"Blue ocean strategy" + "Beyond disruption": collection (2 books)
The two landmark books, Blue Ocean Strategy and Beyond Disruption, that together challenge everything you thought you knew about winning the future. These two iconic books, Blue Ocean Strategy and Beyond Disruption, together changed how the world thinks about strategy and innovation. Blue Ocean Stra...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Boston, Massachusetts
Harvard Business Review Press
[2024]
|
| Schlagworte: | |
| Online-Zugang: | DE-703 |
| Zusammenfassung: | The two landmark books, Blue Ocean Strategy and Beyond Disruption, that together challenge everything you thought you knew about winning the future. These two iconic books, Blue Ocean Strategy and Beyond Disruption, together changed how the world thinks about strategy and innovation. Blue Ocean Strategy, the #1 global bestseller, reframed strategy not as a game between rivals fighting over markets and customers but as a new approach to creating markets and attracting customers--in untapped new market spaces free of competition. Just as Blue Ocean Strategy redefines the essence of strategy, Beyond Disruption redefines and expands the existing view of innovation by introducing a new approach, nondisruptive creation, that is free from the destructive displacement of jobs, people, companies, and industries that happens when companies set out to disrupt. Taken together, these bestselling books will help you chart a bold new path to winning the future |
| Beschreibung: | E-Book-Set umfasst zwei Werke mit gemeinsamem Volltext-URL |
| Beschreibung: | 1 Online-Ressource (xxviii, 316 Seiten, 239 Seiten Illustrationen, Diagramme |
| ISBN: | 9781647829681 |
Internformat
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| 100 | 1 | |a Kim, W. Chan |e Verfasser |0 (DE-588)130363278 |4 aut | |
| 245 | 1 | 0 | |a "Blue ocean strategy" + "Beyond disruption" |b collection (2 books) |c W. Chan Kim, Renée Mauborgne |
| 246 | 1 | 3 | |a Blue ocean strategy : how to create uncontested market space and make the competition irrelevant |
| 246 | 1 | 3 | |a Beyond disruption : innovate and achieve growth without displacing industries, companies, or job |
| 264 | 1 | |a Boston, Massachusetts |b Harvard Business Review Press |c [2024] | |
| 300 | |a 1 Online-Ressource (xxviii, 316 Seiten, 239 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a E-Book-Set umfasst zwei Werke mit gemeinsamem Volltext-URL | ||
| 505 | 8 | |a Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne. Expanded edition. 2015. -- Beyond disruption : innovate and achieve growth without displacing industries, companies, or job / W. Chan Kim, Renée Mauborgne. 2023 | |
| 520 | 3 | |a The two landmark books, Blue Ocean Strategy and Beyond Disruption, that together challenge everything you thought you knew about winning the future. These two iconic books, Blue Ocean Strategy and Beyond Disruption, together changed how the world thinks about strategy and innovation. Blue Ocean Strategy, the #1 global bestseller, reframed strategy not as a game between rivals fighting over markets and customers but as a new approach to creating markets and attracting customers--in untapped new market spaces free of competition. Just as Blue Ocean Strategy redefines the essence of strategy, Beyond Disruption redefines and expands the existing view of innovation by introducing a new approach, nondisruptive creation, that is free from the destructive displacement of jobs, people, companies, and industries that happens when companies set out to disrupt. Taken together, these bestselling books will help you chart a bold new path to winning the future | |
| 653 | 0 | |a Market segmentation | |
| 653 | 0 | |a Economics | |
| 653 | 0 | |a Competition | |
| 653 | 0 | |a Technological innovations | |
| 653 | 0 | |a Success in business | |
| 653 | 0 | |a Economic development | |
| 653 | 0 | |a Business ethics | |
| 653 | 0 | |a Disruptive technologies | |
| 653 | 0 | |a Segmentation du marché | |
| 653 | 0 | |a Économie politique | |
| 653 | 0 | |a Innovations | |
| 653 | 0 | |a Succès dans les affaires | |
| 653 | 0 | |a Développement économique | |
| 653 | 0 | |a Morale des affaires | |
| 653 | 0 | |a Technologie de rupture | |
| 653 | 0 | |a economics | |
| 653 | 0 | |a economic development | |
| 700 | 1 | |a Mauborgne, Renée |e Verfasser |0 (DE-588)130363286 |4 aut | |
| 700 | 1 | 2 | |a Kim, W. Chan |t Blue ocean strategy |
| 700 | 1 | 2 | |a Kim, W. Chan |t Beyond disruption |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Festeinband (Set) |z 978-1-64782-967-4 |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Festeinband (Blue ocean strategy) |z 978-1-62527-449-6 |w (DE-604)BV042374067 |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Festeinband (Beyond disruption) |z 978-1-64782-132-6 |w (DE-604)BV048960391 |
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Datensatz im Suchindex
| _version_ | 1816971290948403200 |
|---|---|
| adam_text | |
| any_adam_object | |
| author | Kim, W. Chan Mauborgne, Renée |
| author2 | Kim, W. Chan Kim, W. Chan |
| author2_role | |
| author2_variant | w c k wc wck w c k wc wck |
| author_GND | (DE-588)130363278 (DE-588)130363286 |
| author_facet | Kim, W. Chan Mauborgne, Renée Kim, W. Chan Kim, W. Chan |
| author_role | aut aut |
| author_sort | Kim, W. Chan |
| author_variant | w c k wc wck r m rm |
| building | Verbundindex |
| bvnumber | BV050059496 |
| collection | ZDB-30-PQE |
| contents | Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne. Expanded edition. 2015. -- Beyond disruption : innovate and achieve growth without displacing industries, companies, or job / W. Chan Kim, Renée Mauborgne. 2023 |
| ctrlnum | (DE-599)BVBBV050059496 |
| format | Electronic eBook |
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| id | DE-604.BV050059496 |
| illustrated | Illustrated |
| indexdate | 2024-11-28T13:00:53Z |
| institution | BVB |
| isbn | 9781647829681 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035397081 |
| open_access_boolean | |
| owner | DE-703 |
| owner_facet | DE-703 |
| physical | 1 Online-Ressource (xxviii, 316 Seiten, 239 Seiten Illustrationen, Diagramme |
| psigel | ZDB-30-PQE ZDB-30-PQE UBT_Einzelkauf_2024 |
| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | Harvard Business Review Press |
| record_format | marc |
| spelling | Kim, W. Chan Verfasser (DE-588)130363278 aut "Blue ocean strategy" + "Beyond disruption" collection (2 books) W. Chan Kim, Renée Mauborgne Blue ocean strategy : how to create uncontested market space and make the competition irrelevant Beyond disruption : innovate and achieve growth without displacing industries, companies, or job Boston, Massachusetts Harvard Business Review Press [2024] 1 Online-Ressource (xxviii, 316 Seiten, 239 Seiten Illustrationen, Diagramme txt rdacontent c rdamedia cr rdacarrier E-Book-Set umfasst zwei Werke mit gemeinsamem Volltext-URL Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne. Expanded edition. 2015. -- Beyond disruption : innovate and achieve growth without displacing industries, companies, or job / W. Chan Kim, Renée Mauborgne. 2023 The two landmark books, Blue Ocean Strategy and Beyond Disruption, that together challenge everything you thought you knew about winning the future. These two iconic books, Blue Ocean Strategy and Beyond Disruption, together changed how the world thinks about strategy and innovation. Blue Ocean Strategy, the #1 global bestseller, reframed strategy not as a game between rivals fighting over markets and customers but as a new approach to creating markets and attracting customers--in untapped new market spaces free of competition. Just as Blue Ocean Strategy redefines the essence of strategy, Beyond Disruption redefines and expands the existing view of innovation by introducing a new approach, nondisruptive creation, that is free from the destructive displacement of jobs, people, companies, and industries that happens when companies set out to disrupt. Taken together, these bestselling books will help you chart a bold new path to winning the future Market segmentation Economics Competition Technological innovations Success in business Economic development Business ethics Disruptive technologies Segmentation du marché Économie politique Innovations Succès dans les affaires Développement économique Morale des affaires Technologie de rupture economics economic development Mauborgne, Renée Verfasser (DE-588)130363286 aut Kim, W. Chan Blue ocean strategy Kim, W. Chan Beyond disruption Erscheint auch als Druck-Ausgabe, Festeinband (Set) 978-1-64782-967-4 Erscheint auch als Druck-Ausgabe, Festeinband (Blue ocean strategy) 978-1-62527-449-6 (DE-604)BV042374067 Erscheint auch als Druck-Ausgabe, Festeinband (Beyond disruption) 978-1-64782-132-6 (DE-604)BV048960391 |
| spellingShingle | Kim, W. Chan Mauborgne, Renée "Blue ocean strategy" + "Beyond disruption" collection (2 books) Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne. Expanded edition. 2015. -- Beyond disruption : innovate and achieve growth without displacing industries, companies, or job / W. Chan Kim, Renée Mauborgne. 2023 |
| title | "Blue ocean strategy" + "Beyond disruption" collection (2 books) |
| title_alt | Blue ocean strategy : how to create uncontested market space and make the competition irrelevant Beyond disruption : innovate and achieve growth without displacing industries, companies, or job Blue ocean strategy Beyond disruption |
| title_auth | "Blue ocean strategy" + "Beyond disruption" collection (2 books) |
| title_exact_search | "Blue ocean strategy" + "Beyond disruption" collection (2 books) |
| title_full | "Blue ocean strategy" + "Beyond disruption" collection (2 books) W. Chan Kim, Renée Mauborgne |
| title_fullStr | "Blue ocean strategy" + "Beyond disruption" collection (2 books) W. Chan Kim, Renée Mauborgne |
| title_full_unstemmed | "Blue ocean strategy" + "Beyond disruption" collection (2 books) W. Chan Kim, Renée Mauborgne |
| title_short | "Blue ocean strategy" + "Beyond disruption" |
| title_sort | blue ocean strategy beyond disruption collection 2 books |
| title_sub | collection (2 books) |
| work_keys_str_mv | AT kimwchan blueoceanstrategybeyonddisruptioncollection2books AT mauborgnerenee blueoceanstrategybeyonddisruptioncollection2books AT kimwchan blueoceanstrategyhowtocreateuncontestedmarketspaceandmakethecompetitionirrelevant AT mauborgnerenee blueoceanstrategyhowtocreateuncontestedmarketspaceandmakethecompetitionirrelevant AT kimwchan beyonddisruptioninnovateandachievegrowthwithoutdisplacingindustriescompaniesorjob AT mauborgnerenee beyonddisruptioninnovateandachievegrowthwithoutdisplacingindustriescompaniesorjob |