Social Influence on Digital Content Contribution and Consumption: Theories, Empirical Analyses, and Practices
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Singapore
Springer
2023
|
| Ausgabe: | 1st ed |
| Schriftenreihe: | Management for Professionals Series
|
| Online-Zugang: | DE-2070s |
| Beschreibung: | Description based on publisher supplied metadata and other sources |
| Beschreibung: | 1 Online-Ressource (200 Seiten) |
| ISBN: | 9789819967377 |
Internformat
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| 245 | 1 | 0 | |a Social Influence on Digital Content Contribution and Consumption |b Theories, Empirical Analyses, and Practices |
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| 264 | 1 | |a Singapore |b Springer |c 2023 | |
| 264 | 4 | |c ©2023 | |
| 300 | |a 1 Online-Ressource (200 Seiten) | ||
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| 500 | |a Description based on publisher supplied metadata and other sources | ||
| 505 | 8 | |a Intro -- Preface -- Acknowledgments -- Contents -- Part I Digital Content, PWYW Pricing, and Social Influence -- 1 Introduction to Digital Content -- 1.1 The Emergence of Digital Content -- 1.2 Social Media as a Channel for Digital Content Distribution -- 1.3 Digital Content in a Social World -- 1.4 Organization of Book -- Reference -- 2 Incentives for Digital Content Contribution -- 2.1 Monetary Incentives for Digital Content Contribution -- 2.2 Non-monetary Incentives for Digital Content Contribution -- References -- 3 Motives for Digital Content Consumption -- 3.1 Pay-What-You-Want Pricing -- 3.1.1 Buyer-Related Factors to PWYW -- 3.1.2 Seller-Related Factors to PWYW -- 3.1.3 Context-Related Factors to PWYW -- 3.2 Social Aspects of Digital Content Consumption -- 3.2.1 Social Presence -- 3.2.2 Social Influence -- 3.2.3 Social Comparison -- 3.2.4 Social Loafing -- 3.3 Motives for Digital Content Consumption for a Social Aspect -- References -- 4 Digital Content Contribution and Consumption in Live Streaming -- 4.1 Live Streaming Industry -- 4.2 Stakeholders in Live Streaming -- 4.3 Related Literature -- 4.4 Data Description -- 4.4.1 Broadcaster Side Patterns -- 4.4.2 Viewer Side Patterns -- 4.5 Empirical Results -- 4.5.1 What Factors Are Associated with Gifting? -- 4.5.2 What Is the Relationship Between Gifting and Retention? -- 4.5.3 How is Live Streaming Development Influenced by Economic and Geographic Factors? -- 4.6 Summary -- References -- Part II Social Influence in Digital Content Contribution -- 5 Social Incentives and Digital Content Contribution -- 5.1 Introduction -- 5.2 Theoretical Background -- 5.3 Hypotheses Development -- 5.4 Empirical Background and Data -- 5.5 Analysis and Results -- 5.5.1 Short-Term Consequence of Social Incentives -- 5.5.2 Long-Term Consequence of Social Incentives -- 5.5.3 Robustness Checks -- 5.6 Summary | |
| 505 | 8 | |a References -- 6 Dynamics of Digital Content Contribution, Monetary Incentive, and Social Interaction -- 6.1 Introduction -- 6.2 Theoretical Background and Hypotheses -- 6.3 Empirical Background and Data -- 6.4 Analysis and Results -- 6.4.1 Empirical Model -- 6.4.2 Main Results -- 6.4.3 Robustness Checks -- 6.4.4 Heterogeneity Analysis -- 6.5 Summary -- References -- Part III Social Influence in Digital Content Consumption -- 7 Social Interaction and Digital Content Consumption -- 7.1 Introduction -- 7.2 Theoretical Background -- 7.3 Hypotheses Development -- 7.4 Empirical Background and Data -- 7.5 Analysis and Results -- 7.5.1 Main Analysis -- 7.5.2 Robustness Checks -- 7.6 Summary -- References -- 8 Dynamics of Digital Content Consumption and Social Norm -- 8.1 Introduction -- 8.2 Literature Review -- 8.3 Empirical Background and Data -- 8.3.1 Empirical Background -- 8.3.2 Data Description -- 8.4 Data Patterns and Potential Explanations -- 8.4.1 Data Patterns -- 8.4.2 Potential Explanations -- 8.5 Analysis and Results -- 8.5.1 Empirical Model -- 8.5.2 Day-Level Results -- 8.5.3 Session-Level Results -- 8.5.4 The Role of Social Norms -- 8.6 Summary -- 8.6.1 Theoretical Contribution -- 8.6.2 Managerial Implication -- 8.6.3 Limitation and Future Research Agenda -- References -- Part IV Discussion and Conclusion -- 9 Conclusion Summary -- 9.1 Theoretical Discussion -- 9.2 Empirical Conclusion -- 9.3 Practical Implications -- References -- 10 Future Research Agenda -- 10.1 Recommendations for Research in Digital Content Contribution -- 10.2 Recommendations for Research in Digital Content Consumption -- 10.3 Recommendations for Research in Live Streaming -- Reference | |
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Datensatz im Suchindex
| _version_ | 1818760560701865984 |
|---|---|
| adam_text | |
| any_adam_object | |
| author | Ma, Xuejing |
| author_facet | Ma, Xuejing |
| author_role | aut |
| author_sort | Ma, Xuejing |
| author_variant | x m xm |
| building | Verbundindex |
| bvnumber | BV050100653 |
| collection | ZDB-30-PQE |
| contents | Intro -- Preface -- Acknowledgments -- Contents -- Part I Digital Content, PWYW Pricing, and Social Influence -- 1 Introduction to Digital Content -- 1.1 The Emergence of Digital Content -- 1.2 Social Media as a Channel for Digital Content Distribution -- 1.3 Digital Content in a Social World -- 1.4 Organization of Book -- Reference -- 2 Incentives for Digital Content Contribution -- 2.1 Monetary Incentives for Digital Content Contribution -- 2.2 Non-monetary Incentives for Digital Content Contribution -- References -- 3 Motives for Digital Content Consumption -- 3.1 Pay-What-You-Want Pricing -- 3.1.1 Buyer-Related Factors to PWYW -- 3.1.2 Seller-Related Factors to PWYW -- 3.1.3 Context-Related Factors to PWYW -- 3.2 Social Aspects of Digital Content Consumption -- 3.2.1 Social Presence -- 3.2.2 Social Influence -- 3.2.3 Social Comparison -- 3.2.4 Social Loafing -- 3.3 Motives for Digital Content Consumption for a Social Aspect -- References -- 4 Digital Content Contribution and Consumption in Live Streaming -- 4.1 Live Streaming Industry -- 4.2 Stakeholders in Live Streaming -- 4.3 Related Literature -- 4.4 Data Description -- 4.4.1 Broadcaster Side Patterns -- 4.4.2 Viewer Side Patterns -- 4.5 Empirical Results -- 4.5.1 What Factors Are Associated with Gifting? -- 4.5.2 What Is the Relationship Between Gifting and Retention? -- 4.5.3 How is Live Streaming Development Influenced by Economic and Geographic Factors? -- 4.6 Summary -- References -- Part II Social Influence in Digital Content Contribution -- 5 Social Incentives and Digital Content Contribution -- 5.1 Introduction -- 5.2 Theoretical Background -- 5.3 Hypotheses Development -- 5.4 Empirical Background and Data -- 5.5 Analysis and Results -- 5.5.1 Short-Term Consequence of Social Incentives -- 5.5.2 Long-Term Consequence of Social Incentives -- 5.5.3 Robustness Checks -- 5.6 Summary References -- 6 Dynamics of Digital Content Contribution, Monetary Incentive, and Social Interaction -- 6.1 Introduction -- 6.2 Theoretical Background and Hypotheses -- 6.3 Empirical Background and Data -- 6.4 Analysis and Results -- 6.4.1 Empirical Model -- 6.4.2 Main Results -- 6.4.3 Robustness Checks -- 6.4.4 Heterogeneity Analysis -- 6.5 Summary -- References -- Part III Social Influence in Digital Content Consumption -- 7 Social Interaction and Digital Content Consumption -- 7.1 Introduction -- 7.2 Theoretical Background -- 7.3 Hypotheses Development -- 7.4 Empirical Background and Data -- 7.5 Analysis and Results -- 7.5.1 Main Analysis -- 7.5.2 Robustness Checks -- 7.6 Summary -- References -- 8 Dynamics of Digital Content Consumption and Social Norm -- 8.1 Introduction -- 8.2 Literature Review -- 8.3 Empirical Background and Data -- 8.3.1 Empirical Background -- 8.3.2 Data Description -- 8.4 Data Patterns and Potential Explanations -- 8.4.1 Data Patterns -- 8.4.2 Potential Explanations -- 8.5 Analysis and Results -- 8.5.1 Empirical Model -- 8.5.2 Day-Level Results -- 8.5.3 Session-Level Results -- 8.5.4 The Role of Social Norms -- 8.6 Summary -- 8.6.1 Theoretical Contribution -- 8.6.2 Managerial Implication -- 8.6.3 Limitation and Future Research Agenda -- References -- Part IV Discussion and Conclusion -- 9 Conclusion Summary -- 9.1 Theoretical Discussion -- 9.2 Empirical Conclusion -- 9.3 Practical Implications -- References -- 10 Future Research Agenda -- 10.1 Recommendations for Research in Digital Content Contribution -- 10.2 Recommendations for Research in Digital Content Consumption -- 10.3 Recommendations for Research in Live Streaming -- Reference |
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| dewey-full | 302.231 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 302 - Social interaction |
| dewey-raw | 302.231 |
| dewey-search | 302.231 |
| dewey-sort | 3302.231 |
| dewey-tens | 300 - Social sciences |
| discipline | Soziologie |
| edition | 1st ed |
| format | Electronic eBook |
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| id | DE-604.BV050100653 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-18T07:00:34Z |
| institution | BVB |
| isbn | 9789819967377 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035437815 |
| oclc_num | 1401927754 |
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| owner_facet | DE-2070s |
| physical | 1 Online-Ressource (200 Seiten) |
| psigel | ZDB-30-PQE ZDB-30-PQE HWR_PDA_PQE |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | Springer |
| record_format | marc |
| series2 | Management for Professionals Series |
| spelling | Ma, Xuejing Verfasser aut Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices 1st ed Singapore Springer 2023 ©2023 1 Online-Ressource (200 Seiten) txt rdacontent c rdamedia cr rdacarrier Management for Professionals Series Description based on publisher supplied metadata and other sources Intro -- Preface -- Acknowledgments -- Contents -- Part I Digital Content, PWYW Pricing, and Social Influence -- 1 Introduction to Digital Content -- 1.1 The Emergence of Digital Content -- 1.2 Social Media as a Channel for Digital Content Distribution -- 1.3 Digital Content in a Social World -- 1.4 Organization of Book -- Reference -- 2 Incentives for Digital Content Contribution -- 2.1 Monetary Incentives for Digital Content Contribution -- 2.2 Non-monetary Incentives for Digital Content Contribution -- References -- 3 Motives for Digital Content Consumption -- 3.1 Pay-What-You-Want Pricing -- 3.1.1 Buyer-Related Factors to PWYW -- 3.1.2 Seller-Related Factors to PWYW -- 3.1.3 Context-Related Factors to PWYW -- 3.2 Social Aspects of Digital Content Consumption -- 3.2.1 Social Presence -- 3.2.2 Social Influence -- 3.2.3 Social Comparison -- 3.2.4 Social Loafing -- 3.3 Motives for Digital Content Consumption for a Social Aspect -- References -- 4 Digital Content Contribution and Consumption in Live Streaming -- 4.1 Live Streaming Industry -- 4.2 Stakeholders in Live Streaming -- 4.3 Related Literature -- 4.4 Data Description -- 4.4.1 Broadcaster Side Patterns -- 4.4.2 Viewer Side Patterns -- 4.5 Empirical Results -- 4.5.1 What Factors Are Associated with Gifting? -- 4.5.2 What Is the Relationship Between Gifting and Retention? -- 4.5.3 How is Live Streaming Development Influenced by Economic and Geographic Factors? -- 4.6 Summary -- References -- Part II Social Influence in Digital Content Contribution -- 5 Social Incentives and Digital Content Contribution -- 5.1 Introduction -- 5.2 Theoretical Background -- 5.3 Hypotheses Development -- 5.4 Empirical Background and Data -- 5.5 Analysis and Results -- 5.5.1 Short-Term Consequence of Social Incentives -- 5.5.2 Long-Term Consequence of Social Incentives -- 5.5.3 Robustness Checks -- 5.6 Summary References -- 6 Dynamics of Digital Content Contribution, Monetary Incentive, and Social Interaction -- 6.1 Introduction -- 6.2 Theoretical Background and Hypotheses -- 6.3 Empirical Background and Data -- 6.4 Analysis and Results -- 6.4.1 Empirical Model -- 6.4.2 Main Results -- 6.4.3 Robustness Checks -- 6.4.4 Heterogeneity Analysis -- 6.5 Summary -- References -- Part III Social Influence in Digital Content Consumption -- 7 Social Interaction and Digital Content Consumption -- 7.1 Introduction -- 7.2 Theoretical Background -- 7.3 Hypotheses Development -- 7.4 Empirical Background and Data -- 7.5 Analysis and Results -- 7.5.1 Main Analysis -- 7.5.2 Robustness Checks -- 7.6 Summary -- References -- 8 Dynamics of Digital Content Consumption and Social Norm -- 8.1 Introduction -- 8.2 Literature Review -- 8.3 Empirical Background and Data -- 8.3.1 Empirical Background -- 8.3.2 Data Description -- 8.4 Data Patterns and Potential Explanations -- 8.4.1 Data Patterns -- 8.4.2 Potential Explanations -- 8.5 Analysis and Results -- 8.5.1 Empirical Model -- 8.5.2 Day-Level Results -- 8.5.3 Session-Level Results -- 8.5.4 The Role of Social Norms -- 8.6 Summary -- 8.6.1 Theoretical Contribution -- 8.6.2 Managerial Implication -- 8.6.3 Limitation and Future Research Agenda -- References -- Part IV Discussion and Conclusion -- 9 Conclusion Summary -- 9.1 Theoretical Discussion -- 9.2 Empirical Conclusion -- 9.3 Practical Implications -- References -- 10 Future Research Agenda -- 10.1 Recommendations for Research in Digital Content Contribution -- 10.2 Recommendations for Research in Digital Content Consumption -- 10.3 Recommendations for Research in Live Streaming -- Reference Erscheint auch als Druck-Ausgabe Ma, Xuejing Social Influence on Digital Content Contribution and Consumption Singapore : Springer,c2023 9789819967360 |
| spellingShingle | Ma, Xuejing Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices Intro -- Preface -- Acknowledgments -- Contents -- Part I Digital Content, PWYW Pricing, and Social Influence -- 1 Introduction to Digital Content -- 1.1 The Emergence of Digital Content -- 1.2 Social Media as a Channel for Digital Content Distribution -- 1.3 Digital Content in a Social World -- 1.4 Organization of Book -- Reference -- 2 Incentives for Digital Content Contribution -- 2.1 Monetary Incentives for Digital Content Contribution -- 2.2 Non-monetary Incentives for Digital Content Contribution -- References -- 3 Motives for Digital Content Consumption -- 3.1 Pay-What-You-Want Pricing -- 3.1.1 Buyer-Related Factors to PWYW -- 3.1.2 Seller-Related Factors to PWYW -- 3.1.3 Context-Related Factors to PWYW -- 3.2 Social Aspects of Digital Content Consumption -- 3.2.1 Social Presence -- 3.2.2 Social Influence -- 3.2.3 Social Comparison -- 3.2.4 Social Loafing -- 3.3 Motives for Digital Content Consumption for a Social Aspect -- References -- 4 Digital Content Contribution and Consumption in Live Streaming -- 4.1 Live Streaming Industry -- 4.2 Stakeholders in Live Streaming -- 4.3 Related Literature -- 4.4 Data Description -- 4.4.1 Broadcaster Side Patterns -- 4.4.2 Viewer Side Patterns -- 4.5 Empirical Results -- 4.5.1 What Factors Are Associated with Gifting? -- 4.5.2 What Is the Relationship Between Gifting and Retention? -- 4.5.3 How is Live Streaming Development Influenced by Economic and Geographic Factors? -- 4.6 Summary -- References -- Part II Social Influence in Digital Content Contribution -- 5 Social Incentives and Digital Content Contribution -- 5.1 Introduction -- 5.2 Theoretical Background -- 5.3 Hypotheses Development -- 5.4 Empirical Background and Data -- 5.5 Analysis and Results -- 5.5.1 Short-Term Consequence of Social Incentives -- 5.5.2 Long-Term Consequence of Social Incentives -- 5.5.3 Robustness Checks -- 5.6 Summary References -- 6 Dynamics of Digital Content Contribution, Monetary Incentive, and Social Interaction -- 6.1 Introduction -- 6.2 Theoretical Background and Hypotheses -- 6.3 Empirical Background and Data -- 6.4 Analysis and Results -- 6.4.1 Empirical Model -- 6.4.2 Main Results -- 6.4.3 Robustness Checks -- 6.4.4 Heterogeneity Analysis -- 6.5 Summary -- References -- Part III Social Influence in Digital Content Consumption -- 7 Social Interaction and Digital Content Consumption -- 7.1 Introduction -- 7.2 Theoretical Background -- 7.3 Hypotheses Development -- 7.4 Empirical Background and Data -- 7.5 Analysis and Results -- 7.5.1 Main Analysis -- 7.5.2 Robustness Checks -- 7.6 Summary -- References -- 8 Dynamics of Digital Content Consumption and Social Norm -- 8.1 Introduction -- 8.2 Literature Review -- 8.3 Empirical Background and Data -- 8.3.1 Empirical Background -- 8.3.2 Data Description -- 8.4 Data Patterns and Potential Explanations -- 8.4.1 Data Patterns -- 8.4.2 Potential Explanations -- 8.5 Analysis and Results -- 8.5.1 Empirical Model -- 8.5.2 Day-Level Results -- 8.5.3 Session-Level Results -- 8.5.4 The Role of Social Norms -- 8.6 Summary -- 8.6.1 Theoretical Contribution -- 8.6.2 Managerial Implication -- 8.6.3 Limitation and Future Research Agenda -- References -- Part IV Discussion and Conclusion -- 9 Conclusion Summary -- 9.1 Theoretical Discussion -- 9.2 Empirical Conclusion -- 9.3 Practical Implications -- References -- 10 Future Research Agenda -- 10.1 Recommendations for Research in Digital Content Contribution -- 10.2 Recommendations for Research in Digital Content Consumption -- 10.3 Recommendations for Research in Live Streaming -- Reference |
| title | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices |
| title_auth | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices |
| title_exact_search | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices |
| title_full | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices |
| title_fullStr | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices |
| title_full_unstemmed | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices |
| title_short | Social Influence on Digital Content Contribution and Consumption |
| title_sort | social influence on digital content contribution and consumption theories empirical analyses and practices |
| title_sub | Theories, Empirical Analyses, and Practices |
| work_keys_str_mv | AT maxuejing socialinfluenceondigitalcontentcontributionandconsumptiontheoriesempiricalanalysesandpractices |