Profiling machines :: mapping the personal information economy /
The cultural and media studies perspectives on the technology of electronic consumer profiling. In this book Greg Elmer brings the perspectives of cultural and media studies to the subject of consumer profiling and feedback technology in the digital economy. He examines the multiplicity of processes...
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Cambridge, Mass. :
MIT Press,
©2004.
|
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | The cultural and media studies perspectives on the technology of electronic consumer profiling. In this book Greg Elmer brings the perspectives of cultural and media studies to the subject of consumer profiling and feedback technology in the digital economy. He examines the multiplicity of processes that monitor consumers and automatically collect, store, and cross-reference personal information. When we buy a book at Amazon.com or a kayak from L.L. Bean, our transactions are recorded, stored, and deployed to forecast our future behavior--thus we may receive solicitations to buy another book by the same author or the latest in kayaking gear. Elmer charts this process, explaining the technologies that make it possible and examining the social and political implications. Elmer begins by establishing a theoretical framework for his discussion, proposing a "diagrammatic approach" that draws on but questions Foucault's theory of surveillance. In the second part of the book, he presents the historical background of the technology of consumer profiling, including such pre-electronic tools as the census and the warranty card, and describes the software and technology in use today for demographic mapping. In the third part, he looks at two case studies--a marketing event sponsored by Molson that was held in the Canadian Arctic (contrasting the attendees and the indigenous inhabitants) and the use of "cookies" to collect personal information on the World Wide Web, which (along with other similar technologies) automate the process of information collection and cross-referencing. Elmer concludes by considering the politics of profiling, arguing that we must begin to question our everyday electronic routines |
Beschreibung: | 1 online resource (x, 179 pages) |
Bibliographie: | Includes bibliographical references (pages 153-168) and index. |
ISBN: | 9780262272308 026227230X 1423725379 9781423725374 |
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505 | 0 | |a The culture and technologies of profiling -- A diagram of panoptic surveillance -- Consumption in the network age: solicitation, automation, and networking -- Mapping profiles -- Deploying profiles in promotional events -- The "state" of a panoptic medium -- The politics of profiling. | |
588 | 0 | |a Print version record. | |
520 | |a The cultural and media studies perspectives on the technology of electronic consumer profiling. In this book Greg Elmer brings the perspectives of cultural and media studies to the subject of consumer profiling and feedback technology in the digital economy. He examines the multiplicity of processes that monitor consumers and automatically collect, store, and cross-reference personal information. When we buy a book at Amazon.com or a kayak from L.L. Bean, our transactions are recorded, stored, and deployed to forecast our future behavior--thus we may receive solicitations to buy another book by the same author or the latest in kayaking gear. Elmer charts this process, explaining the technologies that make it possible and examining the social and political implications. Elmer begins by establishing a theoretical framework for his discussion, proposing a "diagrammatic approach" that draws on but questions Foucault's theory of surveillance. In the second part of the book, he presents the historical background of the technology of consumer profiling, including such pre-electronic tools as the census and the warranty card, and describes the software and technology in use today for demographic mapping. In the third part, he looks at two case studies--a marketing event sponsored by Molson that was held in the Canadian Arctic (contrasting the attendees and the indigenous inhabitants) and the use of "cookies" to collect personal information on the World Wide Web, which (along with other similar technologies) automate the process of information collection and cross-referencing. Elmer concludes by considering the politics of profiling, arguing that we must begin to question our everyday electronic routines | ||
546 | |a English. | ||
650 | 0 | |a Consumer profiling. |0 http://id.loc.gov/authorities/subjects/sh2003001883 | |
650 | 0 | |a Privacy, Right of. |0 http://id.loc.gov/authorities/subjects/sh85107029 | |
650 | 6 | |a Profil des consommateurs. | |
650 | 7 | |a BUSINESS & ECONOMICS |x Marketing |x Research. |2 bisacsh | |
650 | 7 | |a Consumer profiling |2 fast | |
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650 | 7 | |a Kundenprofil |2 gnd |0 http://d-nb.info/gnd/7559163-7 | |
653 | |a SOCIAL SCIENCES/Media Studies | ||
653 | |a CULTURAL STUDIES/Critical Theory | ||
653 | |a INFORMATION SCIENCE/Internet Studies | ||
776 | 0 | 8 | |i Print version: |a Elmer, Greg, 1967- |t Profiling machines. |d Cambridge, Mass. : MIT Press, ©2004 |z 0262050730 |w (DLC) 2003056148 |w (OCoLC)52464714 |
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author | Elmer, Greg, 1967- |
author_GND | http://id.loc.gov/authorities/names/no2002086182 |
author_facet | Elmer, Greg, 1967- |
author_role | |
author_sort | Elmer, Greg, 1967- |
author_variant | g e ge |
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callnumber-first | H - Social Science |
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collection | ZDB-4-EBA |
contents | The culture and technologies of profiling -- A diagram of panoptic surveillance -- Consumption in the network age: solicitation, automation, and networking -- Mapping profiles -- Deploying profiles in promotional events -- The "state" of a panoptic medium -- The politics of profiling. |
ctrlnum | (OCoLC)61678555 |
dewey-full | 658.8/34 |
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dewey-ones | 658 - General management |
dewey-raw | 658.8/34 |
dewey-search | 658.8/34 |
dewey-sort | 3658.8 234 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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publisher | MIT Press, |
record_format | marc |
spelling | Elmer, Greg, 1967- https://id.oclc.org/worldcat/entity/E39PBJjxvwHcqmM6twpDf8HDMP http://id.loc.gov/authorities/names/no2002086182 Profiling machines : mapping the personal information economy / Greg Elmer. Cambridge, Mass. : MIT Press, ©2004. 1 online resource (x, 179 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references (pages 153-168) and index. The culture and technologies of profiling -- A diagram of panoptic surveillance -- Consumption in the network age: solicitation, automation, and networking -- Mapping profiles -- Deploying profiles in promotional events -- The "state" of a panoptic medium -- The politics of profiling. Print version record. The cultural and media studies perspectives on the technology of electronic consumer profiling. In this book Greg Elmer brings the perspectives of cultural and media studies to the subject of consumer profiling and feedback technology in the digital economy. He examines the multiplicity of processes that monitor consumers and automatically collect, store, and cross-reference personal information. When we buy a book at Amazon.com or a kayak from L.L. Bean, our transactions are recorded, stored, and deployed to forecast our future behavior--thus we may receive solicitations to buy another book by the same author or the latest in kayaking gear. Elmer charts this process, explaining the technologies that make it possible and examining the social and political implications. Elmer begins by establishing a theoretical framework for his discussion, proposing a "diagrammatic approach" that draws on but questions Foucault's theory of surveillance. In the second part of the book, he presents the historical background of the technology of consumer profiling, including such pre-electronic tools as the census and the warranty card, and describes the software and technology in use today for demographic mapping. In the third part, he looks at two case studies--a marketing event sponsored by Molson that was held in the Canadian Arctic (contrasting the attendees and the indigenous inhabitants) and the use of "cookies" to collect personal information on the World Wide Web, which (along with other similar technologies) automate the process of information collection and cross-referencing. Elmer concludes by considering the politics of profiling, arguing that we must begin to question our everyday electronic routines English. Consumer profiling. http://id.loc.gov/authorities/subjects/sh2003001883 Privacy, Right of. http://id.loc.gov/authorities/subjects/sh85107029 Profil des consommateurs. BUSINESS & ECONOMICS Marketing Research. bisacsh Consumer profiling fast Privacy, Right of fast Verbraucherforschung gnd http://d-nb.info/gnd/4187567-9 Electronic Commerce gnd http://d-nb.info/gnd/4592128-3 Kundenprofil gnd http://d-nb.info/gnd/7559163-7 SOCIAL SCIENCES/Media Studies CULTURAL STUDIES/Critical Theory INFORMATION SCIENCE/Internet Studies Print version: Elmer, Greg, 1967- Profiling machines. Cambridge, Mass. : MIT Press, ©2004 0262050730 (DLC) 2003056148 (OCoLC)52464714 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=138597 Volltext |
spellingShingle | Elmer, Greg, 1967- Profiling machines : mapping the personal information economy / The culture and technologies of profiling -- A diagram of panoptic surveillance -- Consumption in the network age: solicitation, automation, and networking -- Mapping profiles -- Deploying profiles in promotional events -- The "state" of a panoptic medium -- The politics of profiling. Consumer profiling. http://id.loc.gov/authorities/subjects/sh2003001883 Privacy, Right of. http://id.loc.gov/authorities/subjects/sh85107029 Profil des consommateurs. BUSINESS & ECONOMICS Marketing Research. bisacsh Consumer profiling fast Privacy, Right of fast Verbraucherforschung gnd http://d-nb.info/gnd/4187567-9 Electronic Commerce gnd http://d-nb.info/gnd/4592128-3 Kundenprofil gnd http://d-nb.info/gnd/7559163-7 |
subject_GND | http://id.loc.gov/authorities/subjects/sh2003001883 http://id.loc.gov/authorities/subjects/sh85107029 http://d-nb.info/gnd/4187567-9 http://d-nb.info/gnd/4592128-3 http://d-nb.info/gnd/7559163-7 |
title | Profiling machines : mapping the personal information economy / |
title_auth | Profiling machines : mapping the personal information economy / |
title_exact_search | Profiling machines : mapping the personal information economy / |
title_full | Profiling machines : mapping the personal information economy / Greg Elmer. |
title_fullStr | Profiling machines : mapping the personal information economy / Greg Elmer. |
title_full_unstemmed | Profiling machines : mapping the personal information economy / Greg Elmer. |
title_short | Profiling machines : |
title_sort | profiling machines mapping the personal information economy |
title_sub | mapping the personal information economy / |
topic | Consumer profiling. http://id.loc.gov/authorities/subjects/sh2003001883 Privacy, Right of. http://id.loc.gov/authorities/subjects/sh85107029 Profil des consommateurs. BUSINESS & ECONOMICS Marketing Research. bisacsh Consumer profiling fast Privacy, Right of fast Verbraucherforschung gnd http://d-nb.info/gnd/4187567-9 Electronic Commerce gnd http://d-nb.info/gnd/4592128-3 Kundenprofil gnd http://d-nb.info/gnd/7559163-7 |
topic_facet | Consumer profiling. Privacy, Right of. Profil des consommateurs. BUSINESS & ECONOMICS Marketing Research. Consumer profiling Privacy, Right of Verbraucherforschung Electronic Commerce Kundenprofil |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=138597 |
work_keys_str_mv | AT elmergreg profilingmachinesmappingthepersonalinformationeconomy |