Shakespeare, Einstein, and the bottom line :: the marketing of higher education /
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cambridge, Mass. :
Harvard University Press,
2003.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | 1 online resource (vi, 328 pages) |
| Bibliographie: | Includes bibliographical references (pages 265-314) and index. |
| ISBN: | 9780674039650 0674039653 |
Internformat
MARC
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| 300 | |a 1 online resource (vi, 328 pages) | ||
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| 504 | |a Includes bibliographical references (pages 265-314) and index. | ||
| 505 | 0 | |a Introduction : the new U -- This little student went to market -- Nietzsche's niche : the University of Chicago -- Benjamin Rush's "brat" : Dickinson College -- Star wars : New York University -- The dead hand of precedent : New York Law School -- Kafka was an optimist : the University of Southern California and the University of Michigan -- Mr. Jefferson's "private" college : Darden Graduate School of Business Administration, University of Virginia -- Rebel alliance : classics departments in the Associated Colleges of the South -- The market in ideas : Columbia University and the Massachusetts Institute of Technology -- The British are coming, and going : Open University -- A good deal of collaboration : the University of California, Berkeley -- The information technology gold rush : IT certification courses in Silicon Valley -- They're all business : DeVry University -- Conclusion : the corporation of learning. | |
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| _version_ | 1816881699753033729 |
| adam_text | |
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| author | Kirp, David L. |
| author_GND | http://id.loc.gov/authorities/names/n79150321 |
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| callnumber-subject | LB - Theory and Practice of Education |
| classification_rvk | AL 91500 |
| collection | ZDB-4-EBA |
| contents | Introduction : the new U -- This little student went to market -- Nietzsche's niche : the University of Chicago -- Benjamin Rush's "brat" : Dickinson College -- Star wars : New York University -- The dead hand of precedent : New York Law School -- Kafka was an optimist : the University of Southern California and the University of Michigan -- Mr. Jefferson's "private" college : Darden Graduate School of Business Administration, University of Virginia -- Rebel alliance : classics departments in the Associated Colleges of the South -- The market in ideas : Columbia University and the Massachusetts Institute of Technology -- The British are coming, and going : Open University -- A good deal of collaboration : the University of California, Berkeley -- The information technology gold rush : IT certification courses in Silicon Valley -- They're all business : DeVry University -- Conclusion : the corporation of learning. |
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| dewey-ones | 378 - Higher education (Tertiary education) |
| dewey-raw | 378.73 |
| dewey-search | 378.73 |
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| discipline | Allgemeines Pädagogik |
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| spelling | Kirp, David L. http://id.loc.gov/authorities/names/n79150321 Shakespeare, Einstein, and the bottom line : the marketing of higher education / David L. Kirp. Cambridge, Mass. : Harvard University Press, 2003. 1 online resource (vi, 328 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references (pages 265-314) and index. Introduction : the new U -- This little student went to market -- Nietzsche's niche : the University of Chicago -- Benjamin Rush's "brat" : Dickinson College -- Star wars : New York University -- The dead hand of precedent : New York Law School -- Kafka was an optimist : the University of Southern California and the University of Michigan -- Mr. Jefferson's "private" college : Darden Graduate School of Business Administration, University of Virginia -- Rebel alliance : classics departments in the Associated Colleges of the South -- The market in ideas : Columbia University and the Massachusetts Institute of Technology -- The British are coming, and going : Open University -- A good deal of collaboration : the University of California, Berkeley -- The information technology gold rush : IT certification courses in Silicon Valley -- They're all business : DeVry University -- Conclusion : the corporation of learning. Print version record. Universities and colleges United States Marketing. Education, Higher Public relations United States. Universities and colleges. http://id.loc.gov/authorities/subjects/sh85141086 Universities https://id.nlm.nih.gov/mesh/D014495 United States https://id.nlm.nih.gov/mesh/D014481 Enseignement supérieur Relations publiques États-Unis. Universités. EDUCATION Higher. bisacsh Universities and colleges fast Universities and colleges Marketing fast United States fast https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq Öffentlichkeitsarbeit gnd http://d-nb.info/gnd/4043188-5 Hochschule gnd http://d-nb.info/gnd/4072560-1 Forschungstransfer gnd http://d-nb.info/gnd/4235164-9 USA gnd http://d-nb.info/gnd/4078704-7 Marketing. gtt Universiteiten. gtt Enseignement universitaire. rasuqam Marketing. rasuqam Relations publiques. rasuqam Université rasuqam États-Unis. rasuqam Colleges and universities United States Marketing. sears Higher education Public relations United States. sears Print version: Kirp, David L. Shakespeare, Einstein, and the bottom line. Cambridge, Mass. : Harvard University Press, 2003 0674011465 9780674011465 (DLC) 2003049914 (OCoLC)52121484 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=282201 Volltext |
| spellingShingle | Kirp, David L. Shakespeare, Einstein, and the bottom line : the marketing of higher education / Introduction : the new U -- This little student went to market -- Nietzsche's niche : the University of Chicago -- Benjamin Rush's "brat" : Dickinson College -- Star wars : New York University -- The dead hand of precedent : New York Law School -- Kafka was an optimist : the University of Southern California and the University of Michigan -- Mr. Jefferson's "private" college : Darden Graduate School of Business Administration, University of Virginia -- Rebel alliance : classics departments in the Associated Colleges of the South -- The market in ideas : Columbia University and the Massachusetts Institute of Technology -- The British are coming, and going : Open University -- A good deal of collaboration : the University of California, Berkeley -- The information technology gold rush : IT certification courses in Silicon Valley -- They're all business : DeVry University -- Conclusion : the corporation of learning. Universities and colleges United States Marketing. Education, Higher Public relations United States. Universities and colleges. http://id.loc.gov/authorities/subjects/sh85141086 Universities https://id.nlm.nih.gov/mesh/D014495 Enseignement supérieur Relations publiques États-Unis. Universités. EDUCATION Higher. bisacsh Universities and colleges fast Universities and colleges Marketing fast Öffentlichkeitsarbeit gnd http://d-nb.info/gnd/4043188-5 Hochschule gnd http://d-nb.info/gnd/4072560-1 Forschungstransfer gnd http://d-nb.info/gnd/4235164-9 Marketing. gtt Universiteiten. gtt Enseignement universitaire. rasuqam Marketing. rasuqam Relations publiques. rasuqam Université rasuqam Colleges and universities United States Marketing. sears Higher education Public relations United States. sears |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85141086 https://id.nlm.nih.gov/mesh/D014495 https://id.nlm.nih.gov/mesh/D014481 http://d-nb.info/gnd/4043188-5 http://d-nb.info/gnd/4072560-1 http://d-nb.info/gnd/4235164-9 http://d-nb.info/gnd/4078704-7 |
| title | Shakespeare, Einstein, and the bottom line : the marketing of higher education / |
| title_auth | Shakespeare, Einstein, and the bottom line : the marketing of higher education / |
| title_exact_search | Shakespeare, Einstein, and the bottom line : the marketing of higher education / |
| title_full | Shakespeare, Einstein, and the bottom line : the marketing of higher education / David L. Kirp. |
| title_fullStr | Shakespeare, Einstein, and the bottom line : the marketing of higher education / David L. Kirp. |
| title_full_unstemmed | Shakespeare, Einstein, and the bottom line : the marketing of higher education / David L. Kirp. |
| title_short | Shakespeare, Einstein, and the bottom line : |
| title_sort | shakespeare einstein and the bottom line the marketing of higher education |
| title_sub | the marketing of higher education / |
| topic | Universities and colleges United States Marketing. Education, Higher Public relations United States. Universities and colleges. http://id.loc.gov/authorities/subjects/sh85141086 Universities https://id.nlm.nih.gov/mesh/D014495 Enseignement supérieur Relations publiques États-Unis. Universités. EDUCATION Higher. bisacsh Universities and colleges fast Universities and colleges Marketing fast Öffentlichkeitsarbeit gnd http://d-nb.info/gnd/4043188-5 Hochschule gnd http://d-nb.info/gnd/4072560-1 Forschungstransfer gnd http://d-nb.info/gnd/4235164-9 Marketing. gtt Universiteiten. gtt Enseignement universitaire. rasuqam Marketing. rasuqam Relations publiques. rasuqam Université rasuqam Colleges and universities United States Marketing. sears Higher education Public relations United States. sears |
| topic_facet | Universities and colleges United States Marketing. Education, Higher Public relations United States. Universities and colleges. Universities United States Enseignement supérieur Relations publiques États-Unis. Universités. EDUCATION Higher. Universities and colleges Universities and colleges Marketing Öffentlichkeitsarbeit Hochschule Forschungstransfer USA Marketing. Universiteiten. Enseignement universitaire. Relations publiques. Université États-Unis. Colleges and universities United States Marketing. Higher education Public relations United States. |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=282201 |
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