The tao of loyalty :: winning with employees /

In today's business environment, people, rather than products, technology and processes are increasingly becoming the crucial factor in differentiating profitable organizations from those that are not. It is therefore important to understand employee commitment and loyalty in organizations. Thi...

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Bibliographic Details
Main Author: Rao, Ajit, 1962-
Format: Electronic eBook
Language:English
Published: New Delhi ; Thousand Oaks : Response Books, 2006.
Subjects:
Online Access:DE-862
DE-863
Summary:In today's business environment, people, rather than products, technology and processes are increasingly becoming the crucial factor in differentiating profitable organizations from those that are not. It is therefore important to understand employee commitment and loyalty in organizations. This book begins by defining loyalty, the types of loyalty (emotional and behavioral) and how these can be measured and interpreted. In a lucid and interactive manner, the author discusses the potency of combining the two types of loyalty to segment employees into different categories which can then yield l.
Physical Description:1 online resource (257 pages) : illustrations
Bibliography:Includes bibliographical references (pages 251-252) and index.
ISBN:9788132102830
8132102835

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