Superpower sustainable marketing: mit neuem Marketing-Modell wachsen
Gespeichert in:
Hauptverfasser: | , , |
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Format: | Buch |
Sprache: | German |
Veröffentlicht: |
Freiburg
Haufe
2025
|
Ausgabe: | 1. Auflage |
Schlagworte: | |
Online-Zugang: | Inhaltstext Inhaltsverzeichnis |
Beschreibung: | 256 Seiten Illustrationen, Diagramme |
ISBN: | 9783648184592 |
Internformat
MARC
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336 | |b txt |2 rdacontent | ||
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653 | |a Sustainability | ||
653 | |a Nachhaltigkeit | ||
653 | |a green Marketing | ||
653 | |a Verbraucher | ||
653 | |a ökologisch | ||
653 | |a Transformation | ||
653 | |a Footprint | ||
653 | |a Fußabdruck | ||
653 | |a Greenwadhing | ||
653 | |a Leadership | ||
653 | |a Führung | ||
653 | |a Grüne Revolution | ||
653 | |a Purpose | ||
653 | |a Culture | ||
653 | |a Sustainable Leadership | ||
653 | |a Paradigmenwechsel | ||
653 | |a Storytelling | ||
653 | |a Sustainable Growth | ||
653 | |a Unternehmensführung | ||
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Datensatz im Suchindex
_version_ | 1832897470866128896 |
---|---|
adam_text | |
any_adam_object | |
author | Berthold-Kremser, Birgit Kuhnhen, Stefanie Mozart, Franziska |
author_GND | (DE-588)1359712542 (DE-588)1240777450 (DE-588)1359712240 |
author_facet | Berthold-Kremser, Birgit Kuhnhen, Stefanie Mozart, Franziska |
author_role | aut aut aut |
author_sort | Berthold-Kremser, Birgit |
author_variant | b b k bbk s k sk f m fm |
building | Verbundindex |
bvnumber | BV050201051 |
classification_rvk | QP 600 QP 620 QT 000 |
ctrlnum | (OCoLC)1478154693 (DE-599)DNB1350322202 |
discipline | Wirtschaftswissenschaften |
edition | 1. Auflage |
format | Book |
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id | DE-604.BV050201051 |
illustrated | Illustrated |
indexdate | 2025-05-23T08:00:42Z |
institution | BVB |
institution_GND | (DE-588)1065786050 |
isbn | 9783648184592 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035536404 |
oclc_num | 1478154693 |
open_access_boolean | |
owner | DE-19 DE-BY-UBM DE-1043 DE-12 DE-1102 DE-N2 DE-473 DE-BY-UBG |
owner_facet | DE-19 DE-BY-UBM DE-1043 DE-12 DE-1102 DE-N2 DE-473 DE-BY-UBG |
physical | 256 Seiten Illustrationen, Diagramme |
publishDate | 2025 |
publishDateSearch | 2025 |
publishDateSort | 2025 |
publisher | Haufe |
record_format | marc |
spelling | Berthold-Kremser, Birgit Verfasser (DE-588)1359712542 aut Superpower sustainable marketing mit neuem Marketing-Modell wachsen Birgit Berthold-Kremser, Stefanie Kuhnhen, Franziska Mozart Super Power sustainable marketing 1. Auflage Freiburg Haufe 2025 256 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Marketingmodell (DE-588)4168909-4 gnd rswk-swf Nachhaltigkeit (DE-588)4326464-5 gnd rswk-swf Sustainability Nachhaltigkeit green Marketing Verbraucher ökologisch Transformation Footprint Fußabdruck Greenwadhing Leadership Führung Grüne Revolution Purpose Culture Sustainable Leadership Paradigmenwechsel Storytelling Sustainable Growth Unternehmensführung Marketingmodell (DE-588)4168909-4 s Nachhaltigkeit (DE-588)4326464-5 s DE-604 Kuhnhen, Stefanie Verfasser (DE-588)1240777450 aut Mozart, Franziska Verfasser (DE-588)1359712240 aut Haufe-Lexware GmbH & Co. KG (DE-588)1065786050 pbl Erscheint auch als Online-Ausgabe, PDF 978-3-648-18461-5 Erscheint auch als Online-Ausgabe, EPUB 978-3-648-18460-8 X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=53af394fd75241b8bdadc8994974d2a2&prov=M&dok_var=1&dok_ext=htm Inhaltstext DNB Datenaustausch https://bvbr.bib-bvb.de:443/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=035536404&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p vlb 20241204 DE-101 https://d-nb.info/provenance/plan#vlb |
spellingShingle | Berthold-Kremser, Birgit Kuhnhen, Stefanie Mozart, Franziska Superpower sustainable marketing mit neuem Marketing-Modell wachsen Marketingmodell (DE-588)4168909-4 gnd Nachhaltigkeit (DE-588)4326464-5 gnd |
subject_GND | (DE-588)4168909-4 (DE-588)4326464-5 |
title | Superpower sustainable marketing mit neuem Marketing-Modell wachsen |
title_alt | Super Power sustainable marketing |
title_auth | Superpower sustainable marketing mit neuem Marketing-Modell wachsen |
title_exact_search | Superpower sustainable marketing mit neuem Marketing-Modell wachsen |
title_full | Superpower sustainable marketing mit neuem Marketing-Modell wachsen Birgit Berthold-Kremser, Stefanie Kuhnhen, Franziska Mozart |
title_fullStr | Superpower sustainable marketing mit neuem Marketing-Modell wachsen Birgit Berthold-Kremser, Stefanie Kuhnhen, Franziska Mozart |
title_full_unstemmed | Superpower sustainable marketing mit neuem Marketing-Modell wachsen Birgit Berthold-Kremser, Stefanie Kuhnhen, Franziska Mozart |
title_short | Superpower sustainable marketing |
title_sort | superpower sustainable marketing mit neuem marketing modell wachsen |
title_sub | mit neuem Marketing-Modell wachsen |
topic | Marketingmodell (DE-588)4168909-4 gnd Nachhaltigkeit (DE-588)4326464-5 gnd |
topic_facet | Marketingmodell Nachhaltigkeit |
url | http://deposit.dnb.de/cgi-bin/dokserv?id=53af394fd75241b8bdadc8994974d2a2&prov=M&dok_var=1&dok_ext=htm https://bvbr.bib-bvb.de:443/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=035536404&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT bertholdkremserbirgit superpowersustainablemarketingmitneuemmarketingmodellwachsen AT kuhnhenstefanie superpowersustainablemarketingmitneuemmarketingmodellwachsen AT mozartfranziska superpowersustainablemarketingmitneuemmarketingmodellwachsen AT haufelexwaregmbhcokg superpowersustainablemarketingmitneuemmarketingmodellwachsen AT bertholdkremserbirgit superpowersustainablemarketing AT kuhnhenstefanie superpowersustainablemarketing AT mozartfranziska superpowersustainablemarketing AT haufelexwaregmbhcokg superpowersustainablemarketing |