33 Phenomena of Purchasing Decisions: Understanding Customer Behavior - Knowledge and Inspiration
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Wiesbaden
Springer Fachmedien Wiesbaden
2024
Wiesbaden Springer Gabler |
| Ausgabe: | 1st ed. 2024 |
| Schlagworte: | |
| Online-Zugang: | DE-91 DE-355 Volltext |
| Beschreibung: | 1 Online-Ressource (XII, 186 p. 46 illus., 2 illus. in color) |
| ISBN: | 9783658447991 |
| DOI: | 10.1007/978-3-658-44799-1 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV049847232 | ||
| 003 | DE-604 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 240903s2024 |||| o||u| ||||||eng d | ||
| 020 | |a 9783658447991 |c Online |9 978-3-658-44799-1 | ||
| 024 | 7 | |a 10.1007/978-3-658-44799-1 |2 doi | |
| 035 | |a (ZDB-2-PRO)9783658447991 | ||
| 035 | |a (OCoLC)1454753006 | ||
| 035 | |a (DE-599)BVBBV049847232 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-91 |a DE-355 | ||
| 082 | 0 | |a 658.8 |2 23 | |
| 100 | 1 | |a Oetzel, Sebastian |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a 33 Phenomena of Purchasing Decisions |b Understanding Customer Behavior - Knowledge and Inspiration |c by Sebastian Oetzel, Andreas Luppold |
| 250 | |a 1st ed. 2024 | ||
| 264 | 1 | |a Wiesbaden |b Springer Fachmedien Wiesbaden |c 2024 | |
| 264 | 1 | |a Wiesbaden |b Springer Gabler | |
| 300 | |a 1 Online-Ressource (XII, 186 p. 46 illus., 2 illus. in color) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Marketing | |
| 700 | 1 | |a Luppold, Andreas |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 978-3-658-44798-4 |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 978-3-658-44800-4 |
| 856 | 4 | 0 | |u https://doi.org/10.1007/978-3-658-44799-1 |x Verlag |z URL des Erstveröffentlichers |3 Volltext |
| 912 | |a ZDB-2-PRO | ||
| 940 | 1 | |q ZDB-2-PRO_2024 | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-035187107 | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-44799-1 |l DE-91 |p ZDB-2-PRO |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-44799-1 |l DE-355 |p ZDB-2-PRO |x Verlag |3 Volltext | |
Datensatz im Suchindex
| _version_ | 1809768210905432064 |
|---|---|
| adam_text | |
| any_adam_object | |
| author | Oetzel, Sebastian Luppold, Andreas |
| author_facet | Oetzel, Sebastian Luppold, Andreas |
| author_role | aut aut |
| author_sort | Oetzel, Sebastian |
| author_variant | s o so a l al |
| building | Verbundindex |
| bvnumber | BV049847232 |
| collection | ZDB-2-PRO |
| ctrlnum | (ZDB-2-PRO)9783658447991 (OCoLC)1454753006 (DE-599)BVBBV049847232 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-658-44799-1 |
| edition | 1st ed. 2024 |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00000nmm a2200000zc 4500</leader><controlfield tag="001">BV049847232</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">240903s2024 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783658447991</subfield><subfield code="c">Online</subfield><subfield code="9">978-3-658-44799-1</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.1007/978-3-658-44799-1</subfield><subfield code="2">doi</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-2-PRO)9783658447991</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1454753006</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV049847232</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield><subfield code="a">DE-355</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Oetzel, Sebastian</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">33 Phenomena of Purchasing Decisions</subfield><subfield code="b">Understanding Customer Behavior - Knowledge and Inspiration</subfield><subfield code="c">by Sebastian Oetzel, Andreas Luppold</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1st ed. 2024</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Wiesbaden</subfield><subfield code="b">Springer Fachmedien Wiesbaden</subfield><subfield code="c">2024</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Wiesbaden</subfield><subfield code="b">Springer Gabler</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (XII, 186 p. 46 illus., 2 illus. in color)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Luppold, Andreas</subfield><subfield code="4">aut</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">978-3-658-44798-4</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">978-3-658-44800-4</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://doi.org/10.1007/978-3-658-44799-1</subfield><subfield code="x">Verlag</subfield><subfield code="z">URL des Erstveröffentlichers</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-2-PRO</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">ZDB-2-PRO_2024</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-035187107</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-44799-1</subfield><subfield code="l">DE-91</subfield><subfield code="p">ZDB-2-PRO</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-44799-1</subfield><subfield code="l">DE-355</subfield><subfield code="p">ZDB-2-PRO</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| id | DE-604.BV049847232 |
| illustrated | Not Illustrated |
| indexdate | 2024-09-10T00:51:01Z |
| institution | BVB |
| isbn | 9783658447991 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035187107 |
| oclc_num | 1454753006 |
| open_access_boolean | |
| owner | DE-91 DE-BY-TUM DE-355 DE-BY-UBR |
| owner_facet | DE-91 DE-BY-TUM DE-355 DE-BY-UBR |
| physical | 1 Online-Ressource (XII, 186 p. 46 illus., 2 illus. in color) |
| psigel | ZDB-2-PRO ZDB-2-PRO_2024 |
| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | Springer Fachmedien Wiesbaden Springer Gabler |
| record_format | marc |
| spelling | Oetzel, Sebastian Verfasser aut 33 Phenomena of Purchasing Decisions Understanding Customer Behavior - Knowledge and Inspiration by Sebastian Oetzel, Andreas Luppold 1st ed. 2024 Wiesbaden Springer Fachmedien Wiesbaden 2024 Wiesbaden Springer Gabler 1 Online-Ressource (XII, 186 p. 46 illus., 2 illus. in color) txt rdacontent c rdamedia cr rdacarrier Marketing Luppold, Andreas aut Erscheint auch als Druck-Ausgabe 978-3-658-44798-4 Erscheint auch als Druck-Ausgabe 978-3-658-44800-4 https://doi.org/10.1007/978-3-658-44799-1 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Oetzel, Sebastian Luppold, Andreas 33 Phenomena of Purchasing Decisions Understanding Customer Behavior - Knowledge and Inspiration Marketing |
| title | 33 Phenomena of Purchasing Decisions Understanding Customer Behavior - Knowledge and Inspiration |
| title_auth | 33 Phenomena of Purchasing Decisions Understanding Customer Behavior - Knowledge and Inspiration |
| title_exact_search | 33 Phenomena of Purchasing Decisions Understanding Customer Behavior - Knowledge and Inspiration |
| title_full | 33 Phenomena of Purchasing Decisions Understanding Customer Behavior - Knowledge and Inspiration by Sebastian Oetzel, Andreas Luppold |
| title_fullStr | 33 Phenomena of Purchasing Decisions Understanding Customer Behavior - Knowledge and Inspiration by Sebastian Oetzel, Andreas Luppold |
| title_full_unstemmed | 33 Phenomena of Purchasing Decisions Understanding Customer Behavior - Knowledge and Inspiration by Sebastian Oetzel, Andreas Luppold |
| title_short | 33 Phenomena of Purchasing Decisions |
| title_sort | 33 phenomena of purchasing decisions understanding customer behavior knowledge and inspiration |
| title_sub | Understanding Customer Behavior - Knowledge and Inspiration |
| topic | Marketing |
| topic_facet | Marketing |
| url | https://doi.org/10.1007/978-3-658-44799-1 |
| work_keys_str_mv | AT oetzelsebastian 33phenomenaofpurchasingdecisionsunderstandingcustomerbehaviorknowledgeandinspiration AT luppoldandreas 33phenomenaofpurchasingdecisionsunderstandingcustomerbehaviorknowledgeandinspiration |