Liquid bread :: beer and brewing in cross-cultural perspective /

"Beer is an ancient alcoholic drink which, although produced through a more complex process than wine, was developed by a wide range of cultures to become internationally popular. This book is the first multidisciplinary, cross-cultural collection about beer. It explores the brewing processes u...

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Bibliographische Detailangaben
Weitere Verfasser: Schiefenhövel, Wulf, 1943- (HerausgeberIn), Macbeth, Helen M. (HerausgeberIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: New York : Berghahn Books, 2011.
Schriftenreihe:Anthropology of food and nutrition ; v. 7.
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:"Beer is an ancient alcoholic drink which, although produced through a more complex process than wine, was developed by a wide range of cultures to become internationally popular. This book is the first multidisciplinary, cross-cultural collection about beer. It explores the brewing processes used in antiquity and in traditional societies; the social and symbolic roles of beer-drinking; the beliefs and activities associated with it; the health-promoting effects as well as the health-damaging risks; and analyses the modern role of large multinational companies, which own many of the breweries, and the marketing techniques that they employ."--
Beschreibung:1 online resource (xv, 247 pages) : illustrations
Bibliographie:Includes bibliographical references and index.
ISBN:9780857452160
0857452169

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