Global Branding Management in a Rapidly Changing Environment:
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Bradford, West Yorkshire
Emerald Publishing Limited
2023
|
Ausgabe: | 1st ed |
Schriftenreihe: | International Marketing Review Series
v.1 |
Schlagworte: | |
Online-Zugang: | DE-2070s |
Beschreibung: | Description based on publisher supplied metadata and other sources |
Beschreibung: | 1 Online-Ressource (194 Seiten) |
ISBN: | 9781837539277 |
Internformat
MARC
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100 | 1 | |a Wang, Cheng Lu |e Verfasser |4 aut | |
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250 | |a 1st ed | ||
264 | 1 | |a Bradford, West Yorkshire |b Emerald Publishing Limited |c 2023 | |
264 | 4 | |c ©2023 | |
300 | |a 1 Online-Ressource (194 Seiten) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
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650 | 4 | |a International business enterprises | |
700 | 1 | |a He, Jiaxun |e Sonstige |4 oth | |
700 | 1 | |a Cadogan, John |e Sonstige |4 oth | |
776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Wang, Cheng Lu |t Global Branding Management in a Rapidly Changing Environment |d Bradford, West Yorkshire : Emerald Publishing Limited,c2023 |
912 | |a ZDB-30-PQE | ||
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-035214069 | |
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Datensatz im Suchindex
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---|---|
adam_text | |
any_adam_object | |
author | Wang, Cheng Lu |
author_facet | Wang, Cheng Lu |
author_role | aut |
author_sort | Wang, Cheng Lu |
author_variant | c l w cl clw |
building | Verbundindex |
bvnumber | BV049874611 |
collection | ZDB-30-PQE |
ctrlnum | (ZDB-30-PQE)EBC7247604 (ZDB-30-PAD)EBC7247604 (ZDB-89-EBL)EBL7247604 (OCoLC)1378936531 (DE-599)BVBBV049874611 |
dewey-full | 658.848 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.848 |
dewey-search | 658.848 |
dewey-sort | 3658.848 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 1st ed |
format | Electronic eBook |
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id | DE-604.BV049874611 |
illustrated | Not Illustrated |
indexdate | 2024-09-19T05:22:07Z |
institution | BVB |
isbn | 9781837539277 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035214069 |
oclc_num | 1378936531 |
open_access_boolean | |
owner | DE-2070s |
owner_facet | DE-2070s |
physical | 1 Online-Ressource (194 Seiten) |
psigel | ZDB-30-PQE ZDB-30-PQE HWR_PDA_PQE |
publishDate | 2023 |
publishDateSearch | 2023 |
publishDateSort | 2023 |
publisher | Emerald Publishing Limited |
record_format | marc |
series2 | International Marketing Review Series |
spelling | Wang, Cheng Lu Verfasser aut Global Branding Management in a Rapidly Changing Environment 1st ed Bradford, West Yorkshire Emerald Publishing Limited 2023 ©2023 1 Online-Ressource (194 Seiten) txt rdacontent c rdamedia cr rdacarrier International Marketing Review Series v.1 Description based on publisher supplied metadata and other sources Intercultural communication International business enterprises He, Jiaxun Sonstige oth Cadogan, John Sonstige oth Erscheint auch als Druck-Ausgabe Wang, Cheng Lu Global Branding Management in a Rapidly Changing Environment Bradford, West Yorkshire : Emerald Publishing Limited,c2023 |
spellingShingle | Wang, Cheng Lu Global Branding Management in a Rapidly Changing Environment Intercultural communication International business enterprises |
title | Global Branding Management in a Rapidly Changing Environment |
title_auth | Global Branding Management in a Rapidly Changing Environment |
title_exact_search | Global Branding Management in a Rapidly Changing Environment |
title_full | Global Branding Management in a Rapidly Changing Environment |
title_fullStr | Global Branding Management in a Rapidly Changing Environment |
title_full_unstemmed | Global Branding Management in a Rapidly Changing Environment |
title_short | Global Branding Management in a Rapidly Changing Environment |
title_sort | global branding management in a rapidly changing environment |
topic | Intercultural communication International business enterprises |
topic_facet | Intercultural communication International business enterprises |
work_keys_str_mv | AT wangchenglu globalbrandingmanagementinarapidlychangingenvironment AT hejiaxun globalbrandingmanagementinarapidlychangingenvironment AT cadoganjohn globalbrandingmanagementinarapidlychangingenvironment |