From data-driven to people-based marketing: successful digital marketing strategies in a privacy-first era
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chur
Velyoo
[2021]
|
| Schlagworte: | |
| Beschreibung: | 246 Seiten Illustrationen, Diagramme |
| ISBN: | 9783952546932 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV049686326 | ||
| 003 | DE-604 | ||
| 005 | 20240524 | ||
| 007 | t | ||
| 008 | 240515s2021 a||| |||| 00||| eng d | ||
| 020 | |a 9783952546932 |9 978-3-9525469-3-2 | ||
| 035 | |a (OCoLC)1437858810 | ||
| 035 | |a (DE-599)BVBBV049686326 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-92 | ||
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Hassler, Marco |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a From data-driven to people-based marketing |b successful digital marketing strategies in a privacy-first era |c Marco Hassler |
| 264 | 1 | |a Chur |b Velyoo |c [2021] | |
| 264 | 4 | |c © 2021 | |
| 300 | |a 246 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Datenschutz |0 (DE-588)4011134-9 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | 1 | |a Datenschutz |0 (DE-588)4011134-9 |D s |
| 689 | 0 | |5 DE-604 | |
Datensatz im Suchindex
| _version_ | 1805082351807496192 |
|---|---|
| adam_text | |
| any_adam_object | |
| author | Hassler, Marco |
| author_facet | Hassler, Marco |
| author_role | aut |
| author_sort | Hassler, Marco |
| author_variant | m h mh |
| building | Verbundindex |
| bvnumber | BV049686326 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)1437858810 (DE-599)BVBBV049686326 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00000nam a2200000 c 4500</leader><controlfield tag="001">BV049686326</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20240524</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">240515s2021 a||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783952546932</subfield><subfield code="9">978-3-9525469-3-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1437858810</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV049686326</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-92</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Hassler, Marco</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">From data-driven to people-based marketing</subfield><subfield code="b">successful digital marketing strategies in a privacy-first era</subfield><subfield code="c">Marco Hassler</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Chur</subfield><subfield code="b">Velyoo</subfield><subfield code="c">[2021]</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">© 2021</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">246 Seiten</subfield><subfield code="b">Illustrationen, Diagramme</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Datenschutz</subfield><subfield code="0">(DE-588)4011134-9</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Datenschutz</subfield><subfield code="0">(DE-588)4011134-9</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield></record></collection> |
| id | DE-604.BV049686326 |
| illustrated | Illustrated |
| indexdate | 2024-07-20T07:31:17Z |
| institution | BVB |
| isbn | 9783952546932 |
| language | English |
| oclc_num | 1437858810 |
| open_access_boolean | |
| owner | DE-92 |
| owner_facet | DE-92 |
| physical | 246 Seiten Illustrationen, Diagramme |
| publishDate | 2021 |
| publishDateSearch | 2021 |
| publishDateSort | 2021 |
| publisher | Velyoo |
| record_format | marc |
| spelling | Hassler, Marco Verfasser aut From data-driven to people-based marketing successful digital marketing strategies in a privacy-first era Marco Hassler Chur Velyoo [2021] © 2021 246 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Datenschutz (DE-588)4011134-9 gnd rswk-swf Marketing (DE-588)4037589-4 s Datenschutz (DE-588)4011134-9 s DE-604 |
| spellingShingle | Hassler, Marco From data-driven to people-based marketing successful digital marketing strategies in a privacy-first era Marketing (DE-588)4037589-4 gnd Datenschutz (DE-588)4011134-9 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4011134-9 |
| title | From data-driven to people-based marketing successful digital marketing strategies in a privacy-first era |
| title_auth | From data-driven to people-based marketing successful digital marketing strategies in a privacy-first era |
| title_exact_search | From data-driven to people-based marketing successful digital marketing strategies in a privacy-first era |
| title_full | From data-driven to people-based marketing successful digital marketing strategies in a privacy-first era Marco Hassler |
| title_fullStr | From data-driven to people-based marketing successful digital marketing strategies in a privacy-first era Marco Hassler |
| title_full_unstemmed | From data-driven to people-based marketing successful digital marketing strategies in a privacy-first era Marco Hassler |
| title_short | From data-driven to people-based marketing |
| title_sort | from data driven to people based marketing successful digital marketing strategies in a privacy first era |
| title_sub | successful digital marketing strategies in a privacy-first era |
| topic | Marketing (DE-588)4037589-4 gnd Datenschutz (DE-588)4011134-9 gnd |
| topic_facet | Marketing Datenschutz |
| work_keys_str_mv | AT hasslermarco fromdatadriventopeoplebasedmarketingsuccessfuldigitalmarketingstrategiesinaprivacyfirstera |