Workers go shopping in Argentina :: the rise of popular consumer culture /

This book examines the ways mass consumption transformed Argentina in the twentieth century in a comprehensive analysis of the relations between consumers, goods, manufacturers, advertisers, and the state during Juan Perón's reign. The author examines the social and political changes that occu...

Full description

Saved in:
Bibliographic Details
Main Author: Milanesio, Natalia, 1974-
Format: Electronic eBook
Language:English
Published: Albuquerque : University of New Mexico, ©2013.
Subjects:
Online Access:DE-862
DE-863
Summary:This book examines the ways mass consumption transformed Argentina in the twentieth century in a comprehensive analysis of the relations between consumers, goods, manufacturers, advertisers, and the state during Juan Perón's reign. The author examines the social and political changes that occurred when the general population became consumers of industrial goods and participants in consumption.--description provided by publisher.
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9780826352439
082635243X
1283959968
9781283959964

There is no print copy available.

Get full text