Creative arts marketing /:
Gespeichert in:
1. Verfasser: | |
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Weitere Verfasser: | , |
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Amsterdam ; Boston :
Butterworth-Heinemann,
2003.
|
Ausgabe: | 2nd ed. |
Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | 1 online resource (xviii, 360 pages :) |
Bibliographie: | Includes bibliographical references (pages 347-349) and indexes. |
ISBN: | 1417507713 9781417507719 9780750657372 0750657375 |
Internformat
MARC
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245 | 1 | 0 | |a Creative arts marketing / |c Liz Hill, Catherine O'Sullivan and Terry O'Sullivan. |
250 | |a 2nd ed. | ||
260 | |a Amsterdam ; |a Boston : |b Butterworth-Heinemann, |c 2003. | ||
300 | |a 1 online resource (xviii, 360 pages :) | ||
336 | |a text |b txt |2 rdacontent | ||
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347 | |a data file | ||
504 | |a Includes bibliographical references (pages 347-349) and indexes. | ||
588 | 0 | |a Print version record. | |
505 | 0 | |a 1. The evolution and context of arts marketing -- 2. Audiences -- 3. Market research -- 4. Product -- 5. Generating income -- 6. Promotion -- 7. Making the arts available -- 8. Marketing planning -- 9. Managing the marketing function. | |
650 | 0 | |a Arts |x Marketing. | |
650 | 0 | |a Arts |x Management. |0 http://id.loc.gov/authorities/subjects/sh85008331 | |
650 | 6 | |a Arts |x Gestion. | |
650 | 7 | |a ART |x General. |2 bisacsh | |
650 | 7 | |a Arts |x Management |2 fast | |
650 | 7 | |a Arts |x Marketing |2 fast | |
700 | 1 | |a O'Sullivan, Catherine. | |
700 | 1 | |a O'Sullivan, Terry, |d 1957- |1 https://id.oclc.org/worldcat/entity/E39PCjBT4DtQcgw4VyMdmDHGf3 |0 http://id.loc.gov/authorities/names/n96008288 | |
776 | 0 | 8 | |i Print version: |a Hill, Elizabeth, 1960- |t Creative arts marketing. |b 2nd ed. |d Amsterdam ; Boston : Butterworth-Heinemann, 2003 |z 0750657375 |w (DLC) 2003051960 |w (OCoLC)52208535 |
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Datensatz im Suchindex
DE-BY-FWS_katkey | ZDB-4-EBA-ocm55627890 |
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adam_text | |
any_adam_object | |
author | Hill, Elizabeth, 1960- |
author2 | O'Sullivan, Catherine O'Sullivan, Terry, 1957- |
author2_role | |
author2_variant | c o co t o to |
author_GND | http://id.loc.gov/authorities/names/n96008286 http://id.loc.gov/authorities/names/n96008288 |
author_facet | Hill, Elizabeth, 1960- O'Sullivan, Catherine O'Sullivan, Terry, 1957- |
author_role | |
author_sort | Hill, Elizabeth, 1960- |
author_variant | e h eh |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | N - Fine Arts |
callnumber-label | NX634 |
callnumber-raw | NX634 .H55 2003eb |
callnumber-search | NX634 .H55 2003eb |
callnumber-sort | NX 3634 H55 42003EB |
callnumber-subject | NX - Arts in General |
collection | ZDB-4-EBA |
contents | 1. The evolution and context of arts marketing -- 2. Audiences -- 3. Market research -- 4. Product -- 5. Generating income -- 6. Promotion -- 7. Making the arts available -- 8. Marketing planning -- 9. Managing the marketing function. |
ctrlnum | (OCoLC)55627890 |
dewey-full | 706 |
dewey-hundreds | 700 - The arts |
dewey-ones | 706 - Organizations & management |
dewey-raw | 706 |
dewey-search | 706 |
dewey-sort | 3706 |
dewey-tens | 700 - The arts |
discipline | Kunstgeschichte |
edition | 2nd ed. |
format | Electronic eBook |
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id | ZDB-4-EBA-ocm55627890 |
illustrated | Illustrated |
indexdate | 2024-10-25T16:16:03Z |
institution | BVB |
isbn | 1417507713 9781417507719 9780750657372 0750657375 |
language | English |
oclc_num | 55627890 |
open_access_boolean | |
owner | MAIN |
owner_facet | MAIN |
physical | 1 online resource (xviii, 360 pages :) |
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publishDate | 2003 |
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spelling | Hill, Elizabeth, 1960- https://id.oclc.org/worldcat/entity/E39PCjFX7rD6y3VdgcWwmqd7tq http://id.loc.gov/authorities/names/n96008286 Creative arts marketing / Liz Hill, Catherine O'Sullivan and Terry O'Sullivan. 2nd ed. Amsterdam ; Boston : Butterworth-Heinemann, 2003. 1 online resource (xviii, 360 pages :) text txt rdacontent computer c rdamedia online resource cr rdacarrier data file Includes bibliographical references (pages 347-349) and indexes. Print version record. 1. The evolution and context of arts marketing -- 2. Audiences -- 3. Market research -- 4. Product -- 5. Generating income -- 6. Promotion -- 7. Making the arts available -- 8. Marketing planning -- 9. Managing the marketing function. Arts Marketing. Arts Management. http://id.loc.gov/authorities/subjects/sh85008331 Arts Gestion. ART General. bisacsh Arts Management fast Arts Marketing fast O'Sullivan, Catherine. O'Sullivan, Terry, 1957- https://id.oclc.org/worldcat/entity/E39PCjBT4DtQcgw4VyMdmDHGf3 http://id.loc.gov/authorities/names/n96008288 Print version: Hill, Elizabeth, 1960- Creative arts marketing. 2nd ed. Amsterdam ; Boston : Butterworth-Heinemann, 2003 0750657375 (DLC) 2003051960 (OCoLC)52208535 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=104721 Volltext CBO01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=104721 Volltext |
spellingShingle | Hill, Elizabeth, 1960- Creative arts marketing / 1. The evolution and context of arts marketing -- 2. Audiences -- 3. Market research -- 4. Product -- 5. Generating income -- 6. Promotion -- 7. Making the arts available -- 8. Marketing planning -- 9. Managing the marketing function. Arts Marketing. Arts Management. http://id.loc.gov/authorities/subjects/sh85008331 Arts Gestion. ART General. bisacsh Arts Management fast Arts Marketing fast |
subject_GND | http://id.loc.gov/authorities/subjects/sh85008331 |
title | Creative arts marketing / |
title_auth | Creative arts marketing / |
title_exact_search | Creative arts marketing / |
title_full | Creative arts marketing / Liz Hill, Catherine O'Sullivan and Terry O'Sullivan. |
title_fullStr | Creative arts marketing / Liz Hill, Catherine O'Sullivan and Terry O'Sullivan. |
title_full_unstemmed | Creative arts marketing / Liz Hill, Catherine O'Sullivan and Terry O'Sullivan. |
title_short | Creative arts marketing / |
title_sort | creative arts marketing |
topic | Arts Marketing. Arts Management. http://id.loc.gov/authorities/subjects/sh85008331 Arts Gestion. ART General. bisacsh Arts Management fast Arts Marketing fast |
topic_facet | Arts Marketing. Arts Management. Arts Gestion. ART General. Arts Management Arts Marketing |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=104721 |
work_keys_str_mv | AT hillelizabeth creativeartsmarketing AT osullivancatherine creativeartsmarketing AT osullivanterry creativeartsmarketing |