The persona lifecycle :: keeping people in mind throughout product design /
"The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn't just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using...
Gespeichert in:
1. Verfasser: | |
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Weitere Verfasser: | |
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Amsterdam ; Boston :
Elsevier : Morgan Kaufmann Publishers, an imprint of Elsevier,
©2006.
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Schriftenreihe: | Morgan Kaufmann series in interactive technologies.
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Schlagworte: | |
Online-Zugang: | Volltext Volltext |
Zusammenfassung: | "The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn't just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using personas to create great product designs. Moreover, it provides rich examples, samples, and illustrations to imitate and model. Perhaps most importantly, it positions personas not as a panacea, but as a method used to complement other user-centered design (UCD) techniques including scenario-based design, cognitive walkthroughs and user testing"--Resource description page |
Beschreibung: | 1 online resource (xvii, 724 pages) : illustrations (chiefly color) |
Bibliographie: | Includes bibliographical references (pages 693-705) and indexes. |
ISBN: | 0080455735 9780080455730 |
Internformat
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245 | 1 | 4 | |a The persona lifecycle : |b keeping people in mind throughout product design / |c by John S. Pruitt, Tamara Adlin. |
260 | |a Amsterdam ; |a Boston : |b Elsevier : |b Morgan Kaufmann Publishers, an imprint of Elsevier, |c ©2006. | ||
300 | |a 1 online resource (xvii, 724 pages) : |b illustrations (chiefly color) | ||
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490 | 1 | |a The Morgan Kaufmann series in interactive technologies | |
504 | |a Includes bibliographical references (pages 693-705) and indexes. | ||
505 | 0 | |a The next frontier for user-centered design : making user representations more usable -- The persona lifecycle : a framework for the persona approach -- Phase 1: Family planning (planning a persona effort) -- Phase 2: Conception & gestation (creating personas) -- Phase 3: Birth & maturation (launching and communicating personas) -- Phase 4: Adulthood (using personas) -- Phase 5: Lifetime achievement and retirement (ROI and reuse of personas) -- Contributed chapters: Users, roles and personas / by Larry Constantine -- Storytelling and narrative / by Whitney Quesenbery -- Reality and design maps / by Tamara Adlin & Holly Jamesen -- Marketing versus design personas / by Bob Barlow-Busch -- Why personas work : the psychological evidence / by Jonathan Grudin -- Appendix A: G4K organizational archetype and sample persona -- Appendix B: Example personas from real projects -- Appendix C: Sample image release form. | |
520 | |a "The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn't just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using personas to create great product designs. Moreover, it provides rich examples, samples, and illustrations to imitate and model. Perhaps most importantly, it positions personas not as a panacea, but as a method used to complement other user-centered design (UCD) techniques including scenario-based design, cognitive walkthroughs and user testing"--Resource description page | ||
588 | 0 | |a Print version record. | |
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Datensatz im Suchindex
DE-BY-FWS_katkey | ZDB-4-EBA-ocm75194149 |
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adam_text | |
any_adam_object | |
author | Pruitt, John |
author2 | Adlin, Tamara |
author2_role | |
author2_variant | t a ta |
author_facet | Pruitt, John Adlin, Tamara |
author_role | |
author_sort | Pruitt, John |
author_variant | j p jp |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.15 .P79 2006eb |
callnumber-search | HF5415.15 .P79 2006eb |
callnumber-sort | HF 45415.15 P79 42006EB |
callnumber-subject | HF - Commerce |
classification_rvk | QP 624 |
collection | ZDB-4-EBA |
contents | The next frontier for user-centered design : making user representations more usable -- The persona lifecycle : a framework for the persona approach -- Phase 1: Family planning (planning a persona effort) -- Phase 2: Conception & gestation (creating personas) -- Phase 3: Birth & maturation (launching and communicating personas) -- Phase 4: Adulthood (using personas) -- Phase 5: Lifetime achievement and retirement (ROI and reuse of personas) -- Contributed chapters: Users, roles and personas / by Larry Constantine -- Storytelling and narrative / by Whitney Quesenbery -- Reality and design maps / by Tamara Adlin & Holly Jamesen -- Marketing versus design personas / by Bob Barlow-Busch -- Why personas work : the psychological evidence / by Jonathan Grudin -- Appendix A: G4K organizational archetype and sample persona -- Appendix B: Example personas from real projects -- Appendix C: Sample image release form. |
ctrlnum | (OCoLC)75194149 |
dewey-full | 658.5/03 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.5/03 |
dewey-search | 658.5/03 |
dewey-sort | 3658.5 13 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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genre | dissertations. aat Academic theses fast Academic theses. lcgft http://id.loc.gov/authorities/genreForms/gf2014026039 Thèses et écrits académiques. rvmgf |
genre_facet | dissertations. Academic theses Academic theses. Thèses et écrits académiques. |
id | ZDB-4-EBA-ocm75194149 |
illustrated | Illustrated |
indexdate | 2024-11-27T13:15:58Z |
institution | BVB |
isbn | 0080455735 9780080455730 |
language | English |
oclc_num | 75194149 |
open_access_boolean | |
owner | MAIN DE-863 DE-BY-FWS |
owner_facet | MAIN DE-863 DE-BY-FWS |
physical | 1 online resource (xvii, 724 pages) : illustrations (chiefly color) |
psigel | ZDB-4-EBA |
publishDate | 2006 |
publishDateSearch | 2006 |
publishDateSort | 2006 |
publisher | Elsevier : Morgan Kaufmann Publishers, an imprint of Elsevier, |
record_format | marc |
series | Morgan Kaufmann series in interactive technologies. |
series2 | The Morgan Kaufmann series in interactive technologies |
spelling | Pruitt, John. The persona lifecycle : keeping people in mind throughout product design / by John S. Pruitt, Tamara Adlin. Amsterdam ; Boston : Elsevier : Morgan Kaufmann Publishers, an imprint of Elsevier, ©2006. 1 online resource (xvii, 724 pages) : illustrations (chiefly color) text txt rdacontent computer c rdamedia online resource cr rdacarrier polychrome. rdacc http://rdaregistry.info/termList/RDAColourContent/1003 text file rdaft http://rdaregistry.info/termList/fileType/1002 The Morgan Kaufmann series in interactive technologies Includes bibliographical references (pages 693-705) and indexes. The next frontier for user-centered design : making user representations more usable -- The persona lifecycle : a framework for the persona approach -- Phase 1: Family planning (planning a persona effort) -- Phase 2: Conception & gestation (creating personas) -- Phase 3: Birth & maturation (launching and communicating personas) -- Phase 4: Adulthood (using personas) -- Phase 5: Lifetime achievement and retirement (ROI and reuse of personas) -- Contributed chapters: Users, roles and personas / by Larry Constantine -- Storytelling and narrative / by Whitney Quesenbery -- Reality and design maps / by Tamara Adlin & Holly Jamesen -- Marketing versus design personas / by Bob Barlow-Busch -- Why personas work : the psychological evidence / by Jonathan Grudin -- Appendix A: G4K organizational archetype and sample persona -- Appendix B: Example personas from real projects -- Appendix C: Sample image release form. "The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn't just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using personas to create great product designs. Moreover, it provides rich examples, samples, and illustrations to imitate and model. Perhaps most importantly, it positions personas not as a panacea, but as a method used to complement other user-centered design (UCD) techniques including scenario-based design, cognitive walkthroughs and user testing"--Resource description page Print version record. Product management. http://id.loc.gov/authorities/subjects/sh85107203 New products. http://id.loc.gov/authorities/subjects/sh85091388 Research, Industrial. http://id.loc.gov/authorities/subjects/sh85113031 Technology. http://id.loc.gov/authorities/subjects/sh85133147 Computing Methodologies User-Computer Interface Technology Produits commerciaux Gestion. Produits nouveaux. Recherche industrielle. Technologie. TECHNOLOGY & ENGINEERING Industrial Technology. bisacsh TECHNOLOGY & ENGINEERING Industrial Engineering. bisacsh BUSINESS & ECONOMICS Production & Operations Management. bisacsh Product management. blmlsh New products. blmlsh Research, Industrial. blmlsh Technology fast New products fast Product management fast Research, Industrial fast dissertations. aat Academic theses fast Academic theses. lcgft http://id.loc.gov/authorities/genreForms/gf2014026039 Thèses et écrits académiques. rvmgf Adlin, Tamara. has work: The persona lifecycle (Text) https://id.oclc.org/worldcat/entity/E39PCGvk3jr8Pr9ffkpyWd9Rrq https://id.oclc.org/worldcat/ontology/hasWork Print version: Pruitt, John. Persona lifecycle. Amsterdam ; Boston : Elsevier : Morgan Kaufmann Publishers, an imprint of Elsevier, ©2006 0125662513 (DLC) 2006000795 (OCoLC)63116825 Morgan Kaufmann series in interactive technologies. http://id.loc.gov/authorities/names/no97068057 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=166290 Volltext FWS01 ZDB-4-EBA FWS_PDA_EBA https://www.sciencedirect.com/science/book/9780125662512 Volltext |
spellingShingle | Pruitt, John The persona lifecycle : keeping people in mind throughout product design / Morgan Kaufmann series in interactive technologies. The next frontier for user-centered design : making user representations more usable -- The persona lifecycle : a framework for the persona approach -- Phase 1: Family planning (planning a persona effort) -- Phase 2: Conception & gestation (creating personas) -- Phase 3: Birth & maturation (launching and communicating personas) -- Phase 4: Adulthood (using personas) -- Phase 5: Lifetime achievement and retirement (ROI and reuse of personas) -- Contributed chapters: Users, roles and personas / by Larry Constantine -- Storytelling and narrative / by Whitney Quesenbery -- Reality and design maps / by Tamara Adlin & Holly Jamesen -- Marketing versus design personas / by Bob Barlow-Busch -- Why personas work : the psychological evidence / by Jonathan Grudin -- Appendix A: G4K organizational archetype and sample persona -- Appendix B: Example personas from real projects -- Appendix C: Sample image release form. Product management. http://id.loc.gov/authorities/subjects/sh85107203 New products. http://id.loc.gov/authorities/subjects/sh85091388 Research, Industrial. http://id.loc.gov/authorities/subjects/sh85113031 Technology. http://id.loc.gov/authorities/subjects/sh85133147 Computing Methodologies User-Computer Interface Technology Produits commerciaux Gestion. Produits nouveaux. Recherche industrielle. Technologie. TECHNOLOGY & ENGINEERING Industrial Technology. bisacsh TECHNOLOGY & ENGINEERING Industrial Engineering. bisacsh BUSINESS & ECONOMICS Production & Operations Management. bisacsh Product management. blmlsh New products. blmlsh Research, Industrial. blmlsh Technology fast New products fast Product management fast Research, Industrial fast |
subject_GND | http://id.loc.gov/authorities/subjects/sh85107203 http://id.loc.gov/authorities/subjects/sh85091388 http://id.loc.gov/authorities/subjects/sh85113031 http://id.loc.gov/authorities/subjects/sh85133147 http://id.loc.gov/authorities/genreForms/gf2014026039 |
title | The persona lifecycle : keeping people in mind throughout product design / |
title_auth | The persona lifecycle : keeping people in mind throughout product design / |
title_exact_search | The persona lifecycle : keeping people in mind throughout product design / |
title_full | The persona lifecycle : keeping people in mind throughout product design / by John S. Pruitt, Tamara Adlin. |
title_fullStr | The persona lifecycle : keeping people in mind throughout product design / by John S. Pruitt, Tamara Adlin. |
title_full_unstemmed | The persona lifecycle : keeping people in mind throughout product design / by John S. Pruitt, Tamara Adlin. |
title_short | The persona lifecycle : |
title_sort | persona lifecycle keeping people in mind throughout product design |
title_sub | keeping people in mind throughout product design / |
topic | Product management. http://id.loc.gov/authorities/subjects/sh85107203 New products. http://id.loc.gov/authorities/subjects/sh85091388 Research, Industrial. http://id.loc.gov/authorities/subjects/sh85113031 Technology. http://id.loc.gov/authorities/subjects/sh85133147 Computing Methodologies User-Computer Interface Technology Produits commerciaux Gestion. Produits nouveaux. Recherche industrielle. Technologie. TECHNOLOGY & ENGINEERING Industrial Technology. bisacsh TECHNOLOGY & ENGINEERING Industrial Engineering. bisacsh BUSINESS & ECONOMICS Production & Operations Management. bisacsh Product management. blmlsh New products. blmlsh Research, Industrial. blmlsh Technology fast New products fast Product management fast Research, Industrial fast |
topic_facet | Product management. New products. Research, Industrial. Technology. Computing Methodologies User-Computer Interface Technology Produits commerciaux Gestion. Produits nouveaux. Recherche industrielle. Technologie. TECHNOLOGY & ENGINEERING Industrial Technology. TECHNOLOGY & ENGINEERING Industrial Engineering. BUSINESS & ECONOMICS Production & Operations Management. New products Product management Research, Industrial dissertations. Academic theses Academic theses. Thèses et écrits académiques. |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=166290 https://www.sciencedirect.com/science/book/9780125662512 |
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