Consumer and organizational behavior in the age of AI:
The rapidly evolving landscape of artificial intelligence (AI) has created unprecedented shifts in nearly all aspects of business and life. To manage human resources more effectively, understanding the intersection of consumer behavior and organizational management has never been more crucial. By sy...
Gespeichert in:
Weitere Verfasser: | , , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Hershey, Pennsylvania
IGI Global
2024
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Schriftenreihe: | Advances in business strategy and competitive advantage (ABSCA) book series
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Schlagworte: | |
Online-Zugang: | DE-91 DE-1050 URL des Erstveröffentlichers |
Zusammenfassung: | The rapidly evolving landscape of artificial intelligence (AI) has created unprecedented shifts in nearly all aspects of business and life. To manage human resources more effectively, understanding the intersection of consumer behavior and organizational management has never been more crucial. By synthesizing the latest research and practical applications, managers will be equipped with the tools necessary to lead and innovate in their respective fields. Consumer and Organizational Behavior in the Age of AI represents a comprehensive and interdisciplinary effort to provide a deep understanding of these dynamics, offering strategies to address challenges, plan strategically, execute effectively, and measure performance for continuous improvement across public, private, and civil society sectors. Covering topics such as crisis management, firm strategy, and purchase intention, this book is an excellent resource for organizational leaders, managers, human resource managers, academicians, graduate and postgraduate students, educators, and more. |
Beschreibung: | 1 Online-Ressource (xxii, 478 Seiten) |
DOI: | 10.4018/979-8-3693-8850-1 |
Internformat
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650 | 4 | |a Artificial intelligence |x Economic aspects | |
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650 | 4 | |a Machine learning |x Industrial applications | |
650 | 4 | |a Organizational behavior |x Data processing | |
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discipline | Informatik Wirtschaftswissenschaften |
doi_str_mv | 10.4018/979-8-3693-8850-1 |
format | Electronic eBook |
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institution | BVB |
language | English |
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spelling | Consumer and organizational behavior in the age of AI Kittisak Jermsittiparsert, Nattharawee Phongkraphan, Nutnapha Lekhawichit, editors Consumer and organizational behavior in the age of artificial intelligence Hershey, Pennsylvania IGI Global 2024 1 Online-Ressource (xxii, 478 Seiten) txt rdacontent c rdamedia cr rdacarrier Advances in business strategy and competitive advantage (ABSCA) book series The rapidly evolving landscape of artificial intelligence (AI) has created unprecedented shifts in nearly all aspects of business and life. To manage human resources more effectively, understanding the intersection of consumer behavior and organizational management has never been more crucial. By synthesizing the latest research and practical applications, managers will be equipped with the tools necessary to lead and innovate in their respective fields. Consumer and Organizational Behavior in the Age of AI represents a comprehensive and interdisciplinary effort to provide a deep understanding of these dynamics, offering strategies to address challenges, plan strategically, execute effectively, and measure performance for continuous improvement across public, private, and civil society sectors. Covering topics such as crisis management, firm strategy, and purchase intention, this book is an excellent resource for organizational leaders, managers, human resource managers, academicians, graduate and postgraduate students, educators, and more. Artificial intelligence Economic aspects Artificial intelligence Industrial applications Business enterprises Data processing Consumer behavior Data processing Consumer behavior Forecasting Human capital Data processing Machine learning Economic aspects Machine learning Industrial applications Organizational behavior Data processing Jermsittiparsert, Kittisak edt Lekhawichit, Nutnapha edt Phongkraphan, Nattharawee edt Erscheint auch als Druck-Ausgabe 9798369388501 https://doi.org/10.4018/979-8-3693-8850-1 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Consumer and organizational behavior in the age of AI Artificial intelligence Economic aspects Artificial intelligence Industrial applications Business enterprises Data processing Consumer behavior Data processing Consumer behavior Forecasting Human capital Data processing Machine learning Economic aspects Machine learning Industrial applications Organizational behavior Data processing |
title | Consumer and organizational behavior in the age of AI |
title_alt | Consumer and organizational behavior in the age of artificial intelligence |
title_auth | Consumer and organizational behavior in the age of AI |
title_exact_search | Consumer and organizational behavior in the age of AI |
title_full | Consumer and organizational behavior in the age of AI Kittisak Jermsittiparsert, Nattharawee Phongkraphan, Nutnapha Lekhawichit, editors |
title_fullStr | Consumer and organizational behavior in the age of AI Kittisak Jermsittiparsert, Nattharawee Phongkraphan, Nutnapha Lekhawichit, editors |
title_full_unstemmed | Consumer and organizational behavior in the age of AI Kittisak Jermsittiparsert, Nattharawee Phongkraphan, Nutnapha Lekhawichit, editors |
title_short | Consumer and organizational behavior in the age of AI |
title_sort | consumer and organizational behavior in the age of ai |
topic | Artificial intelligence Economic aspects Artificial intelligence Industrial applications Business enterprises Data processing Consumer behavior Data processing Consumer behavior Forecasting Human capital Data processing Machine learning Economic aspects Machine learning Industrial applications Organizational behavior Data processing |
topic_facet | Artificial intelligence Economic aspects Artificial intelligence Industrial applications Business enterprises Data processing Consumer behavior Data processing Consumer behavior Forecasting Human capital Data processing Machine learning Economic aspects Machine learning Industrial applications Organizational behavior Data processing |
url | https://doi.org/10.4018/979-8-3693-8850-1 |
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