Shopping all the way to the woods: how the outdoor industry sold nature to America
A fascinating history of the profitable paradox of the American outdoor experience: visiting nature first requires shopping No escape to nature is complete without a trip to an outdoor recreational store or a browse through online offerings. This is the irony of the American outdoor experience: visi...
Gespeichert in:
| 1. Verfasser: | |
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New Haven, CT
Yale University Press
[2024]
|
| Schlagworte: | |
| Online-Zugang: | DE-Aug4 DE-91 DE-706 DE-29 Volltext |
| Zusammenfassung: | A fascinating history of the profitable paradox of the American outdoor experience: visiting nature first requires shopping No escape to nature is complete without a trip to an outdoor recreational store or a browse through online offerings. This is the irony of the American outdoor experience: visiting wild spaces supposedly untouched by capitalism first requires shopping. With consumers spending billions of dollars on clothing and equipment each year as they seek out nature, the American outdoor sector grew over the past 150 years from a small collection of outfitters to an industry contributing more than 2 percent of the nation's economic output. Rachel S. Gross argues that this success was predicated not just on creating functional equipment but also on selling an authentic, anticommercial outdoor identity. In other words, shopping for the woods was also about being-or becoming-the right kind of person. Demonstrating that outdoor culture is commercial culture, Gross examines Americans' journey toward outdoor expertise by tracing the development of the nascent outdoor goods industry, the influence of World War II on its growth, and the boom years of outdoor businesses. |
| Beschreibung: | 1 Online-Ressource (304 Seiten) Illustrationen |
| ISBN: | 9780300277302 |
| DOI: | 10.12987/9780300277302 |
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| spelling | Gross, Rachel S. Verfasser (DE-588)1334212694 aut Shopping all the way to the woods how the outdoor industry sold nature to America Rachel S. Gross New Haven, CT Yale University Press [2024] © 2024 1 Online-Ressource (304 Seiten) Illustrationen txt rdacontent c rdamedia cr rdacarrier A fascinating history of the profitable paradox of the American outdoor experience: visiting nature first requires shopping No escape to nature is complete without a trip to an outdoor recreational store or a browse through online offerings. This is the irony of the American outdoor experience: visiting wild spaces supposedly untouched by capitalism first requires shopping. With consumers spending billions of dollars on clothing and equipment each year as they seek out nature, the American outdoor sector grew over the past 150 years from a small collection of outfitters to an industry contributing more than 2 percent of the nation's economic output. Rachel S. Gross argues that this success was predicated not just on creating functional equipment but also on selling an authentic, anticommercial outdoor identity. In other words, shopping for the woods was also about being-or becoming-the right kind of person. Demonstrating that outdoor culture is commercial culture, Gross examines Americans' journey toward outdoor expertise by tracing the development of the nascent outdoor goods industry, the influence of World War II on its growth, and the boom years of outdoor businesses. SPORTS & RECREATION / Equipment & Supplies bisacsh Camping equipment industry United States History Outdoor recreation industry United States History Outfitters (Outdoor recreation) United States History Outfitting industry United States History Erscheint auch als Druck-Ausgabe 978-0-300-27008-2 https://doi.org/10.12987/9780300277302 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Gross, Rachel S. Shopping all the way to the woods how the outdoor industry sold nature to America SPORTS & RECREATION / Equipment & Supplies bisacsh Camping equipment industry United States History Outdoor recreation industry United States History Outfitters (Outdoor recreation) United States History Outfitting industry United States History |
| title | Shopping all the way to the woods how the outdoor industry sold nature to America |
| title_auth | Shopping all the way to the woods how the outdoor industry sold nature to America |
| title_exact_search | Shopping all the way to the woods how the outdoor industry sold nature to America |
| title_full | Shopping all the way to the woods how the outdoor industry sold nature to America Rachel S. Gross |
| title_fullStr | Shopping all the way to the woods how the outdoor industry sold nature to America Rachel S. Gross |
| title_full_unstemmed | Shopping all the way to the woods how the outdoor industry sold nature to America Rachel S. Gross |
| title_short | Shopping all the way to the woods |
| title_sort | shopping all the way to the woods how the outdoor industry sold nature to america |
| title_sub | how the outdoor industry sold nature to America |
| topic | SPORTS & RECREATION / Equipment & Supplies bisacsh Camping equipment industry United States History Outdoor recreation industry United States History Outfitters (Outdoor recreation) United States History Outfitting industry United States History |
| topic_facet | SPORTS & RECREATION / Equipment & Supplies Camping equipment industry United States History Outdoor recreation industry United States History Outfitters (Outdoor recreation) United States History Outfitting industry United States History |
| url | https://doi.org/10.12987/9780300277302 |
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