Like it or not? The impact of online platforms on the productivity of incumbent service providers:
This paper uses a novel empirical approach to assess if the development of online platforms affects the productivity of service firms. We build a proxy measure of platform use across four industries (hotels, restaurants, taxis and retail trade) and ten OECD countries using internet search data from...
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Paris
OECD Publishing
2019
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Schriftenreihe: | OECD Economics Department Working Papers
no.1548 |
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | This paper uses a novel empirical approach to assess if the development of online platforms affects the productivity of service firms. We build a proxy measure of platform use across four industries (hotels, restaurants, taxis and retail trade) and ten OECD countries using internet search data from Google Trends, which we link to firm-level data on productivity in these industries. We find that platform development supports the productivity of the average incumbent service firm and also stimulates labour reallocation towards more productive firms in these industries. This may notably reflect that platforms' user review and rating systems reduce information asymmetries between consumers and service providers, enhancing competition between providers. The effects depend on platform type. "Aggregator" platforms that connect incumbent service providers to consumers tend to push up the productivity of incumbents, while more disruptive platforms that enable new types of providers to compete with them (e.g. home sharing, ride hailing) have on average no significant effect on it. Consistent with this, we find that different platform types affect differently the profits, mark-ups, employment and wages of incumbent service firms. Finally, the productivity gains from platforms are lower when a platform is persistently dominant on its market, suggesting that the contestability of platform markets should be promoted. |
Beschreibung: | 1 Online-Ressource (59 p.) |
DOI: | 10.1787/080a17ce-en |
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spelling | Bailin Rivares, Alberto VerfasserIn aut Like it or not? The impact of online platforms on the productivity of incumbent service providers Alberto, Bailin Rivares ... [et al] Paris OECD Publishing 2019 1 Online-Ressource (59 p.) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier OECD Economics Department Working Papers no.1548 This paper uses a novel empirical approach to assess if the development of online platforms affects the productivity of service firms. We build a proxy measure of platform use across four industries (hotels, restaurants, taxis and retail trade) and ten OECD countries using internet search data from Google Trends, which we link to firm-level data on productivity in these industries. We find that platform development supports the productivity of the average incumbent service firm and also stimulates labour reallocation towards more productive firms in these industries. This may notably reflect that platforms' user review and rating systems reduce information asymmetries between consumers and service providers, enhancing competition between providers. The effects depend on platform type. "Aggregator" platforms that connect incumbent service providers to consumers tend to push up the productivity of incumbents, while more disruptive platforms that enable new types of providers to compete with them (e.g. home sharing, ride hailing) have on average no significant effect on it. Consistent with this, we find that different platform types affect differently the profits, mark-ups, employment and wages of incumbent service firms. Finally, the productivity gains from platforms are lower when a platform is persistently dominant on its market, suggesting that the contestability of platform markets should be promoted. Economics Gal, Peter MitwirkendeR ctb Millot, Valentine MitwirkendeR ctb Sorbe, Stéphane MitwirkendeR ctb FWS01 ZDB-13-SOC FWS_PDA_SOC https://doi.org/10.1787/080a17ce-en Volltext |
spellingShingle | Bailin Rivares, Alberto Like it or not? The impact of online platforms on the productivity of incumbent service providers Economics |
title | Like it or not? The impact of online platforms on the productivity of incumbent service providers |
title_auth | Like it or not? The impact of online platforms on the productivity of incumbent service providers |
title_exact_search | Like it or not? The impact of online platforms on the productivity of incumbent service providers |
title_full | Like it or not? The impact of online platforms on the productivity of incumbent service providers Alberto, Bailin Rivares ... [et al] |
title_fullStr | Like it or not? The impact of online platforms on the productivity of incumbent service providers Alberto, Bailin Rivares ... [et al] |
title_full_unstemmed | Like it or not? The impact of online platforms on the productivity of incumbent service providers Alberto, Bailin Rivares ... [et al] |
title_short | Like it or not? The impact of online platforms on the productivity of incumbent service providers |
title_sort | like it or not the impact of online platforms on the productivity of incumbent service providers |
topic | Economics |
topic_facet | Economics |
url | https://doi.org/10.1787/080a17ce-en |
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