Advances in Digital Marketing and eCommerce: Fifth International Conference, 2024
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| Other Authors: | , , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Cham
Springer Nature Switzerland
2024
Cham Springer |
| Edition: | 1st ed. 2024 |
| Series: | Springer Proceedings in Business and Economics
|
| Subjects: | |
| Online Access: | DE-522 DE-B768 DE-634 DE-1043 DE-1102 DE-1046 DE-858 DE-Aug4 DE-573 DE-M347 DE-92 DE-1051 DE-898 DE-860 DE-1049 DE-861 DE-863 DE-862 DE-523 DE-2070s DE-91 DE-19 DE-703 DE-706 DE-824 DE-739 Volltext |
| Physical Description: | 1 Online-Ressource (IX, 318 p. 54 illus., 41 illus. in color) |
| ISBN: | 9783031621352 |
| ISSN: | 2198-7254 |
| DOI: | 10.1007/978-3-031-62135-2 |
Staff View
MARC
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| author2 | Martínez-López, Francisco J. Martinez, Luis F. Brüggemann, Philipp |
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| dewey-full | 659.144 658.872 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations 658 - General management |
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| discipline | Wirtschaftswissenschaften |
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| edition | 1st ed. 2024 |
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| id | DE-604.BV049780662 |
| illustrated | Not Illustrated |
| indexdate | 2025-02-20T07:12:18Z |
| institution | BVB |
| isbn | 9783031621352 |
| issn | 2198-7254 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035121644 |
| oclc_num | 1446254818 |
| open_access_boolean | |
| owner | DE-703 DE-860 DE-91 DE-BY-TUM DE-19 DE-BY-UBM DE-83 DE-858 DE-1046 DE-1043 DE-B768 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-523 DE-1049 DE-863 DE-BY-FWS DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-522 DE-573 DE-M347 DE-1102 DE-706 DE-739 DE-634 |
| owner_facet | DE-703 DE-860 DE-91 DE-BY-TUM DE-19 DE-BY-UBM DE-83 DE-858 DE-1046 DE-1043 DE-B768 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-523 DE-1049 DE-863 DE-BY-FWS DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-522 DE-573 DE-M347 DE-1102 DE-706 DE-739 DE-634 |
| physical | 1 Online-Ressource (IX, 318 p. 54 illus., 41 illus. in color) |
| psigel | ZDB-2-BUM ZDB-2-BUM_2024 |
| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | Springer Nature Switzerland Springer |
| record_format | marc |
| series2 | Springer Proceedings in Business and Economics |
| spellingShingle | Advances in Digital Marketing and eCommerce Fifth International Conference, 2024 Digital Marketing IT in Business e-Commerce and e-Business Telemarketing Internet marketing Business information services Electronic commerce |
| title | Advances in Digital Marketing and eCommerce Fifth International Conference, 2024 |
| title_auth | Advances in Digital Marketing and eCommerce Fifth International Conference, 2024 |
| title_exact_search | Advances in Digital Marketing and eCommerce Fifth International Conference, 2024 |
| title_full | Advances in Digital Marketing and eCommerce Fifth International Conference, 2024 edited by Francisco J. Martínez-López, Luis F. Martinez, Philipp Brüggemann |
| title_fullStr | Advances in Digital Marketing and eCommerce Fifth International Conference, 2024 edited by Francisco J. Martínez-López, Luis F. Martinez, Philipp Brüggemann |
| title_full_unstemmed | Advances in Digital Marketing and eCommerce Fifth International Conference, 2024 edited by Francisco J. Martínez-López, Luis F. Martinez, Philipp Brüggemann |
| title_short | Advances in Digital Marketing and eCommerce |
| title_sort | advances in digital marketing and ecommerce fifth international conference 2024 |
| title_sub | Fifth International Conference, 2024 |
| topic | Digital Marketing IT in Business e-Commerce and e-Business Telemarketing Internet marketing Business information services Electronic commerce |
| topic_facet | Digital Marketing IT in Business e-Commerce and e-Business Telemarketing Internet marketing Business information services Electronic commerce |
| url | https://doi.org/10.1007/978-3-031-62135-2 |
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