The economics of franchising /:

This book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The book includes a great deal of empirical evidence on franchising not available anywhere else.

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Bibliographische Detailangaben
1. Verfasser: Blair, Roger D.
Weitere Verfasser: Lafontaine, Francine
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Cambridge : Cambridge University Press, 2005.
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:This book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The book includes a great deal of empirical evidence on franchising not available anywhere else.
Beschreibung:1 online resource (xii, 338 pages)
Bibliographie:Includes bibliographical references and index.
ISBN:0511161204
9780511161209
0511158920
9780511158926
9780511160653
0511160658
1107713471
9781107713475
1280414375
9781280414374
0511161360
9780511161360
0511160089
9780511160080
0511322720
9780511322723
9780511753879
051175387X
9786610414376
6610414378

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