Perspectives on public relations research /:
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London ; New York :
Routledge,
2000.
|
| Schriftenreihe: | Routledge advances in management and business studies ;
10. |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | "Papers from the annual International Public Relations Research symposium"--Introduction |
| Beschreibung: | 1 online resource (xv, 269 pages) |
| Bibliographie: | Includes bibliographical references and indexes. |
| ISBN: | 9780203192924 0203192923 |
Internformat
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| 300 | |a 1 online resource (xv, 269 pages) | ||
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| 490 | 1 | |a Routledge advances in management and business studies ; |v 10 | |
| 500 | |a "Papers from the annual International Public Relations Research symposium"--Introduction | ||
| 504 | |a Includes bibliographical references and indexes. | ||
| 505 | 0 | |a Introduction : public relations research : interdisciplinary perspectives / Danny Moss, Dejan Vercic and Gary Warnaby -- Part I. Public relations and management theory -- The origins of public relations theory in economics and strategic management / Dejan Vercic and James E. Grunig -- Strategy and public relations / Danny Moss and Gary Warnaby -- Part II. Contemporary perspectives of public relations -- A feminist phase analysis of research on women in postmodern public relations / Larissa A. Grunig -- Public relations and rhetoric : history, concepts, future / Elizabeth L. Toth -- Psychology and public relations / Jon White -- Part III. International perspectives of public relations -- Public relations : the cultural dimension / Toby MacManus -- Preliminary Delphi research on international public relations programming : initial data supports application of certain generic/specific concepts / Robert I. Wakefield -- Part IV. Historical-German perspectives of public relations -- The origins and development of public relations in Germany and Austria / Karl Nessmann -- Public relations and the development of the principle of separation of advertising and journalistic media programmes in Germany / Barbara Baerns. | |
| 588 | 0 | |a Print version record. | |
| 650 | 0 | |a Corporations |x Public relations |v Congresses. | |
| 650 | 0 | |a Public relations |v Congresses. | |
| 650 | 0 | |a Public relations. |0 http://id.loc.gov/authorities/subjects/sh85108753 | |
| 650 | 6 | |a Sociétés |x Relations publiques |v Congrès. | |
| 650 | 6 | |a Relations publiques |v Congrès. | |
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| 655 | 7 | |a Conference papers and proceedings |2 fast | |
| 700 | 1 | |a Moss, Danny, |d 1954- |1 https://id.oclc.org/worldcat/entity/E39PCjJY6kPmBvCptgRPJwmvtq |0 http://id.loc.gov/authorities/names/n90612580 | |
| 700 | 1 | |a Verčič, Dejan. |0 http://id.loc.gov/authorities/names/no98069157 | |
| 700 | 1 | |a Warnaby, Gary. |0 http://id.loc.gov/authorities/names/n99039017 | |
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| _version_ | 1816881664007077888 |
| adam_text | |
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| author2 | Moss, Danny, 1954- Verčič, Dejan Warnaby, Gary |
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| contents | Introduction : public relations research : interdisciplinary perspectives / Danny Moss, Dejan Vercic and Gary Warnaby -- Part I. Public relations and management theory -- The origins of public relations theory in economics and strategic management / Dejan Vercic and James E. Grunig -- Strategy and public relations / Danny Moss and Gary Warnaby -- Part II. Contemporary perspectives of public relations -- A feminist phase analysis of research on women in postmodern public relations / Larissa A. Grunig -- Public relations and rhetoric : history, concepts, future / Elizabeth L. Toth -- Psychology and public relations / Jon White -- Part III. International perspectives of public relations -- Public relations : the cultural dimension / Toby MacManus -- Preliminary Delphi research on international public relations programming : initial data supports application of certain generic/specific concepts / Robert I. Wakefield -- Part IV. Historical-German perspectives of public relations -- The origins and development of public relations in Germany and Austria / Karl Nessmann -- Public relations and the development of the principle of separation of advertising and journalistic media programmes in Germany / Barbara Baerns. |
| ctrlnum | (OCoLC)213480565 |
| dewey-full | 659.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2 |
| dewey-search | 659.2 |
| dewey-sort | 3659.2 |
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| discipline | Wirtschaftswissenschaften |
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| genre | Conference papers and proceedings fast |
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| id | ZDB-4-EBA-ocn213480565 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-27T13:16:18Z |
| institution | BVB |
| isbn | 9780203192924 0203192923 |
| language | English |
| oclc_num | 213480565 |
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| series | Routledge advances in management and business studies ; |
| series2 | Routledge advances in management and business studies ; |
| spelling | Perspectives on public relations research / edited by Danny Moss, Dejan Vercic, and Gary Warnaby. London ; New York : Routledge, 2000. 1 online resource (xv, 269 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Routledge advances in management and business studies ; 10 "Papers from the annual International Public Relations Research symposium"--Introduction Includes bibliographical references and indexes. Introduction : public relations research : interdisciplinary perspectives / Danny Moss, Dejan Vercic and Gary Warnaby -- Part I. Public relations and management theory -- The origins of public relations theory in economics and strategic management / Dejan Vercic and James E. Grunig -- Strategy and public relations / Danny Moss and Gary Warnaby -- Part II. Contemporary perspectives of public relations -- A feminist phase analysis of research on women in postmodern public relations / Larissa A. Grunig -- Public relations and rhetoric : history, concepts, future / Elizabeth L. Toth -- Psychology and public relations / Jon White -- Part III. International perspectives of public relations -- Public relations : the cultural dimension / Toby MacManus -- Preliminary Delphi research on international public relations programming : initial data supports application of certain generic/specific concepts / Robert I. Wakefield -- Part IV. Historical-German perspectives of public relations -- The origins and development of public relations in Germany and Austria / Karl Nessmann -- Public relations and the development of the principle of separation of advertising and journalistic media programmes in Germany / Barbara Baerns. Print version record. Corporations Public relations Congresses. Public relations Congresses. Public relations. http://id.loc.gov/authorities/subjects/sh85108753 Sociétés Relations publiques Congrès. Relations publiques Congrès. Relations publiques. public relations. aat BUSINESS & ECONOMICS Public Relations. bisacsh Corporations Public relations fast Public relations fast Public relations. gtt Conference papers and proceedings fast Moss, Danny, 1954- https://id.oclc.org/worldcat/entity/E39PCjJY6kPmBvCptgRPJwmvtq http://id.loc.gov/authorities/names/n90612580 Verčič, Dejan. http://id.loc.gov/authorities/names/no98069157 Warnaby, Gary. http://id.loc.gov/authorities/names/n99039017 has work: Perspectives on public relations research (Text) https://id.oclc.org/worldcat/entity/E39PCFxFkq3f3v7W7xhcHMm8G3 https://id.oclc.org/worldcat/ontology/hasWork Print version: Perspectives on public relations research. London ; New York : Routledge, 2000 0415217679 9780415217675 (DLC) 99016205 (OCoLC)41482167 Routledge advances in management and business studies ; 10. http://id.loc.gov/authorities/names/n97011449 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=220997 Volltext |
| spellingShingle | Perspectives on public relations research / Routledge advances in management and business studies ; Introduction : public relations research : interdisciplinary perspectives / Danny Moss, Dejan Vercic and Gary Warnaby -- Part I. Public relations and management theory -- The origins of public relations theory in economics and strategic management / Dejan Vercic and James E. Grunig -- Strategy and public relations / Danny Moss and Gary Warnaby -- Part II. Contemporary perspectives of public relations -- A feminist phase analysis of research on women in postmodern public relations / Larissa A. Grunig -- Public relations and rhetoric : history, concepts, future / Elizabeth L. Toth -- Psychology and public relations / Jon White -- Part III. International perspectives of public relations -- Public relations : the cultural dimension / Toby MacManus -- Preliminary Delphi research on international public relations programming : initial data supports application of certain generic/specific concepts / Robert I. Wakefield -- Part IV. Historical-German perspectives of public relations -- The origins and development of public relations in Germany and Austria / Karl Nessmann -- Public relations and the development of the principle of separation of advertising and journalistic media programmes in Germany / Barbara Baerns. Corporations Public relations Congresses. Public relations Congresses. Public relations. http://id.loc.gov/authorities/subjects/sh85108753 Sociétés Relations publiques Congrès. Relations publiques Congrès. Relations publiques. public relations. aat BUSINESS & ECONOMICS Public Relations. bisacsh Corporations Public relations fast Public relations fast Public relations. gtt |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85108753 |
| title | Perspectives on public relations research / |
| title_auth | Perspectives on public relations research / |
| title_exact_search | Perspectives on public relations research / |
| title_full | Perspectives on public relations research / edited by Danny Moss, Dejan Vercic, and Gary Warnaby. |
| title_fullStr | Perspectives on public relations research / edited by Danny Moss, Dejan Vercic, and Gary Warnaby. |
| title_full_unstemmed | Perspectives on public relations research / edited by Danny Moss, Dejan Vercic, and Gary Warnaby. |
| title_short | Perspectives on public relations research / |
| title_sort | perspectives on public relations research |
| topic | Corporations Public relations Congresses. Public relations Congresses. Public relations. http://id.loc.gov/authorities/subjects/sh85108753 Sociétés Relations publiques Congrès. Relations publiques Congrès. Relations publiques. public relations. aat BUSINESS & ECONOMICS Public Relations. bisacsh Corporations Public relations fast Public relations fast Public relations. gtt |
| topic_facet | Corporations Public relations Congresses. Public relations Congresses. Public relations. Sociétés Relations publiques Congrès. Relations publiques Congrès. Relations publiques. public relations. BUSINESS & ECONOMICS Public Relations. Corporations Public relations Public relations Conference papers and proceedings |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=220997 |
| work_keys_str_mv | AT mossdanny perspectivesonpublicrelationsresearch AT vercicdejan perspectivesonpublicrelationsresearch AT warnabygary perspectivesonpublicrelationsresearch |