Selling to China: Stories of Success, Failure, and Constant Change
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
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Singapore
Palgrave Macmillan
2023
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Ausgabe: | 1st ed |
Schlagworte: | |
Online-Zugang: | DE-2070s |
Beschreibung: | Description based on publisher supplied metadata and other sources |
Beschreibung: | 1 Online-Ressource (209 Seiten) |
ISBN: | 9789819919536 |
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505 | 8 | |a Intro -- Foreword -- Acknowledgments -- Contents -- List of Contributors -- List of Figures -- 1 Introduction: About This Book and Why We Wrote It -- The American Chamber of Commerce -- The Authors -- The Role of Government -- In China Selling to China -- Industry Trends -- Going Asset Light -- Technology, Innovation, and Theft of Intellectual Property -- People, Culture, and Competition -- Making the Case for Trade -- Our Hope for the Future -- 2 Legal Services: Lessons of a Technology Lawyer in China -- The Legal Industry in China -- The Growth of China's Technology Sector -- The U.S.-China Tech War: Then and Now -- Investment: A Two-Way Street -- The IP Environment in China -- National Security and Interdependence -- A Prescription for the United States and China -- 3 Government and Governing: Observations of a Corporate Affairs Executive -- A 30,000-Foot Perspective on China's Regulatory Environment -- Lessons from the Trenches -- Suggestions for Policymakers -- 4 China's Industrial Businesses: Decisions, Missteps, and Lessons Learned -- Everything You Thought You Knew About China Has Changed -- What Has 3M Done to Stay Ahead of the Changes? -- Is Investing in China Still a Smart Thing to Do? -- Reasons not to Invest in China -- Why Invest Now? -- The Impact of Current Sino-American Relations -- Getting Serious About It -- What Does Guanxi Really Mean in Modern-Day China? -- Pack Your Own Parachute -- Listen to Your Customers, Especially to Those You Lost -- Working with Government Officials -- Speed and Perfect Execution -- Fundamentals That Never Change -- A Trophy for Those Who Change and Adapt -- Competition Does not Need to Be a Zero-Sum Game -- What Has China Done with Intellectual Property Protection? -- My Advice to Policymakers -- 5 Marketing and Social Media: Staying Ahead of the Most Dynamic Market on Earth | |
505 | 8 | |a The Early 2000s: Expand Your Distribution And Watch Your Business Grow -- The 2010s: The Speed Of Growth Hits Mach 3 -- WeChat Changes Everything -- E-commerce's Great Leap Forward -- Welcome to the Super App Jungle -- The Big Boys Lose Ground -- Enter the Age of the Guochao -- Is China Still Worth the Effort for Foreign Brands? -- 6 China's Auto Industry: The Race to a Sustainable Future -- The Historical Importance of Mobility Innovation -- China and the Automotive Industry Center of Gravity -- The 4-Stage Journey from Industry Follower to Innovation Leader -- Stage 1: Global Automakers Enter China (1984-2000) -- Stage 2: WTO Accession, Foreign Investment, and the Exponential Rise of Auto Sales (2001-2009) -- Stage 3: From Policy Driven to Market Driven (2010-2017) -- Stage 4: Policy Shift and the Path to Electrification (2018-Date) -- Takeaways from China's 4-Stages of Auto Industry Development -- A Perfect Storm and the Decoupling of East and West -- How Did Legacy Carmakers Get Stuck in the Slow Lane? -- Competing in China's "Internet of Mobility" Game -- Competing in the New "Internet of Mobility" Game Takeaways -- The Global Race to Sustainable Mobility -- Key Automotive Industry Questions for 2022 and Beyond -- The Industry View -- The Market View -- Stay or Go Takeaways -- Building a Sustainable Future -- 7 Sports Marketing in China: Ball and the Wall -- Ballin' for the Bank: An Early Lesson -- The Go-Go Years: Yao and NBA China -- The Empire Strikes Back -- Medals Above All -- The Problem with Team Sports -- Beijing's Heavy Hand -- Just One Tweet -- China's Tribal Instincts -- Two Steps Forward -- 8 China-U.S. Supply Chain: Pragmatic Relationships and Laissez-Faire -- The Root Cause of Today's Supply-Demand Imbalance -- Supply Chain Shifts Happen -- Value-Based Relationships Determine Sustainability | |
505 | 8 | |a First Impressions-Supply Relationships in China -- 1990s-2020s Supply Chain -- Labor and Management Observations -- The Importance of Infrastructure -- Commercial Relationships Are Critical to Success -- China Manufacturing for the United States, Domestic Markets, and the Rest of the World -- Hey Mr Congressman -- The Importance of U.S.-China Commercial Relationships -- U.S.-China Risks -- Laissez-Faire = Allow to Do -- Globalism vs Protectionism and Isolationism -- 9 Epilogue -- Correction to: Selling to China -- Correction to: K. D. Gibbs (ed.), Selling to China, https://doi.org/10.1007/978-981-99-1953-6 -- Index | |
650 | 4 | |a China-Commerce-United States | |
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contents | Intro -- Foreword -- Acknowledgments -- Contents -- List of Contributors -- List of Figures -- 1 Introduction: About This Book and Why We Wrote It -- The American Chamber of Commerce -- The Authors -- The Role of Government -- In China Selling to China -- Industry Trends -- Going Asset Light -- Technology, Innovation, and Theft of Intellectual Property -- People, Culture, and Competition -- Making the Case for Trade -- Our Hope for the Future -- 2 Legal Services: Lessons of a Technology Lawyer in China -- The Legal Industry in China -- The Growth of China's Technology Sector -- The U.S.-China Tech War: Then and Now -- Investment: A Two-Way Street -- The IP Environment in China -- National Security and Interdependence -- A Prescription for the United States and China -- 3 Government and Governing: Observations of a Corporate Affairs Executive -- A 30,000-Foot Perspective on China's Regulatory Environment -- Lessons from the Trenches -- Suggestions for Policymakers -- 4 China's Industrial Businesses: Decisions, Missteps, and Lessons Learned -- Everything You Thought You Knew About China Has Changed -- What Has 3M Done to Stay Ahead of the Changes? -- Is Investing in China Still a Smart Thing to Do? -- Reasons not to Invest in China -- Why Invest Now? -- The Impact of Current Sino-American Relations -- Getting Serious About It -- What Does Guanxi Really Mean in Modern-Day China? -- Pack Your Own Parachute -- Listen to Your Customers, Especially to Those You Lost -- Working with Government Officials -- Speed and Perfect Execution -- Fundamentals That Never Change -- A Trophy for Those Who Change and Adapt -- Competition Does not Need to Be a Zero-Sum Game -- What Has China Done with Intellectual Property Protection? -- My Advice to Policymakers -- 5 Marketing and Social Media: Staying Ahead of the Most Dynamic Market on Earth The Early 2000s: Expand Your Distribution And Watch Your Business Grow -- The 2010s: The Speed Of Growth Hits Mach 3 -- WeChat Changes Everything -- E-commerce's Great Leap Forward -- Welcome to the Super App Jungle -- The Big Boys Lose Ground -- Enter the Age of the Guochao -- Is China Still Worth the Effort for Foreign Brands? -- 6 China's Auto Industry: The Race to a Sustainable Future -- The Historical Importance of Mobility Innovation -- China and the Automotive Industry Center of Gravity -- The 4-Stage Journey from Industry Follower to Innovation Leader -- Stage 1: Global Automakers Enter China (1984-2000) -- Stage 2: WTO Accession, Foreign Investment, and the Exponential Rise of Auto Sales (2001-2009) -- Stage 3: From Policy Driven to Market Driven (2010-2017) -- Stage 4: Policy Shift and the Path to Electrification (2018-Date) -- Takeaways from China's 4-Stages of Auto Industry Development -- A Perfect Storm and the Decoupling of East and West -- How Did Legacy Carmakers Get Stuck in the Slow Lane? -- Competing in China's "Internet of Mobility" Game -- Competing in the New "Internet of Mobility" Game Takeaways -- The Global Race to Sustainable Mobility -- Key Automotive Industry Questions for 2022 and Beyond -- The Industry View -- The Market View -- Stay or Go Takeaways -- Building a Sustainable Future -- 7 Sports Marketing in China: Ball and the Wall -- Ballin' for the Bank: An Early Lesson -- The Go-Go Years: Yao and NBA China -- The Empire Strikes Back -- Medals Above All -- The Problem with Team Sports -- Beijing's Heavy Hand -- Just One Tweet -- China's Tribal Instincts -- Two Steps Forward -- 8 China-U.S. Supply Chain: Pragmatic Relationships and Laissez-Faire -- The Root Cause of Today's Supply-Demand Imbalance -- Supply Chain Shifts Happen -- Value-Based Relationships Determine Sustainability First Impressions-Supply Relationships in China -- 1990s-2020s Supply Chain -- Labor and Management Observations -- The Importance of Infrastructure -- Commercial Relationships Are Critical to Success -- China Manufacturing for the United States, Domestic Markets, and the Rest of the World -- Hey Mr Congressman -- The Importance of U.S.-China Commercial Relationships -- U.S.-China Risks -- Laissez-Faire = Allow to Do -- Globalism vs Protectionism and Isolationism -- 9 Epilogue -- Correction to: Selling to China -- Correction to: K. D. Gibbs (ed.), Selling to China, https://doi.org/10.1007/978-981-99-1953-6 -- Index |
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spelling | Gibbs, Ker D. Verfasser aut Selling to China Stories of Success, Failure, and Constant Change 1st ed Singapore Palgrave Macmillan 2023 ©2023 1 Online-Ressource (209 Seiten) txt rdacontent c rdamedia cr rdacarrier Description based on publisher supplied metadata and other sources Intro -- Foreword -- Acknowledgments -- Contents -- List of Contributors -- List of Figures -- 1 Introduction: About This Book and Why We Wrote It -- The American Chamber of Commerce -- The Authors -- The Role of Government -- In China Selling to China -- Industry Trends -- Going Asset Light -- Technology, Innovation, and Theft of Intellectual Property -- People, Culture, and Competition -- Making the Case for Trade -- Our Hope for the Future -- 2 Legal Services: Lessons of a Technology Lawyer in China -- The Legal Industry in China -- The Growth of China's Technology Sector -- The U.S.-China Tech War: Then and Now -- Investment: A Two-Way Street -- The IP Environment in China -- National Security and Interdependence -- A Prescription for the United States and China -- 3 Government and Governing: Observations of a Corporate Affairs Executive -- A 30,000-Foot Perspective on China's Regulatory Environment -- Lessons from the Trenches -- Suggestions for Policymakers -- 4 China's Industrial Businesses: Decisions, Missteps, and Lessons Learned -- Everything You Thought You Knew About China Has Changed -- What Has 3M Done to Stay Ahead of the Changes? -- Is Investing in China Still a Smart Thing to Do? -- Reasons not to Invest in China -- Why Invest Now? -- The Impact of Current Sino-American Relations -- Getting Serious About It -- What Does Guanxi Really Mean in Modern-Day China? -- Pack Your Own Parachute -- Listen to Your Customers, Especially to Those You Lost -- Working with Government Officials -- Speed and Perfect Execution -- Fundamentals That Never Change -- A Trophy for Those Who Change and Adapt -- Competition Does not Need to Be a Zero-Sum Game -- What Has China Done with Intellectual Property Protection? -- My Advice to Policymakers -- 5 Marketing and Social Media: Staying Ahead of the Most Dynamic Market on Earth The Early 2000s: Expand Your Distribution And Watch Your Business Grow -- The 2010s: The Speed Of Growth Hits Mach 3 -- WeChat Changes Everything -- E-commerce's Great Leap Forward -- Welcome to the Super App Jungle -- The Big Boys Lose Ground -- Enter the Age of the Guochao -- Is China Still Worth the Effort for Foreign Brands? -- 6 China's Auto Industry: The Race to a Sustainable Future -- The Historical Importance of Mobility Innovation -- China and the Automotive Industry Center of Gravity -- The 4-Stage Journey from Industry Follower to Innovation Leader -- Stage 1: Global Automakers Enter China (1984-2000) -- Stage 2: WTO Accession, Foreign Investment, and the Exponential Rise of Auto Sales (2001-2009) -- Stage 3: From Policy Driven to Market Driven (2010-2017) -- Stage 4: Policy Shift and the Path to Electrification (2018-Date) -- Takeaways from China's 4-Stages of Auto Industry Development -- A Perfect Storm and the Decoupling of East and West -- How Did Legacy Carmakers Get Stuck in the Slow Lane? -- Competing in China's "Internet of Mobility" Game -- Competing in the New "Internet of Mobility" Game Takeaways -- The Global Race to Sustainable Mobility -- Key Automotive Industry Questions for 2022 and Beyond -- The Industry View -- The Market View -- Stay or Go Takeaways -- Building a Sustainable Future -- 7 Sports Marketing in China: Ball and the Wall -- Ballin' for the Bank: An Early Lesson -- The Go-Go Years: Yao and NBA China -- The Empire Strikes Back -- Medals Above All -- The Problem with Team Sports -- Beijing's Heavy Hand -- Just One Tweet -- China's Tribal Instincts -- Two Steps Forward -- 8 China-U.S. Supply Chain: Pragmatic Relationships and Laissez-Faire -- The Root Cause of Today's Supply-Demand Imbalance -- Supply Chain Shifts Happen -- Value-Based Relationships Determine Sustainability First Impressions-Supply Relationships in China -- 1990s-2020s Supply Chain -- Labor and Management Observations -- The Importance of Infrastructure -- Commercial Relationships Are Critical to Success -- China Manufacturing for the United States, Domestic Markets, and the Rest of the World -- Hey Mr Congressman -- The Importance of U.S.-China Commercial Relationships -- U.S.-China Risks -- Laissez-Faire = Allow to Do -- Globalism vs Protectionism and Isolationism -- 9 Epilogue -- Correction to: Selling to China -- Correction to: K. D. Gibbs (ed.), Selling to China, https://doi.org/10.1007/978-981-99-1953-6 -- Index China-Commerce-United States Economics Erscheint auch als Druck-Ausgabe Gibbs, Ker D. Selling to China Singapore : Palgrave Macmillan,c2023 9789819919529 |
spellingShingle | Gibbs, Ker D. Selling to China Stories of Success, Failure, and Constant Change Intro -- Foreword -- Acknowledgments -- Contents -- List of Contributors -- List of Figures -- 1 Introduction: About This Book and Why We Wrote It -- The American Chamber of Commerce -- The Authors -- The Role of Government -- In China Selling to China -- Industry Trends -- Going Asset Light -- Technology, Innovation, and Theft of Intellectual Property -- People, Culture, and Competition -- Making the Case for Trade -- Our Hope for the Future -- 2 Legal Services: Lessons of a Technology Lawyer in China -- The Legal Industry in China -- The Growth of China's Technology Sector -- The U.S.-China Tech War: Then and Now -- Investment: A Two-Way Street -- The IP Environment in China -- National Security and Interdependence -- A Prescription for the United States and China -- 3 Government and Governing: Observations of a Corporate Affairs Executive -- A 30,000-Foot Perspective on China's Regulatory Environment -- Lessons from the Trenches -- Suggestions for Policymakers -- 4 China's Industrial Businesses: Decisions, Missteps, and Lessons Learned -- Everything You Thought You Knew About China Has Changed -- What Has 3M Done to Stay Ahead of the Changes? -- Is Investing in China Still a Smart Thing to Do? -- Reasons not to Invest in China -- Why Invest Now? -- The Impact of Current Sino-American Relations -- Getting Serious About It -- What Does Guanxi Really Mean in Modern-Day China? -- Pack Your Own Parachute -- Listen to Your Customers, Especially to Those You Lost -- Working with Government Officials -- Speed and Perfect Execution -- Fundamentals That Never Change -- A Trophy for Those Who Change and Adapt -- Competition Does not Need to Be a Zero-Sum Game -- What Has China Done with Intellectual Property Protection? -- My Advice to Policymakers -- 5 Marketing and Social Media: Staying Ahead of the Most Dynamic Market on Earth The Early 2000s: Expand Your Distribution And Watch Your Business Grow -- The 2010s: The Speed Of Growth Hits Mach 3 -- WeChat Changes Everything -- E-commerce's Great Leap Forward -- Welcome to the Super App Jungle -- The Big Boys Lose Ground -- Enter the Age of the Guochao -- Is China Still Worth the Effort for Foreign Brands? -- 6 China's Auto Industry: The Race to a Sustainable Future -- The Historical Importance of Mobility Innovation -- China and the Automotive Industry Center of Gravity -- The 4-Stage Journey from Industry Follower to Innovation Leader -- Stage 1: Global Automakers Enter China (1984-2000) -- Stage 2: WTO Accession, Foreign Investment, and the Exponential Rise of Auto Sales (2001-2009) -- Stage 3: From Policy Driven to Market Driven (2010-2017) -- Stage 4: Policy Shift and the Path to Electrification (2018-Date) -- Takeaways from China's 4-Stages of Auto Industry Development -- A Perfect Storm and the Decoupling of East and West -- How Did Legacy Carmakers Get Stuck in the Slow Lane? -- Competing in China's "Internet of Mobility" Game -- Competing in the New "Internet of Mobility" Game Takeaways -- The Global Race to Sustainable Mobility -- Key Automotive Industry Questions for 2022 and Beyond -- The Industry View -- The Market View -- Stay or Go Takeaways -- Building a Sustainable Future -- 7 Sports Marketing in China: Ball and the Wall -- Ballin' for the Bank: An Early Lesson -- The Go-Go Years: Yao and NBA China -- The Empire Strikes Back -- Medals Above All -- The Problem with Team Sports -- Beijing's Heavy Hand -- Just One Tweet -- China's Tribal Instincts -- Two Steps Forward -- 8 China-U.S. Supply Chain: Pragmatic Relationships and Laissez-Faire -- The Root Cause of Today's Supply-Demand Imbalance -- Supply Chain Shifts Happen -- Value-Based Relationships Determine Sustainability First Impressions-Supply Relationships in China -- 1990s-2020s Supply Chain -- Labor and Management Observations -- The Importance of Infrastructure -- Commercial Relationships Are Critical to Success -- China Manufacturing for the United States, Domestic Markets, and the Rest of the World -- Hey Mr Congressman -- The Importance of U.S.-China Commercial Relationships -- U.S.-China Risks -- Laissez-Faire = Allow to Do -- Globalism vs Protectionism and Isolationism -- 9 Epilogue -- Correction to: Selling to China -- Correction to: K. D. Gibbs (ed.), Selling to China, https://doi.org/10.1007/978-981-99-1953-6 -- Index China-Commerce-United States Economics |
title | Selling to China Stories of Success, Failure, and Constant Change |
title_auth | Selling to China Stories of Success, Failure, and Constant Change |
title_exact_search | Selling to China Stories of Success, Failure, and Constant Change |
title_full | Selling to China Stories of Success, Failure, and Constant Change |
title_fullStr | Selling to China Stories of Success, Failure, and Constant Change |
title_full_unstemmed | Selling to China Stories of Success, Failure, and Constant Change |
title_short | Selling to China |
title_sort | selling to china stories of success failure and constant change |
title_sub | Stories of Success, Failure, and Constant Change |
topic | China-Commerce-United States Economics |
topic_facet | China-Commerce-United States Economics |
work_keys_str_mv | AT gibbskerd sellingtochinastoriesofsuccessfailureandconstantchange |