publication not identified] : |c HathiTrust Digital Library, |d 2010. |5 MiAaHDL | ||
| 538 | |a Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. |u http://purl.oclc.org/DLF/benchrepro0212 |5 MiAaHDL | ||
| 583 | 1 | |a digitized |c 2010 |h HathiTrust Digital Library |l committed to preserve |2 pda |5 MiAaHDL | |
| 546 | |a English. | ||
| 650 | 0 | |a Communication. |0 http://id.loc.gov/authorities/subjects/sh85029027 | |
| 650 | 0 | |a Misinformation. |0 http://id.loc.gov/authorities/subjects/sh2022005564 | |
| 650 | 2 | |a Communication |0 https://id.nlm.nih.gov/mesh/D003142 | |
| 650 | 6 | |a Communication. | |
| 650 | 6 | |a Information. | |
| 650 | 6 | |a Mésinformation. | |
| 650 | 7 | |a PSYCHOLOGY |x Social Psychology. |2 bisacsh | |
| 650 | 7 | |a Communication |2 fast | |
| 650 | 1 | 7 | |a Communicatie. |2 gtt |
| 655 | 4 | |a Electronic book. | |
| 758 | |i has work: |a 50 ways to understand communication (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGkGTCB9RQH8XF7D84P38K |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Berger, Arthur Asa. |t 50 Ways to Understand Communication. |d Lanham : Rowman & Littlefield Publishers, 2006 |z 9780742541085 |
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| author | Berger, Arthur Asa, 1933- |
| author_GND | http://id.loc.gov/authorities/names/n50007431 |
| author_facet | Berger, Arthur Asa, 1933- |
| author_role | |
| author_sort | Berger, Arthur Asa, 1933- |
| author_variant | a a b aa aab |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | P - Language and Literature |
| callnumber-label | P90 |
| callnumber-raw | P90 .B4128 2006 |
| callnumber-search | P90 .B4128 2006 |
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| callnumber-subject | P - Philology and Linguistics |
| collection | ZDB-4-EBA |
| contents | Title Page; Copyright Page; Contents; Acknowledgments; Introduction: How You Can Use This Book; 1 Words and Communication; 2 Signs and Semiotics; 3 When I Use a Word, Humpty Dumpty Said ... ; 4 Antithetical Meaning of Words; 5 Society Precedes the Individual; 6 Language Codes; 7 The Structuralist Perspective; 8 Culture and the Unconscious; 9 The Importance of Metaphor; 10 A Model of Communication Process; 11 The Lasswell Formula; 12 Art and Society: A Model; 13 Dialogic Aspects of Communication; 14 Conversation as Narrative; 15 Men and Women Use Language Differently; 16 Black Speech. 17 People of Color and the Media18 Nonverbal Communication; 19 Facial Expressions; 20 Fashion as Communication; 21 Symbolism and Religion; 22 The Meaning of Symbols; 23 The House as a Symbol of Femininity; 24 Miss America's Mythic Significance; 25 Images of Women in Advertising; 26 The Power of Advertising in Capitalist Societies; 27 Myths and Society; 28 Robinson Crusoe as Myth; 29 Fairy Tales and the Psyche; 30 Hot and Cool Media; 31 The Impact of Postmodernism; 32 The Postmodern Eye; 33 Mind and Media; 34 Cybertexts and Video Games; 36 Smart Mobs; 35 Digital Media; 37 How Crowds Think. 38 Television and Art39 Amusing Ourselves to Death; 40 Narratives in the Media; 41 Television Is a Dramatic Medium; 42 The Power of Rock Music; 43 Artistic Texts; 44 Psychoanalysis and Literature; 45 Humor and Communication; 46 On Comedy; 47 What Does Art Do?; 48 Interpretation and Art; 49 The Society of Spectacle; 50 Representation and Difference; Appendix: Learning Games and Activities; Glossary; Selected Bibliography; Biographies of KeyText Authors; Index; About the Author. |
| ctrlnum | (OCoLC)855505487 |
| dewey-full | 302.23 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 302 - Social interaction |
| dewey-raw | 302.23 |
| dewey-search | 302.23 |
| dewey-sort | 3302.23 |
| dewey-tens | 300 - Social sciences |
| discipline | Soziologie |
| format | Electronic eBook |
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Authors; Index; About the Author.</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as Saussure, LZvi-Strauss, de Certeau, McLuhan, Postman, and many others. Organized in fifty short segments, this concise guide covers a wide range of important ideas from psychoanalysis and semiology to humor, 'otherness, ' and nonverbal communication. Berger's clear explanations surround this assortment of influential writing. 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| genre | Electronic book. |
| genre_facet | Electronic book. |
| id | ZDB-4-EBA-ocn855505487 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-27T13:25:29Z |
| institution | BVB |
| isbn | 9780742569218 0742569217 |
| language | English |
| lccn | 2005031253 |
| oclc_num | 855505487 |
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| physical | 1 online resource (199 pages) |
| psigel | ZDB-4-EBA |
| publishDate | 2006 |
| publishDateSearch | 2006 |
| publishDateSort | 2006 |
| publisher | Rowman & Littlefield Publishers, |
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| spelling | Berger, Arthur Asa, 1933- https://id.oclc.org/worldcat/entity/E39PBJqbjcj9GHJY93rctQdRKd http://id.loc.gov/authorities/names/n50007431 50 ways to understand communication : a guided tour of key ideas and theorists in communication, media, and culture / Arthur Asa Berger with illustrations by the author. Fifty ways to understand communication Lanham : Rowman & Littlefield Publishers, 2006. 1 online resource (199 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Title Page; Copyright Page; Contents; Acknowledgments; Introduction: How You Can Use This Book; 1 Words and Communication; 2 Signs and Semiotics; 3 When I Use a Word, Humpty Dumpty Said ... ; 4 Antithetical Meaning of Words; 5 Society Precedes the Individual; 6 Language Codes; 7 The Structuralist Perspective; 8 Culture and the Unconscious; 9 The Importance of Metaphor; 10 A Model of Communication Process; 11 The Lasswell Formula; 12 Art and Society: A Model; 13 Dialogic Aspects of Communication; 14 Conversation as Narrative; 15 Men and Women Use Language Differently; 16 Black Speech. 17 People of Color and the Media18 Nonverbal Communication; 19 Facial Expressions; 20 Fashion as Communication; 21 Symbolism and Religion; 22 The Meaning of Symbols; 23 The House as a Symbol of Femininity; 24 Miss America's Mythic Significance; 25 Images of Women in Advertising; 26 The Power of Advertising in Capitalist Societies; 27 Myths and Society; 28 Robinson Crusoe as Myth; 29 Fairy Tales and the Psyche; 30 Hot and Cool Media; 31 The Impact of Postmodernism; 32 The Postmodern Eye; 33 Mind and Media; 34 Cybertexts and Video Games; 36 Smart Mobs; 35 Digital Media; 37 How Crowds Think. 38 Television and Art39 Amusing Ourselves to Death; 40 Narratives in the Media; 41 Television Is a Dramatic Medium; 42 The Power of Rock Music; 43 Artistic Texts; 44 Psychoanalysis and Literature; 45 Humor and Communication; 46 On Comedy; 47 What Does Art Do?; 48 Interpretation and Art; 49 The Society of Spectacle; 50 Representation and Difference; Appendix: Learning Games and Activities; Glossary; Selected Bibliography; Biographies of KeyText Authors; Index; About the Author. In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as Saussure, LZvi-Strauss, de Certeau, McLuhan, Postman, and many others. Organized in fifty short segments, this concise guide covers a wide range of important ideas from psychoanalysis and semiology to humor, 'otherness, ' and nonverbal communication. Berger's clear explanations surround this assortment of influential writing. This engaging, accessible book is essential for students of communication and anyone interested in how we. Print version record. Includes bibliographical references (pages 163-172) and index. Use copy Restrictions unspecified star MiAaHDL Electronic reproduction. [Place of publication not identified] : HathiTrust Digital Library, 2010. MiAaHDL Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL digitized 2010 HathiTrust Digital Library committed to preserve pda MiAaHDL English. Communication. http://id.loc.gov/authorities/subjects/sh85029027 Misinformation. http://id.loc.gov/authorities/subjects/sh2022005564 Communication https://id.nlm.nih.gov/mesh/D003142 Communication. Information. Mésinformation. PSYCHOLOGY Social Psychology. bisacsh Communication fast Communicatie. gtt Electronic book. has work: 50 ways to understand communication (Text) https://id.oclc.org/worldcat/entity/E39PCGkGTCB9RQH8XF7D84P38K https://id.oclc.org/worldcat/ontology/hasWork Print version: Berger, Arthur Asa. 50 Ways to Understand Communication. Lanham : Rowman & Littlefield Publishers, 2006 9780742541085 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=630246 Volltext |
| spellingShingle | Berger, Arthur Asa, 1933- 50 ways to understand communication : a guided tour of key ideas and theorists in communication, media, and culture / Title Page; Copyright Page; Contents; Acknowledgments; Introduction: How You Can Use This Book; 1 Words and Communication; 2 Signs and Semiotics; 3 When I Use a Word, Humpty Dumpty Said ... ; 4 Antithetical Meaning of Words; 5 Society Precedes the Individual; 6 Language Codes; 7 The Structuralist Perspective; 8 Culture and the Unconscious; 9 The Importance of Metaphor; 10 A Model of Communication Process; 11 The Lasswell Formula; 12 Art and Society: A Model; 13 Dialogic Aspects of Communication; 14 Conversation as Narrative; 15 Men and Women Use Language Differently; 16 Black Speech. 17 People of Color and the Media18 Nonverbal Communication; 19 Facial Expressions; 20 Fashion as Communication; 21 Symbolism and Religion; 22 The Meaning of Symbols; 23 The House as a Symbol of Femininity; 24 Miss America's Mythic Significance; 25 Images of Women in Advertising; 26 The Power of Advertising in Capitalist Societies; 27 Myths and Society; 28 Robinson Crusoe as Myth; 29 Fairy Tales and the Psyche; 30 Hot and Cool Media; 31 The Impact of Postmodernism; 32 The Postmodern Eye; 33 Mind and Media; 34 Cybertexts and Video Games; 36 Smart Mobs; 35 Digital Media; 37 How Crowds Think. 38 Television and Art39 Amusing Ourselves to Death; 40 Narratives in the Media; 41 Television Is a Dramatic Medium; 42 The Power of Rock Music; 43 Artistic Texts; 44 Psychoanalysis and Literature; 45 Humor and Communication; 46 On Comedy; 47 What Does Art Do?; 48 Interpretation and Art; 49 The Society of Spectacle; 50 Representation and Difference; Appendix: Learning Games and Activities; Glossary; Selected Bibliography; Biographies of KeyText Authors; Index; About the Author. Communication. http://id.loc.gov/authorities/subjects/sh85029027 Misinformation. http://id.loc.gov/authorities/subjects/sh2022005564 Communication https://id.nlm.nih.gov/mesh/D003142 Communication. Information. Mésinformation. PSYCHOLOGY Social Psychology. bisacsh Communication fast Communicatie. gtt |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85029027 http://id.loc.gov/authorities/subjects/sh2022005564 https://id.nlm.nih.gov/mesh/D003142 |
| title | 50 ways to understand communication : a guided tour of key ideas and theorists in communication, media, and culture / |
| title_alt | Fifty ways to understand communication |
| title_auth | 50 ways to understand communication : a guided tour of key ideas and theorists in communication, media, and culture / |
| title_exact_search | 50 ways to understand communication : a guided tour of key ideas and theorists in communication, media, and culture / |
| title_full | 50 ways to understand communication : a guided tour of key ideas and theorists in communication, media, and culture / Arthur Asa Berger with illustrations by the author. |
| title_fullStr | 50 ways to understand communication : a guided tour of key ideas and theorists in communication, media, and culture / Arthur Asa Berger with illustrations by the author. |
| title_full_unstemmed | 50 ways to understand communication : a guided tour of key ideas and theorists in communication, media, and culture / Arthur Asa Berger with illustrations by the author. |
| title_short | 50 ways to understand communication : |
| title_sort | 50 ways to understand communication a guided tour of key ideas and theorists in communication media and culture |
| title_sub | a guided tour of key ideas and theorists in communication, media, and culture / |
| topic | Communication. http://id.loc.gov/authorities/subjects/sh85029027 Misinformation. http://id.loc.gov/authorities/subjects/sh2022005564 Communication https://id.nlm.nih.gov/mesh/D003142 Communication. Information. Mésinformation. PSYCHOLOGY Social Psychology. bisacsh Communication fast Communicatie. gtt |
| topic_facet | Communication. Misinformation. Communication Information. Mésinformation. PSYCHOLOGY Social Psychology. Communicatie. Electronic book. |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=630246 |
| work_keys_str_mv | AT bergerarthurasa 50waystounderstandcommunicationaguidedtourofkeyideasandtheoristsincommunicationmediaandculture AT bergerarthurasa fiftywaystounderstandcommunication |