Advanced database marketing: innovative methodologies and applications for managing customer relationships
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London ; New York
Routledge, Taylor & Francis Group
2024
|
| Ausgabe: | first published in paperback |
| Beschreibung: | xx, 324 Seiten Illustrationen, Diagramme |
| ISBN: | 9781409444619 9781032837192 |
Internformat
MARC
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| 245 | 1 | 0 | |a Advanced database marketing |b innovative methodologies and applications for managing customer relationships |c edited by Kristof Coussement, Koen W. de Bock and Scott A. Neslin |
| 250 | |a first published in paperback | ||
| 264 | 1 | |a London ; New York |b Routledge, Taylor & Francis Group |c 2024 | |
| 300 | |a xx, 324 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 700 | 1 | |a Neslin, Scott A. |d 1952- |0 (DE-588)170191397 |4 edt | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-315-56568-2 |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-035202895 | |
Datensatz im Suchindex
| _version_ | 1812974069081964544 |
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| id | DE-604.BV049863247 |
| illustrated | Illustrated |
| indexdate | 2024-10-15T10:06:45Z |
| institution | BVB |
| isbn | 9781409444619 9781032837192 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035202895 |
| oclc_num | 1456131409 |
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| owner_facet | DE-1051 |
| physical | xx, 324 Seiten Illustrationen, Diagramme |
| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | Routledge, Taylor & Francis Group |
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| spelling | Advanced database marketing innovative methodologies and applications for managing customer relationships edited by Kristof Coussement, Koen W. de Bock and Scott A. Neslin first published in paperback London ; New York Routledge, Taylor & Francis Group 2024 xx, 324 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Coussement, Kristof edt De Bock, Koen W. (DE-588)140653961 edt Neslin, Scott A. 1952- (DE-588)170191397 edt Erscheint auch als Online-Ausgabe 978-1-315-56568-2 |
| spellingShingle | Advanced database marketing innovative methodologies and applications for managing customer relationships |
| title | Advanced database marketing innovative methodologies and applications for managing customer relationships |
| title_auth | Advanced database marketing innovative methodologies and applications for managing customer relationships |
| title_exact_search | Advanced database marketing innovative methodologies and applications for managing customer relationships |
| title_full | Advanced database marketing innovative methodologies and applications for managing customer relationships edited by Kristof Coussement, Koen W. de Bock and Scott A. Neslin |
| title_fullStr | Advanced database marketing innovative methodologies and applications for managing customer relationships edited by Kristof Coussement, Koen W. de Bock and Scott A. Neslin |
| title_full_unstemmed | Advanced database marketing innovative methodologies and applications for managing customer relationships edited by Kristof Coussement, Koen W. de Bock and Scott A. Neslin |
| title_short | Advanced database marketing |
| title_sort | advanced database marketing innovative methodologies and applications for managing customer relationships |
| title_sub | innovative methodologies and applications for managing customer relationships |
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