Data-Driven Customer Engagement: Mastering MarTech Strategies for Success
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cham
Springer Nature Switzerland
2024
Cham Springer |
| Ausgabe: | 1st ed. 2024 |
| Schlagworte: | |
| Online-Zugang: | DE-522 DE-B768 DE-634 DE-1043 DE-1102 DE-1046 DE-858 DE-Aug4 DE-573 DE-M347 DE-92 DE-1051 DE-898 DE-860 DE-1049 DE-861 DE-863 DE-862 DE-523 DE-2070s DE-91 DE-19 DE-706 DE-824 DE-739 Volltext |
| Beschreibung: | 1 Online-Ressource (XXVII, 332 p. 210 illus., 1 illus. in color) |
| ISBN: | 9783031642951 |
| DOI: | 10.1007/978-3-031-64295-1 |
Internformat
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Datensatz im Suchindex
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| adam_text | |
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| author | Strauss, Ralf |
| author_facet | Strauss, Ralf |
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| dewey-full | 659.144 658.872 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations 658 - General management |
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| dewey-search | 659.144 658.872 |
| dewey-sort | 3659.144 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-031-64295-1 |
| edition | 1st ed. 2024 |
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| spellingShingle | Strauss, Ralf Data-Driven Customer Engagement Mastering MarTech Strategies for Success Digital Marketing IT in Business Media Industries Telemarketing Internet marketing Business information services Communication and traffic |
| title | Data-Driven Customer Engagement Mastering MarTech Strategies for Success |
| title_auth | Data-Driven Customer Engagement Mastering MarTech Strategies for Success |
| title_exact_search | Data-Driven Customer Engagement Mastering MarTech Strategies for Success |
| title_full | Data-Driven Customer Engagement Mastering MarTech Strategies for Success by Ralf Strauss |
| title_fullStr | Data-Driven Customer Engagement Mastering MarTech Strategies for Success by Ralf Strauss |
| title_full_unstemmed | Data-Driven Customer Engagement Mastering MarTech Strategies for Success by Ralf Strauss |
| title_short | Data-Driven Customer Engagement |
| title_sort | data driven customer engagement mastering martech strategies for success |
| title_sub | Mastering MarTech Strategies for Success |
| topic | Digital Marketing IT in Business Media Industries Telemarketing Internet marketing Business information services Communication and traffic |
| topic_facet | Digital Marketing IT in Business Media Industries Telemarketing Internet marketing Business information services Communication and traffic |
| url | https://doi.org/10.1007/978-3-031-64295-1 |
| work_keys_str_mv | AT straussralf datadrivencustomerengagementmasteringmartechstrategiesforsuccess |