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Marke und Mythos:

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Bibliographic Details
Main Author:	Waller, Stefan (Author)
Format:	Book
Language:	German
Published:	Berlin Springer [2024]
Series:	Sachbuch
Subjects:	Motivation research (Marketing). Markenimage Markenpolitik Marke und Mythos Marken als Lifestyle Wie entstehen Marken Was unterscheidet Marken Was ist wichtig für die Entstehung Market Psychology.
Online Access:	Inhaltstext Auszug Inhaltsverzeichnis Inhaltsverzeichnis
Physical Description:	xxv, 128 Seiten 24 cm
ISBN:	9783662685822 3662685825

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MARC


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653			\|a Wie entstehen Marken
653			\|a Was unterscheidet Marken
653			\|a Was ist wichtig für die Entstehung
653			\|a Market Psychology.
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943	1		\|a oai:aleph.bib-bvb.de:BVB01-035560358

Record in the Search Index

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author_facet	Waller, Stefan
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discipline	Wirtschaftswissenschaften
format	Book
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isbn	9783662685822 3662685825
language	German
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owner	DE-12
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physical	xxv, 128 Seiten 24 cm
publishDate	2024
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publisher	Springer
record_format	marc
series2	Sachbuch
spelling	Waller, Stefan Verfasser (DE-588)1071550667 aut Marke und Mythos Stefan Waller Berlin Springer [2024] xxv, 128 Seiten 24 cm txt rdacontent n rdamedia nc rdacarrier Sachbuch Motivation research (Marketing). Markenimage (DE-588)4136439-9 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Marke und Mythos Marken als Lifestyle Wie entstehen Marken Was unterscheidet Marken Was ist wichtig für die Entstehung Market Psychology. Markenimage (DE-588)4136439-9 s Markenpolitik (DE-588)4144679-3 s DE-604 Springer-Verlag GmbH (DE-588)1065168780 pbl Erscheint auch als Online-Ausgabe 978-3-662-68583-9 X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=0bc4633846834d5c91b2cf8ff29b1731&prov=M&dok_var=1&dok_ext=htm Inhaltstext X:MVB https://link.springer.com/978-3-662-68582-2 Auszug B:DE-101 application/pdf https://d-nb.info/1309431426/04 Inhaltsverzeichnis DNB Datenaustausch https://bvbr.bib-bvb.de:443/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=035560358&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p dnb 20250114 DE-101 https://d-nb.info/provenance/plan#dnb
spellingShingle	Waller, Stefan Marke und Mythos Motivation research (Marketing). Markenimage (DE-588)4136439-9 gnd Markenpolitik (DE-588)4144679-3 gnd
subject_GND	(DE-588)4136439-9 (DE-588)4144679-3
title	Marke und Mythos
title_auth	Marke und Mythos
title_exact_search	Marke und Mythos
title_full	Marke und Mythos Stefan Waller
title_fullStr	Marke und Mythos Stefan Waller
title_full_unstemmed	Marke und Mythos Stefan Waller
title_short	Marke und Mythos
title_sort	marke und mythos
topic	Motivation research (Marketing). Markenimage (DE-588)4136439-9 gnd Markenpolitik (DE-588)4144679-3 gnd
topic_facet	Motivation research (Marketing). Markenimage Markenpolitik
url	http://deposit.dnb.de/cgi-bin/dokserv?id=0bc4633846834d5c91b2cf8ff29b1731&prov=M&dok_var=1&dok_ext=htm https://link.springer.com/978-3-662-68582-2 https://d-nb.info/1309431426/04 https://bvbr.bib-bvb.de:443/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=035560358&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
work_keys_str_mv	AT wallerstefan markeundmythos AT springerverlaggmbh markeundmythos

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