Responsible Consumption and Sustainability: Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Cham
Springer International Publishing AG
2023
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Ausgabe: | 1st ed |
Schriftenreihe: | Springer Business Cases Series
|
Online-Zugang: | DE-2070s |
Beschreibung: | Description based on publisher supplied metadata and other sources |
Beschreibung: | 1 Online-Ressource (302 Seiten) |
ISBN: | 9783031307423 |
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100 | 1 | |a Bianchi, Enrique Carlos |e Verfasser |4 aut | |
245 | 1 | 0 | |a Responsible Consumption and Sustainability |b Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics |
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490 | 0 | |a Springer Business Cases Series | |
500 | |a Description based on publisher supplied metadata and other sources | ||
505 | 8 | |a Intro -- Preface -- Contents -- Theoretical Background: Responsible Consumption and Sustainability-Corporate Social Responsibility, Social Marketing, and Beha... -- 1 Responsible Consumption and Sustainability -- 1.1 The Role of Responsible Consumption and Production in Sustainable Development -- 1.2 The Responsible Consumer and Sustainable Lifestyles -- 2 SDG 12. Scope and Targets -- 2.1 What Are the SDGs? -- 2.2 SDG 12: Responsible Consumption and Production-Guarantee Sustainable Consumption and Production Patterns -- 2.3 Main Objectives and Goals -- 3 Different Approaches -- 3.1 Corporate Social Responsibility (CSR) -- 3.1.1 CSR Definition and History -- 3.1.2 Theories and Approaches -- 3.1.3 Actions and CSR Initiatives -- 3.2 Social Marketing -- 3.3 Behavioral Economic Approach -- 3.3.1 Three Principles of Human Decision-Making -- First Principle: Thinking Automatically -- Second Principle: Thinking Socially -- Third Principle: Thinking with Mental Models -- 3.3.2 Behavioral Bias and Behavioral Tools to Counter Biases -- References -- Part I: Sustainable Tourism and Fashion -- Corporate Social Marketing, Drunken Tourism and Sustainability: The Case of Meli Hotels International in Magaluf, Spain -- 1 Introduction -- 2 Development of the Case -- 2.1 Context -- 2.1.1 Magaluf and Drunken Tourism -- 2.1.2 Meli Hotels International -- 2.2 Analysis and Results -- 2.2.1 Content Analysis -- 2.2.2 Analysis of the Impact of the Campaign -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Green Is in Fashion: Eco-Design and Circular Economy Strategies in the Fashion Industry -- 1 Introduction | |
505 | 8 | |a 2 The Ecological Footprint of the Clothes in Our Wardrobe -- 3 Clothing That Gives Us Short-Lived ''Happiness'' -- 4 Towards Sustainable Fashion: The Path Towards a Textile Circular Economy -- 5 Ecoalf: A Sustainable Brand from the Start -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Sustainable Business Models in Fashion Industry: An Argentine Social Enterprise Fostering an Inclusive and Regenerative Value ... -- 1 Introduction -- 2 Case Development -- 2.1 The Fashion Industry -- 2.2 Animan: Inclusive and Sustainable Business Model -- 2.3 The Sustainable Value Chain -- 2.3.1 Animan -- 2.3.2 HechoxNosotros -- 2.4 Conclusions -- 3 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part II: Environment -- Want to Be Rewarded for Recycling? With RECICLOS You Can! -- 1 Introduction -- 2 Ecoembes: Union Means Strength -- 3 Circular Economy Innovation: TheCircularLab -- 4 The RECICLOS Initiative -- 4.1 How RECICLOS Works -- 4.2 RECICLOS Results in Spain -- 4.3 Testimonies from the RECICLOS Initiative in Spain -- 5 Conclusions -- 6 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- LessPack: A Project Helping Planet Sustainability -- 1 Introduction -- 2 Reducing Waste Through the Strength of Collaboration -- 2.1 Ecoembes -- 2.2 Asociación Vertidos Cero | |
505 | 8 | |a 2.3 Recircular -- 3 LessPack -- 3.1 Identification of Packaging Waste Reduction Strategies -- 3.2 Training and Advice for Businesses -- 3.3 Consumer Perception Study -- 4 Conclusions -- 5 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Corporate Social Responsibility of ''Ant Forest'': Ant Group's ''Internet + Tree Planting'' Public Welfare Project -- 1 Introduction -- 2 Case Development -- 2.1 Case Background -- 2.2 Analysis of Ant Forest Project Based on Value Co-creation Theory -- 2.2.1 Value Co-creation Theory -- 2.2.2 How to Contact Stakeholders in the Ant Forest Project -- 2.2.3 The Value Co-creation and Development Process of Stakeholders in the Ant Forest Project -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part III: Sustainable Business -- GreenBox: Ethics, Sustainable Management, and Social Commitment -- 1 Introduction -- 2 Commitment and Actions of the Social Sectors -- 3 Genesis and Social Commitment of GreenBox -- 4 Transformation, Sustainability, and Responsibility -- 5 Results -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time for Class Discussion -- Suggested Discussion -- Analysis -- References -- Corporate Social Responsibility (CSR) and Sustainable Production in the Wine Industry: ''Familia Torres'' -- 1 Introduction -- 2 Case Development | |
505 | 8 | |a 2.1 Description of the Collaboration of ''Familia Torres'' with Climate Action Through the Project of ''Torres and Earth'' -- 2.2 ''Familia Torres'' Against Disabilities -- 3 The Main Aims of ''Familia Torres'' -- 4 Results of the Campaigns and Collaborations -- 5 Conclusions -- 6 Discussion Questions -- Appendices -- Appendix 1 -- Appendix 2: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Providing Sustainable Solutions in Chile: Neptuno Pumps-Innovation That Flows -- 1 Introduction -- 2 Case Development -- 2.1 Sustainable Solutions and Innovation in Circular Business Models: The Context -- 2.2 Efficiency, Innovation, and Customization in the Pump Industry: The Neptuno Case Study -- 3 Conclusions -- 4 Discussion Questions -- Appendices -- Appendix 1 -- Appendix 2: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part IV: Sustainable Multinational Enterprises -- YPF Sustainability: Renovation of Service Stations and YPF Full Stores -- 1 Introduction -- 2 YPF and Its Commitment to Sustainability -- 3 Remodeling of YPF Service Stations and YPF Full Stores -- 4 The New YPF Service Stations Protect the Environment -- 5 New YPF Full Stores -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- Further Reading -- Videos -- When Responsible Production and Consumption Matter: The Case of Danone -- 1 Introduction | |
505 | 8 | |a 2 Case Development: Danone and the SDGs -- 2.1 Danone Evolution -- 2.2 Vision: ''One Planet. One Health'' -- 2.3 Mission: ''Bringing Health Through Food to as Many People as Possible'' -- 2.4 Danone's 2030 Goals -- 3 Danone: Responsible Consumption and Sustainability -- 4 Conclusions -- 5 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Socially Responsible Actions for a Sustainable Life Model: The Case of the BBVA Financial Group in Mexico -- 1 Introduction -- 2 Case Development -- 2.1 BBVA Mexico: Economic Dimension -- 2.2 BBVA Mexico: Social Dimension -- 2.2.1 The ''Becas BBVA para Chavos que Inspiran'' Program -- 2.2.2 Testimony ''Becas BBVA para Chavos que Inspiran'' -- 2.3 BBVA Mexico: Environmental Dimension -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audienceand Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Sustainable Cosmetics and Perceived Brand Image on Social Networks: Comparison Between Millennial and Centennial Women -- 1 Introduction -- 2 Case Development -- 2.1 Brand Image and Social Networks -- 2.2 Campaigns for Sustainable and Conventional Cosmetic Brands -- 2.3 Positioning of Cosmetic Brands for Millennials and Centennials -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part V: Sustainability in/from Other Organizations | |
505 | 8 | |a Responsible Consumption and Global University Sustainability Through the UI GreenMetric World University Rankings | |
700 | 1 | |a Vazquez Burguete, Jose Luis |e Sonstige |4 oth | |
700 | 1 | |a Galan-Ladero, M. Mercedes |e Sonstige |4 oth | |
700 | 1 | |a Lanero Carrizo, Ana |e Sonstige |4 oth | |
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Datensatz im Suchindex
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---|---|
adam_text | |
any_adam_object | |
author | Bianchi, Enrique Carlos |
author_facet | Bianchi, Enrique Carlos |
author_role | aut |
author_sort | Bianchi, Enrique Carlos |
author_variant | e c b ec ecb |
building | Verbundindex |
bvnumber | BV049876319 |
classification_rvk | QC 010 QP 150 QP 600 |
collection | ZDB-30-PQE |
contents | Intro -- Preface -- Contents -- Theoretical Background: Responsible Consumption and Sustainability-Corporate Social Responsibility, Social Marketing, and Beha... -- 1 Responsible Consumption and Sustainability -- 1.1 The Role of Responsible Consumption and Production in Sustainable Development -- 1.2 The Responsible Consumer and Sustainable Lifestyles -- 2 SDG 12. Scope and Targets -- 2.1 What Are the SDGs? -- 2.2 SDG 12: Responsible Consumption and Production-Guarantee Sustainable Consumption and Production Patterns -- 2.3 Main Objectives and Goals -- 3 Different Approaches -- 3.1 Corporate Social Responsibility (CSR) -- 3.1.1 CSR Definition and History -- 3.1.2 Theories and Approaches -- 3.1.3 Actions and CSR Initiatives -- 3.2 Social Marketing -- 3.3 Behavioral Economic Approach -- 3.3.1 Three Principles of Human Decision-Making -- First Principle: Thinking Automatically -- Second Principle: Thinking Socially -- Third Principle: Thinking with Mental Models -- 3.3.2 Behavioral Bias and Behavioral Tools to Counter Biases -- References -- Part I: Sustainable Tourism and Fashion -- Corporate Social Marketing, Drunken Tourism and Sustainability: The Case of Meli Hotels International in Magaluf, Spain -- 1 Introduction -- 2 Development of the Case -- 2.1 Context -- 2.1.1 Magaluf and Drunken Tourism -- 2.1.2 Meli Hotels International -- 2.2 Analysis and Results -- 2.2.1 Content Analysis -- 2.2.2 Analysis of the Impact of the Campaign -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Green Is in Fashion: Eco-Design and Circular Economy Strategies in the Fashion Industry -- 1 Introduction 2 The Ecological Footprint of the Clothes in Our Wardrobe -- 3 Clothing That Gives Us Short-Lived ''Happiness'' -- 4 Towards Sustainable Fashion: The Path Towards a Textile Circular Economy -- 5 Ecoalf: A Sustainable Brand from the Start -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Sustainable Business Models in Fashion Industry: An Argentine Social Enterprise Fostering an Inclusive and Regenerative Value ... -- 1 Introduction -- 2 Case Development -- 2.1 The Fashion Industry -- 2.2 Animan: Inclusive and Sustainable Business Model -- 2.3 The Sustainable Value Chain -- 2.3.1 Animan -- 2.3.2 HechoxNosotros -- 2.4 Conclusions -- 3 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part II: Environment -- Want to Be Rewarded for Recycling? With RECICLOS You Can! -- 1 Introduction -- 2 Ecoembes: Union Means Strength -- 3 Circular Economy Innovation: TheCircularLab -- 4 The RECICLOS Initiative -- 4.1 How RECICLOS Works -- 4.2 RECICLOS Results in Spain -- 4.3 Testimonies from the RECICLOS Initiative in Spain -- 5 Conclusions -- 6 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- LessPack: A Project Helping Planet Sustainability -- 1 Introduction -- 2 Reducing Waste Through the Strength of Collaboration -- 2.1 Ecoembes -- 2.2 Asociación Vertidos Cero 2.3 Recircular -- 3 LessPack -- 3.1 Identification of Packaging Waste Reduction Strategies -- 3.2 Training and Advice for Businesses -- 3.3 Consumer Perception Study -- 4 Conclusions -- 5 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Corporate Social Responsibility of ''Ant Forest'': Ant Group's ''Internet + Tree Planting'' Public Welfare Project -- 1 Introduction -- 2 Case Development -- 2.1 Case Background -- 2.2 Analysis of Ant Forest Project Based on Value Co-creation Theory -- 2.2.1 Value Co-creation Theory -- 2.2.2 How to Contact Stakeholders in the Ant Forest Project -- 2.2.3 The Value Co-creation and Development Process of Stakeholders in the Ant Forest Project -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part III: Sustainable Business -- GreenBox: Ethics, Sustainable Management, and Social Commitment -- 1 Introduction -- 2 Commitment and Actions of the Social Sectors -- 3 Genesis and Social Commitment of GreenBox -- 4 Transformation, Sustainability, and Responsibility -- 5 Results -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time for Class Discussion -- Suggested Discussion -- Analysis -- References -- Corporate Social Responsibility (CSR) and Sustainable Production in the Wine Industry: ''Familia Torres'' -- 1 Introduction -- 2 Case Development 2.1 Description of the Collaboration of ''Familia Torres'' with Climate Action Through the Project of ''Torres and Earth'' -- 2.2 ''Familia Torres'' Against Disabilities -- 3 The Main Aims of ''Familia Torres'' -- 4 Results of the Campaigns and Collaborations -- 5 Conclusions -- 6 Discussion Questions -- Appendices -- Appendix 1 -- Appendix 2: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Providing Sustainable Solutions in Chile: Neptuno Pumps-Innovation That Flows -- 1 Introduction -- 2 Case Development -- 2.1 Sustainable Solutions and Innovation in Circular Business Models: The Context -- 2.2 Efficiency, Innovation, and Customization in the Pump Industry: The Neptuno Case Study -- 3 Conclusions -- 4 Discussion Questions -- Appendices -- Appendix 1 -- Appendix 2: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part IV: Sustainable Multinational Enterprises -- YPF Sustainability: Renovation of Service Stations and YPF Full Stores -- 1 Introduction -- 2 YPF and Its Commitment to Sustainability -- 3 Remodeling of YPF Service Stations and YPF Full Stores -- 4 The New YPF Service Stations Protect the Environment -- 5 New YPF Full Stores -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- Further Reading -- Videos -- When Responsible Production and Consumption Matter: The Case of Danone -- 1 Introduction 2 Case Development: Danone and the SDGs -- 2.1 Danone Evolution -- 2.2 Vision: ''One Planet. One Health'' -- 2.3 Mission: ''Bringing Health Through Food to as Many People as Possible'' -- 2.4 Danone's 2030 Goals -- 3 Danone: Responsible Consumption and Sustainability -- 4 Conclusions -- 5 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Socially Responsible Actions for a Sustainable Life Model: The Case of the BBVA Financial Group in Mexico -- 1 Introduction -- 2 Case Development -- 2.1 BBVA Mexico: Economic Dimension -- 2.2 BBVA Mexico: Social Dimension -- 2.2.1 The ''Becas BBVA para Chavos que Inspiran'' Program -- 2.2.2 Testimony ''Becas BBVA para Chavos que Inspiran'' -- 2.3 BBVA Mexico: Environmental Dimension -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audienceand Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Sustainable Cosmetics and Perceived Brand Image on Social Networks: Comparison Between Millennial and Centennial Women -- 1 Introduction -- 2 Case Development -- 2.1 Brand Image and Social Networks -- 2.2 Campaigns for Sustainable and Conventional Cosmetic Brands -- 2.3 Positioning of Cosmetic Brands for Millennials and Centennials -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part V: Sustainability in/from Other Organizations Responsible Consumption and Global University Sustainability Through the UI GreenMetric World University Rankings |
ctrlnum | (ZDB-30-PQE)EBC30627426 (ZDB-30-PAD)EBC30627426 (ZDB-89-EBL)EBL30627426 (OCoLC)1390561891 (DE-599)BVBBV049876319 |
dewey-full | 658.408 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.408 |
dewey-search | 658.408 |
dewey-sort | 3658.408 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 1st ed |
format | Electronic eBook |
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Scope and Targets -- 2.1 What Are the SDGs? -- 2.2 SDG 12: Responsible Consumption and Production-Guarantee Sustainable Consumption and Production Patterns -- 2.3 Main Objectives and Goals -- 3 Different Approaches -- 3.1 Corporate Social Responsibility (CSR) -- 3.1.1 CSR Definition and History -- 3.1.2 Theories and Approaches -- 3.1.3 Actions and CSR Initiatives -- 3.2 Social Marketing -- 3.3 Behavioral Economic Approach -- 3.3.1 Three Principles of Human Decision-Making -- First Principle: Thinking Automatically -- Second Principle: Thinking Socially -- Third Principle: Thinking with Mental Models -- 3.3.2 Behavioral Bias and Behavioral Tools to Counter Biases -- References -- Part I: Sustainable Tourism and Fashion -- Corporate Social Marketing, Drunken Tourism and Sustainability: The Case of Meli Hotels International in Magaluf, Spain -- 1 Introduction -- 2 Development of the Case -- 2.1 Context -- 2.1.1 Magaluf and Drunken Tourism -- 2.1.2 Meli Hotels International -- 2.2 Analysis and Results -- 2.2.1 Content Analysis -- 2.2.2 Analysis of the Impact of the Campaign -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Green Is in Fashion: Eco-Design and Circular Economy Strategies in the Fashion Industry -- 1 Introduction</subfield></datafield><datafield tag="505" ind1="8" ind2=" "><subfield code="a">2 The Ecological Footprint of the Clothes in Our Wardrobe -- 3 Clothing That Gives Us Short-Lived ''Happiness'' -- 4 Towards Sustainable Fashion: The Path Towards a Textile Circular Economy -- 5 Ecoalf: A Sustainable Brand from the Start -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Sustainable Business Models in Fashion Industry: An Argentine Social Enterprise Fostering an Inclusive and Regenerative Value ... -- 1 Introduction -- 2 Case Development -- 2.1 The Fashion Industry -- 2.2 Animan: Inclusive and Sustainable Business Model -- 2.3 The Sustainable Value Chain -- 2.3.1 Animan -- 2.3.2 HechoxNosotros -- 2.4 Conclusions -- 3 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part II: Environment -- Want to Be Rewarded for Recycling? With RECICLOS You Can! -- 1 Introduction -- 2 Ecoembes: Union Means Strength -- 3 Circular Economy Innovation: TheCircularLab -- 4 The RECICLOS Initiative -- 4.1 How RECICLOS Works -- 4.2 RECICLOS Results in Spain -- 4.3 Testimonies from the RECICLOS Initiative in Spain -- 5 Conclusions -- 6 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- LessPack: A Project Helping Planet Sustainability -- 1 Introduction -- 2 Reducing Waste Through the Strength of Collaboration -- 2.1 Ecoembes -- 2.2 Asociación Vertidos Cero</subfield></datafield><datafield tag="505" ind1="8" ind2=" "><subfield code="a">2.3 Recircular -- 3 LessPack -- 3.1 Identification of Packaging Waste Reduction Strategies -- 3.2 Training and Advice for Businesses -- 3.3 Consumer Perception Study -- 4 Conclusions -- 5 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Corporate Social Responsibility of ''Ant Forest'': Ant Group's ''Internet + Tree Planting'' Public Welfare Project -- 1 Introduction -- 2 Case Development -- 2.1 Case Background -- 2.2 Analysis of Ant Forest Project Based on Value Co-creation Theory -- 2.2.1 Value Co-creation Theory -- 2.2.2 How to Contact Stakeholders in the Ant Forest Project -- 2.2.3 The Value Co-creation and Development Process of Stakeholders in the Ant Forest Project -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part III: Sustainable Business -- GreenBox: Ethics, Sustainable Management, and Social Commitment -- 1 Introduction -- 2 Commitment and Actions of the Social Sectors -- 3 Genesis and Social Commitment of GreenBox -- 4 Transformation, Sustainability, and Responsibility -- 5 Results -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time for Class Discussion -- Suggested Discussion -- Analysis -- References -- Corporate Social Responsibility (CSR) and Sustainable Production in the Wine Industry: ''Familia Torres'' -- 1 Introduction -- 2 Case Development</subfield></datafield><datafield tag="505" ind1="8" ind2=" "><subfield code="a">2.1 Description of the Collaboration of ''Familia Torres'' with Climate Action Through the Project of ''Torres and Earth'' -- 2.2 ''Familia Torres'' Against Disabilities -- 3 The Main Aims of ''Familia Torres'' -- 4 Results of the Campaigns and Collaborations -- 5 Conclusions -- 6 Discussion Questions -- Appendices -- Appendix 1 -- Appendix 2: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Providing Sustainable Solutions in Chile: Neptuno Pumps-Innovation That Flows -- 1 Introduction -- 2 Case Development -- 2.1 Sustainable Solutions and Innovation in Circular Business Models: The Context -- 2.2 Efficiency, Innovation, and Customization in the Pump Industry: The Neptuno Case Study -- 3 Conclusions -- 4 Discussion Questions -- Appendices -- Appendix 1 -- Appendix 2: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part IV: Sustainable Multinational Enterprises -- YPF Sustainability: Renovation of Service Stations and YPF Full Stores -- 1 Introduction -- 2 YPF and Its Commitment to Sustainability -- 3 Remodeling of YPF Service Stations and YPF Full Stores -- 4 The New YPF Service Stations Protect the Environment -- 5 New YPF Full Stores -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- Further Reading -- Videos -- When Responsible Production and Consumption Matter: The Case of Danone -- 1 Introduction</subfield></datafield><datafield tag="505" ind1="8" ind2=" "><subfield code="a">2 Case Development: Danone and the SDGs -- 2.1 Danone Evolution -- 2.2 Vision: ''One Planet. One Health'' -- 2.3 Mission: ''Bringing Health Through Food to as Many People as Possible'' -- 2.4 Danone's 2030 Goals -- 3 Danone: Responsible Consumption and Sustainability -- 4 Conclusions -- 5 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Socially Responsible Actions for a Sustainable Life Model: The Case of the BBVA Financial Group in Mexico -- 1 Introduction -- 2 Case Development -- 2.1 BBVA Mexico: Economic Dimension -- 2.2 BBVA Mexico: Social Dimension -- 2.2.1 The ''Becas BBVA para Chavos que Inspiran'' Program -- 2.2.2 Testimony ''Becas BBVA para Chavos que Inspiran'' -- 2.3 BBVA Mexico: Environmental Dimension -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audienceand Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Sustainable Cosmetics and Perceived Brand Image on Social Networks: Comparison Between Millennial and Centennial Women -- 1 Introduction -- 2 Case Development -- 2.1 Brand Image and Social Networks -- 2.2 Campaigns for Sustainable and Conventional Cosmetic Brands -- 2.3 Positioning of Cosmetic Brands for Millennials and Centennials -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part V: Sustainability in/from Other Organizations</subfield></datafield><datafield tag="505" ind1="8" ind2=" "><subfield code="a">Responsible Consumption and Global University Sustainability Through the UI GreenMetric World University Rankings</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Vazquez Burguete, Jose Luis</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Galan-Ladero, M. 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id | DE-604.BV049876319 |
illustrated | Not Illustrated |
indexdate | 2024-11-05T15:22:19Z |
institution | BVB |
isbn | 9783031307423 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035215769 |
oclc_num | 1390561891 |
open_access_boolean | |
owner | DE-2070s |
owner_facet | DE-2070s |
physical | 1 Online-Ressource (302 Seiten) |
psigel | ZDB-30-PQE ZDB-30-PQE HWR_PDA_PQE |
publishDate | 2023 |
publishDateSearch | 2023 |
publishDateSort | 2023 |
publisher | Springer International Publishing AG |
record_format | marc |
series2 | Springer Business Cases Series |
spelling | Bianchi, Enrique Carlos Verfasser aut Responsible Consumption and Sustainability Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics 1st ed Cham Springer International Publishing AG 2023 ©2023 1 Online-Ressource (302 Seiten) txt rdacontent c rdamedia cr rdacarrier Springer Business Cases Series Description based on publisher supplied metadata and other sources Intro -- Preface -- Contents -- Theoretical Background: Responsible Consumption and Sustainability-Corporate Social Responsibility, Social Marketing, and Beha... -- 1 Responsible Consumption and Sustainability -- 1.1 The Role of Responsible Consumption and Production in Sustainable Development -- 1.2 The Responsible Consumer and Sustainable Lifestyles -- 2 SDG 12. Scope and Targets -- 2.1 What Are the SDGs? -- 2.2 SDG 12: Responsible Consumption and Production-Guarantee Sustainable Consumption and Production Patterns -- 2.3 Main Objectives and Goals -- 3 Different Approaches -- 3.1 Corporate Social Responsibility (CSR) -- 3.1.1 CSR Definition and History -- 3.1.2 Theories and Approaches -- 3.1.3 Actions and CSR Initiatives -- 3.2 Social Marketing -- 3.3 Behavioral Economic Approach -- 3.3.1 Three Principles of Human Decision-Making -- First Principle: Thinking Automatically -- Second Principle: Thinking Socially -- Third Principle: Thinking with Mental Models -- 3.3.2 Behavioral Bias and Behavioral Tools to Counter Biases -- References -- Part I: Sustainable Tourism and Fashion -- Corporate Social Marketing, Drunken Tourism and Sustainability: The Case of Meli Hotels International in Magaluf, Spain -- 1 Introduction -- 2 Development of the Case -- 2.1 Context -- 2.1.1 Magaluf and Drunken Tourism -- 2.1.2 Meli Hotels International -- 2.2 Analysis and Results -- 2.2.1 Content Analysis -- 2.2.2 Analysis of the Impact of the Campaign -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Green Is in Fashion: Eco-Design and Circular Economy Strategies in the Fashion Industry -- 1 Introduction 2 The Ecological Footprint of the Clothes in Our Wardrobe -- 3 Clothing That Gives Us Short-Lived ''Happiness'' -- 4 Towards Sustainable Fashion: The Path Towards a Textile Circular Economy -- 5 Ecoalf: A Sustainable Brand from the Start -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Sustainable Business Models in Fashion Industry: An Argentine Social Enterprise Fostering an Inclusive and Regenerative Value ... -- 1 Introduction -- 2 Case Development -- 2.1 The Fashion Industry -- 2.2 Animan: Inclusive and Sustainable Business Model -- 2.3 The Sustainable Value Chain -- 2.3.1 Animan -- 2.3.2 HechoxNosotros -- 2.4 Conclusions -- 3 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part II: Environment -- Want to Be Rewarded for Recycling? With RECICLOS You Can! -- 1 Introduction -- 2 Ecoembes: Union Means Strength -- 3 Circular Economy Innovation: TheCircularLab -- 4 The RECICLOS Initiative -- 4.1 How RECICLOS Works -- 4.2 RECICLOS Results in Spain -- 4.3 Testimonies from the RECICLOS Initiative in Spain -- 5 Conclusions -- 6 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- LessPack: A Project Helping Planet Sustainability -- 1 Introduction -- 2 Reducing Waste Through the Strength of Collaboration -- 2.1 Ecoembes -- 2.2 Asociación Vertidos Cero 2.3 Recircular -- 3 LessPack -- 3.1 Identification of Packaging Waste Reduction Strategies -- 3.2 Training and Advice for Businesses -- 3.3 Consumer Perception Study -- 4 Conclusions -- 5 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Corporate Social Responsibility of ''Ant Forest'': Ant Group's ''Internet + Tree Planting'' Public Welfare Project -- 1 Introduction -- 2 Case Development -- 2.1 Case Background -- 2.2 Analysis of Ant Forest Project Based on Value Co-creation Theory -- 2.2.1 Value Co-creation Theory -- 2.2.2 How to Contact Stakeholders in the Ant Forest Project -- 2.2.3 The Value Co-creation and Development Process of Stakeholders in the Ant Forest Project -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part III: Sustainable Business -- GreenBox: Ethics, Sustainable Management, and Social Commitment -- 1 Introduction -- 2 Commitment and Actions of the Social Sectors -- 3 Genesis and Social Commitment of GreenBox -- 4 Transformation, Sustainability, and Responsibility -- 5 Results -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time for Class Discussion -- Suggested Discussion -- Analysis -- References -- Corporate Social Responsibility (CSR) and Sustainable Production in the Wine Industry: ''Familia Torres'' -- 1 Introduction -- 2 Case Development 2.1 Description of the Collaboration of ''Familia Torres'' with Climate Action Through the Project of ''Torres and Earth'' -- 2.2 ''Familia Torres'' Against Disabilities -- 3 The Main Aims of ''Familia Torres'' -- 4 Results of the Campaigns and Collaborations -- 5 Conclusions -- 6 Discussion Questions -- Appendices -- Appendix 1 -- Appendix 2: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Providing Sustainable Solutions in Chile: Neptuno Pumps-Innovation That Flows -- 1 Introduction -- 2 Case Development -- 2.1 Sustainable Solutions and Innovation in Circular Business Models: The Context -- 2.2 Efficiency, Innovation, and Customization in the Pump Industry: The Neptuno Case Study -- 3 Conclusions -- 4 Discussion Questions -- Appendices -- Appendix 1 -- Appendix 2: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part IV: Sustainable Multinational Enterprises -- YPF Sustainability: Renovation of Service Stations and YPF Full Stores -- 1 Introduction -- 2 YPF and Its Commitment to Sustainability -- 3 Remodeling of YPF Service Stations and YPF Full Stores -- 4 The New YPF Service Stations Protect the Environment -- 5 New YPF Full Stores -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- Further Reading -- Videos -- When Responsible Production and Consumption Matter: The Case of Danone -- 1 Introduction 2 Case Development: Danone and the SDGs -- 2.1 Danone Evolution -- 2.2 Vision: ''One Planet. One Health'' -- 2.3 Mission: ''Bringing Health Through Food to as Many People as Possible'' -- 2.4 Danone's 2030 Goals -- 3 Danone: Responsible Consumption and Sustainability -- 4 Conclusions -- 5 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Socially Responsible Actions for a Sustainable Life Model: The Case of the BBVA Financial Group in Mexico -- 1 Introduction -- 2 Case Development -- 2.1 BBVA Mexico: Economic Dimension -- 2.2 BBVA Mexico: Social Dimension -- 2.2.1 The ''Becas BBVA para Chavos que Inspiran'' Program -- 2.2.2 Testimony ''Becas BBVA para Chavos que Inspiran'' -- 2.3 BBVA Mexico: Environmental Dimension -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audienceand Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Sustainable Cosmetics and Perceived Brand Image on Social Networks: Comparison Between Millennial and Centennial Women -- 1 Introduction -- 2 Case Development -- 2.1 Brand Image and Social Networks -- 2.2 Campaigns for Sustainable and Conventional Cosmetic Brands -- 2.3 Positioning of Cosmetic Brands for Millennials and Centennials -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part V: Sustainability in/from Other Organizations Responsible Consumption and Global University Sustainability Through the UI GreenMetric World University Rankings Vazquez Burguete, Jose Luis Sonstige oth Galan-Ladero, M. Mercedes Sonstige oth Lanero Carrizo, Ana Sonstige oth Erscheint auch als Druck-Ausgabe Bianchi, Enrique Carlos Responsible Consumption and Sustainability Cham : Springer International Publishing AG,c2023 9783031307416 |
spellingShingle | Bianchi, Enrique Carlos Responsible Consumption and Sustainability Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics Intro -- Preface -- Contents -- Theoretical Background: Responsible Consumption and Sustainability-Corporate Social Responsibility, Social Marketing, and Beha... -- 1 Responsible Consumption and Sustainability -- 1.1 The Role of Responsible Consumption and Production in Sustainable Development -- 1.2 The Responsible Consumer and Sustainable Lifestyles -- 2 SDG 12. Scope and Targets -- 2.1 What Are the SDGs? -- 2.2 SDG 12: Responsible Consumption and Production-Guarantee Sustainable Consumption and Production Patterns -- 2.3 Main Objectives and Goals -- 3 Different Approaches -- 3.1 Corporate Social Responsibility (CSR) -- 3.1.1 CSR Definition and History -- 3.1.2 Theories and Approaches -- 3.1.3 Actions and CSR Initiatives -- 3.2 Social Marketing -- 3.3 Behavioral Economic Approach -- 3.3.1 Three Principles of Human Decision-Making -- First Principle: Thinking Automatically -- Second Principle: Thinking Socially -- Third Principle: Thinking with Mental Models -- 3.3.2 Behavioral Bias and Behavioral Tools to Counter Biases -- References -- Part I: Sustainable Tourism and Fashion -- Corporate Social Marketing, Drunken Tourism and Sustainability: The Case of Meli Hotels International in Magaluf, Spain -- 1 Introduction -- 2 Development of the Case -- 2.1 Context -- 2.1.1 Magaluf and Drunken Tourism -- 2.1.2 Meli Hotels International -- 2.2 Analysis and Results -- 2.2.1 Content Analysis -- 2.2.2 Analysis of the Impact of the Campaign -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Green Is in Fashion: Eco-Design and Circular Economy Strategies in the Fashion Industry -- 1 Introduction 2 The Ecological Footprint of the Clothes in Our Wardrobe -- 3 Clothing That Gives Us Short-Lived ''Happiness'' -- 4 Towards Sustainable Fashion: The Path Towards a Textile Circular Economy -- 5 Ecoalf: A Sustainable Brand from the Start -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Sustainable Business Models in Fashion Industry: An Argentine Social Enterprise Fostering an Inclusive and Regenerative Value ... -- 1 Introduction -- 2 Case Development -- 2.1 The Fashion Industry -- 2.2 Animan: Inclusive and Sustainable Business Model -- 2.3 The Sustainable Value Chain -- 2.3.1 Animan -- 2.3.2 HechoxNosotros -- 2.4 Conclusions -- 3 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part II: Environment -- Want to Be Rewarded for Recycling? With RECICLOS You Can! -- 1 Introduction -- 2 Ecoembes: Union Means Strength -- 3 Circular Economy Innovation: TheCircularLab -- 4 The RECICLOS Initiative -- 4.1 How RECICLOS Works -- 4.2 RECICLOS Results in Spain -- 4.3 Testimonies from the RECICLOS Initiative in Spain -- 5 Conclusions -- 6 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- LessPack: A Project Helping Planet Sustainability -- 1 Introduction -- 2 Reducing Waste Through the Strength of Collaboration -- 2.1 Ecoembes -- 2.2 Asociación Vertidos Cero 2.3 Recircular -- 3 LessPack -- 3.1 Identification of Packaging Waste Reduction Strategies -- 3.2 Training and Advice for Businesses -- 3.3 Consumer Perception Study -- 4 Conclusions -- 5 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Corporate Social Responsibility of ''Ant Forest'': Ant Group's ''Internet + Tree Planting'' Public Welfare Project -- 1 Introduction -- 2 Case Development -- 2.1 Case Background -- 2.2 Analysis of Ant Forest Project Based on Value Co-creation Theory -- 2.2.1 Value Co-creation Theory -- 2.2.2 How to Contact Stakeholders in the Ant Forest Project -- 2.2.3 The Value Co-creation and Development Process of Stakeholders in the Ant Forest Project -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part III: Sustainable Business -- GreenBox: Ethics, Sustainable Management, and Social Commitment -- 1 Introduction -- 2 Commitment and Actions of the Social Sectors -- 3 Genesis and Social Commitment of GreenBox -- 4 Transformation, Sustainability, and Responsibility -- 5 Results -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time for Class Discussion -- Suggested Discussion -- Analysis -- References -- Corporate Social Responsibility (CSR) and Sustainable Production in the Wine Industry: ''Familia Torres'' -- 1 Introduction -- 2 Case Development 2.1 Description of the Collaboration of ''Familia Torres'' with Climate Action Through the Project of ''Torres and Earth'' -- 2.2 ''Familia Torres'' Against Disabilities -- 3 The Main Aims of ''Familia Torres'' -- 4 Results of the Campaigns and Collaborations -- 5 Conclusions -- 6 Discussion Questions -- Appendices -- Appendix 1 -- Appendix 2: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Providing Sustainable Solutions in Chile: Neptuno Pumps-Innovation That Flows -- 1 Introduction -- 2 Case Development -- 2.1 Sustainable Solutions and Innovation in Circular Business Models: The Context -- 2.2 Efficiency, Innovation, and Customization in the Pump Industry: The Neptuno Case Study -- 3 Conclusions -- 4 Discussion Questions -- Appendices -- Appendix 1 -- Appendix 2: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part IV: Sustainable Multinational Enterprises -- YPF Sustainability: Renovation of Service Stations and YPF Full Stores -- 1 Introduction -- 2 YPF and Its Commitment to Sustainability -- 3 Remodeling of YPF Service Stations and YPF Full Stores -- 4 The New YPF Service Stations Protect the Environment -- 5 New YPF Full Stores -- 6 Conclusions -- 7 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- Further Reading -- Videos -- When Responsible Production and Consumption Matter: The Case of Danone -- 1 Introduction 2 Case Development: Danone and the SDGs -- 2.1 Danone Evolution -- 2.2 Vision: ''One Planet. One Health'' -- 2.3 Mission: ''Bringing Health Through Food to as Many People as Possible'' -- 2.4 Danone's 2030 Goals -- 3 Danone: Responsible Consumption and Sustainability -- 4 Conclusions -- 5 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Socially Responsible Actions for a Sustainable Life Model: The Case of the BBVA Financial Group in Mexico -- 1 Introduction -- 2 Case Development -- 2.1 BBVA Mexico: Economic Dimension -- 2.2 BBVA Mexico: Social Dimension -- 2.2.1 The ''Becas BBVA para Chavos que Inspiran'' Program -- 2.2.2 Testimony ''Becas BBVA para Chavos que Inspiran'' -- 2.3 BBVA Mexico: Environmental Dimension -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audienceand Instructor's Material -- LearningObjectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Sustainable Cosmetics and Perceived Brand Image on Social Networks: Comparison Between Millennial and Centennial Women -- 1 Introduction -- 2 Case Development -- 2.1 Brand Image and Social Networks -- 2.2 Campaigns for Sustainable and Conventional Cosmetic Brands -- 2.3 Positioning of Cosmetic Brands for Millennials and Centennials -- 3 Conclusions -- 4 Discussion Questions -- Appendix: Teaching Notes for the Case -- Synopsis -- Potential Audience and Instructor's Material -- Learning Objectives -- Time Frame for Class Discussion -- Suggested Discussion Questions -- Analysis -- References -- Part V: Sustainability in/from Other Organizations Responsible Consumption and Global University Sustainability Through the UI GreenMetric World University Rankings |
title | Responsible Consumption and Sustainability Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics |
title_auth | Responsible Consumption and Sustainability Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics |
title_exact_search | Responsible Consumption and Sustainability Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics |
title_full | Responsible Consumption and Sustainability Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics |
title_fullStr | Responsible Consumption and Sustainability Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics |
title_full_unstemmed | Responsible Consumption and Sustainability Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics |
title_short | Responsible Consumption and Sustainability |
title_sort | responsible consumption and sustainability case studies from corporate social responsibility social marketing and behavioral economics |
title_sub | Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics |
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