New Normal Marketing: Aufbruch zu einer resilienten Marketingorganisation
Gespeichert in:
| Hauptverfasser: | , , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | German |
| Veröffentlicht: |
München
Haufe
2024
München |
| Ausgabe: | 1st ed. 2024 |
| Schlagworte: | |
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| ISBN: | 9783648173961 |
| DOI: | 10.34157/978-3-648-17396-1 |
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Datensatz im Suchindex
| _version_ | 1812943507693764608 |
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| adam_text | |
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| author | Mosblech, Ruben Sauberschwarz, Lucas Vieregg, Sebastian Weiss, Lysander |
| author_facet | Mosblech, Ruben Sauberschwarz, Lucas Vieregg, Sebastian Weiss, Lysander |
| author_role | aut aut aut aut |
| author_sort | Mosblech, Ruben |
| author_variant | r m rm l s ls s v sv l w lw |
| building | Verbundindex |
| bvnumber | BV049904597 |
| classification_tum | WIR 000 |
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| ctrlnum | (ZDB-2-SWI)9783648173961 (DE-599)BVBBV049904597 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.34157/978-3-648-17396-1 |
| edition | 1st ed. 2024 |
| format | Electronic eBook |
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| id | DE-604.BV049904597 |
| illustrated | Not Illustrated |
| indexdate | 2024-10-15T04:01:00Z |
| institution | BVB |
| isbn | 9783648173961 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035243508 |
| open_access_boolean | |
| owner | DE-859 DE-1028 DE-824 DE-1046 DE-83 DE-Aug4 DE-706 DE-91 DE-BY-TUM DE-M347 DE-1049 DE-860 DE-1043 DE-19 DE-BY-UBM DE-523 DE-526 DE-863 DE-BY-FWS DE-522 DE-92 DE-739 DE-20 DE-862 DE-BY-FWS DE-1102 DE-634 DE-861 DE-B1533 DE-2070s DE-29 DE-B768 DE-1050 DE-898 DE-BY-UBR DE-858 DE-1051 DE-703 DE-188 DE-473 DE-BY-UBG DE-573 DE-1052 |
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| psigel | ZDB-2-SWI ZDB-2-SWI_2024 |
| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | Haufe |
| record_format | marc |
| spellingShingle | Mosblech, Ruben Sauberschwarz, Lucas Vieregg, Sebastian Weiss, Lysander New Normal Marketing Aufbruch zu einer resilienten Marketingorganisation Marketing |
| title | New Normal Marketing Aufbruch zu einer resilienten Marketingorganisation |
| title_auth | New Normal Marketing Aufbruch zu einer resilienten Marketingorganisation |
| title_exact_search | New Normal Marketing Aufbruch zu einer resilienten Marketingorganisation |
| title_full | New Normal Marketing Aufbruch zu einer resilienten Marketingorganisation von Ruben Mosblech, Lucas Sauberschwarz, Sebastian Vieregg, Lysander Weiss |
| title_fullStr | New Normal Marketing Aufbruch zu einer resilienten Marketingorganisation von Ruben Mosblech, Lucas Sauberschwarz, Sebastian Vieregg, Lysander Weiss |
| title_full_unstemmed | New Normal Marketing Aufbruch zu einer resilienten Marketingorganisation von Ruben Mosblech, Lucas Sauberschwarz, Sebastian Vieregg, Lysander Weiss |
| title_short | New Normal Marketing |
| title_sort | new normal marketing aufbruch zu einer resilienten marketingorganisation |
| title_sub | Aufbruch zu einer resilienten Marketingorganisation |
| topic | Marketing |
| topic_facet | Marketing |
| url | https://doi.org/10.34157/978-3-648-17396-1 |
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