APA (7th ed.) Citation

Petty, R. D. (2024). From Marking Products to Marketing Brands: A Legal Perspective on the History of Brand Marketing (1st ed. 2024.). Springer Nature Switzerland. https://doi.org/10.1007/978-3-031-76778-4

Chicago Style (17th ed.) Citation

Petty, Ross D. From Marking Products to Marketing Brands: A Legal Perspective on the History of Brand Marketing. 1st ed. 2024. Cham: Springer Nature Switzerland, 2024. https://doi.org/10.1007/978-3-031-76778-4.

MLA (9th ed.) Citation

Petty, Ross D. From Marking Products to Marketing Brands: A Legal Perspective on the History of Brand Marketing. 1st ed. 2024. Springer Nature Switzerland, 2024. https://doi.org/10.1007/978-3-031-76778-4.