Corporate cancel culture and brand boycotts: the dark side of social media for brands
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York ; London
Routledge, Taylor & Francis Group
2025
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Klappentext |
| Beschreibung: | xxix, 228 Seiten Illustrationen, Diagramme |
| ISBN: | 9781032670492 9781032670515 |
Internformat
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CONTENTS About the Editor About the Contributors Foreword: A Legal Perspective Foreword: A CEOs Perspective Preface: Introduction to Corporate Cancel Culture ix xi xvii xxi xxvii PART I Canceling Cancel Culture: How It Can Hurt People, Brands, and Sport Organizations 1 2 3 Ί Corporate Cancel Culture: A Framework of Dimensions of Moral Cognition in Cancel Culture and a Catalog of Corporate Cancelation Events Angeline Close Scheinbaum and T. Andrew Poehlman Cancel Culture for Human Brands and Firms: Punishment versus Accountability Janna Μ. Parker, Kevin W. James and Debra Zahay Dark Side of Social Media: Cancel Culture in Sports Organizations Felipe Bertazzo Tobar, Renan Petersen-Wagner and Jonathan R. Oliveira 4 34 62
viii Contents PART II Misinformation and Social Media: How Coordinated Influence Operations Use Social Media to Spread Threats and Fear with Misinformation 4 5 99 Paths to Influence: How Coordinated Influence Operations Affect the Prominence of Ideas Darren Linvill and Patrick Warren 100 The Spread of Misinformation and Its Potential Threats: A Motivational Theory Approach Hyeong-Gyu Choi 122 PART III Influencers and Memes: How Even the Fun Aspect of Social Media has Downsides for Brands and Societal-Well Being 6 7 8 The Darker Side of Social Media Influencer Marketing for Brands and Their Ecosystem Sayan Gupta and Medha Reddy Edunuri The Dark Side of Social Media Livestream Influencer Marketing for Brands and Profits Jingyun Hu and Kevin Flynn The Dark Side of Memes for Brands and Society Kat Williams and Scott R. Stroud Index 135 137 175 197 223
This topical book examines and tests the complexities of unintended conse quences of social media that often impact brands and companies from both an economic and a reputational lens. This book introduces the term “cor porate cancel culture,” highlighting the growing trend among customers to leverage social media to communicate their grievances with companies. This book reports challenges of social media platforms to brands and companies. The challenges addressed entail including social media trolls, the power of influencers, the dark web, cancel culture in sports due to political constraints, social media influencer livestreams, and misinformation. Written by a team of experts from North America, Europe, South America, and Asia, this book showcases real-world expertise in marketing, branding, consumer psychology, economics, and communication. This book also considers solu tions for brands and companies who need to address the dark side of social media by offering insights on fostering accountability among brands and business leaders and providing a roadmap to mitigate consumer resistance. Corporate Cancel Culture and Brand Boycotts: The Dark Side of Social Media for Brands is a must read for students of psychology, marketing, pub lic relations, management, and social media. It will also be of interest to users of social media - both consumers and business/organizations. It is especially valuable for marketing/advertising professionals, social media professionals/ influencers, and business executives. It is designed to be read alongside The Dark Side of Social Media: A
Consumer Psychology Perspective. |
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| spelling | Corporate cancel culture and brand boycotts the dark side of social media for brands edited by Angeline Close Scheinbaum New York ; London Routledge, Taylor & Francis Group 2025 xxix, 228 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Öffentlichkeitsarbeit (DE-588)4043188-5 s Social Media (DE-588)4639271-3 s DE-604 Scheinbaum, Angeline Close (DE-588)1079281975 edt Erscheint auch als Online-Ausgabe 978-1-03-267054-6 Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=035239770&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=035239770&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Klappentext |
| spellingShingle | Scheinbaum, Angeline Close Corporate cancel culture and brand boycotts the dark side of social media for brands Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Unternehmen (DE-588)4061963-1 gnd Social Media (DE-588)4639271-3 gnd |
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| title | Corporate cancel culture and brand boycotts the dark side of social media for brands |
| title_auth | Corporate cancel culture and brand boycotts the dark side of social media for brands |
| title_exact_search | Corporate cancel culture and brand boycotts the dark side of social media for brands |
| title_full | Corporate cancel culture and brand boycotts the dark side of social media for brands edited by Angeline Close Scheinbaum |
| title_fullStr | Corporate cancel culture and brand boycotts the dark side of social media for brands edited by Angeline Close Scheinbaum |
| title_full_unstemmed | Corporate cancel culture and brand boycotts the dark side of social media for brands edited by Angeline Close Scheinbaum |
| title_short | Corporate cancel culture and brand boycotts |
| title_sort | corporate cancel culture and brand boycotts the dark side of social media for brands |
| title_sub | the dark side of social media for brands |
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