The Bloomberg Guide to business journalism:
The Bloomberg Guide to Business Journalism provides students and professionals with the essential tools for reporting on companies, industries, financial markets, economies, banks, and government policies anywhere in the world. It illustrates how to chronicle capitalism for different audiences-from...
Gespeichert in:
| Hauptverfasser: | , , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Columbia University Press
[2024]
|
| Schlagworte: | |
| Online-Zugang: | DE-91 DE-706 DE-29 Volltext |
| Zusammenfassung: | The Bloomberg Guide to Business Journalism provides students and professionals with the essential tools for reporting on companies, industries, financial markets, economies, banks, and government policies anywhere in the world. It illustrates how to chronicle capitalism for different audiences-from general consumers of business news to market specialists-and how to present compelling stories across print, web, video, and audio formats.At the heart of the book are exercises and explanations that demonstrate the most appropriate ways to cover a range of business topics. For those looking to begin careers as business journalists, the guide offers step-by-step instructions for reporting and breaking news, emphasizing high standards for accuracy and fairness. Readers will learn key questions to ask when interviewing executives, how to interpret a company financial statement, why markets move, and much more.An engaging and easy-to-understand storyline set in a fictional "Businessworld" accessibly conveys key concepts. The book offers clear advice on reporting, writing, editing, and producing multimedia content for today's busy readers, listeners, and viewers. Chapters can be used for individual study or university instruction, and material can be customized for settings from a weeklong workshop to a full semester course.This authoritative book shows readers how to excel in business journalism and related communication fields at a time when the media landscape is changing rapidly and dramatically. |
| Beschreibung: | 1 Online-Ressource (XIV, 248 Seiten) Diagramme |
| ISBN: | 9780231552585 |
| DOI: | 10.7312/addi19832 |
Internformat
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| 520 | |a The Bloomberg Guide to Business Journalism provides students and professionals with the essential tools for reporting on companies, industries, financial markets, economies, banks, and government policies anywhere in the world. It illustrates how to chronicle capitalism for different audiences-from general consumers of business news to market specialists-and how to present compelling stories across print, web, video, and audio formats.At the heart of the book are exercises and explanations that demonstrate the most appropriate ways to cover a range of business topics. For those looking to begin careers as business journalists, the guide offers step-by-step instructions for reporting and breaking news, emphasizing high standards for accuracy and fairness. Readers will learn key questions to ask when interviewing executives, how to interpret a company financial statement, why markets move, and much more.An engaging and easy-to-understand storyline set in a fictional "Businessworld" accessibly conveys key concepts. The book offers clear advice on reporting, writing, editing, and producing multimedia content for today's busy readers, listeners, and viewers. Chapters can be used for individual study or university instruction, and material can be customized for settings from a weeklong workshop to a full semester course.This authoritative book shows readers how to excel in business journalism and related communication fields at a time when the media landscape is changing rapidly and dramatically. | ||
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| 650 | 4 | |a Business writing | |
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| 700 | 1 | |a Thomas, Cherian |e Verfasser |4 aut | |
| 700 | 1 | |a Wilson, Carolina |e Verfasser |4 aut | |
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Datensatz im Suchindex
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| author | Addison, Paul 1952- Sondag, Jennifer 1978- Thomas, Cherian Wilson, Carolina |
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| dewey-full | 070.4/4965 |
| dewey-hundreds | 000 - Computer science, information, general works |
| dewey-ones | 070 - Documentary, educational, news media; journalism |
| dewey-raw | 070.4/4965 |
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| dewey-sort | 270.4 44965 |
| dewey-tens | 070 - Documentary, educational, news media; journalism |
| discipline | Allgemeines Wirtschaftswissenschaften |
| doi_str_mv | 10.7312/addi19832 |
| format | Electronic eBook |
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| id | DE-604.BV049669897 |
| illustrated | Not Illustrated |
| indexdate | 2025-02-19T17:37:45Z |
| institution | BVB |
| isbn | 9780231552585 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035012918 |
| oclc_num | 1437843263 |
| open_access_boolean | |
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| owner_facet | DE-706 DE-29 DE-91 DE-BY-TUM DE-11 |
| physical | 1 Online-Ressource (XIV, 248 Seiten) Diagramme |
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| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | Columbia University Press |
| record_format | marc |
| spelling | Addison, Paul 1952- Verfasser (DE-588)1165669986 aut The Bloomberg Guide to business journalism Paul Addison, Jennifer Sondag, Cherian Thomas, Carolina Wilson Business journalism New York, NY Columbia University Press [2024] © 2024 1 Online-Ressource (XIV, 248 Seiten) Diagramme txt rdacontent c rdamedia cr rdacarrier The Bloomberg Guide to Business Journalism provides students and professionals with the essential tools for reporting on companies, industries, financial markets, economies, banks, and government policies anywhere in the world. It illustrates how to chronicle capitalism for different audiences-from general consumers of business news to market specialists-and how to present compelling stories across print, web, video, and audio formats.At the heart of the book are exercises and explanations that demonstrate the most appropriate ways to cover a range of business topics. For those looking to begin careers as business journalists, the guide offers step-by-step instructions for reporting and breaking news, emphasizing high standards for accuracy and fairness. Readers will learn key questions to ask when interviewing executives, how to interpret a company financial statement, why markets move, and much more.An engaging and easy-to-understand storyline set in a fictional "Businessworld" accessibly conveys key concepts. The book offers clear advice on reporting, writing, editing, and producing multimedia content for today's busy readers, listeners, and viewers. Chapters can be used for individual study or university instruction, and material can be customized for settings from a weeklong workshop to a full semester course.This authoritative book shows readers how to excel in business journalism and related communication fields at a time when the media landscape is changing rapidly and dramatically. BUSINESS & ECONOMICS / Business Writing bisacsh Business writing Journalism, Commercial Wirtschaftspublizistik (DE-588)4127249-3 gnd rswk-swf Wirtschaftspublizistik (DE-588)4127249-3 s DE-604 Sondag, Jennifer 1978- Verfasser (DE-588)1165670593 aut Thomas, Cherian Verfasser aut Wilson, Carolina Verfasser aut Erscheint auch als Druck-Ausgabe 9780231198356 https://doi.org/10.7312/addi19832 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Addison, Paul 1952- Sondag, Jennifer 1978- Thomas, Cherian Wilson, Carolina The Bloomberg Guide to business journalism BUSINESS & ECONOMICS / Business Writing bisacsh Business writing Journalism, Commercial Wirtschaftspublizistik (DE-588)4127249-3 gnd |
| subject_GND | (DE-588)4127249-3 |
| title | The Bloomberg Guide to business journalism |
| title_alt | Business journalism |
| title_auth | The Bloomberg Guide to business journalism |
| title_exact_search | The Bloomberg Guide to business journalism |
| title_full | The Bloomberg Guide to business journalism Paul Addison, Jennifer Sondag, Cherian Thomas, Carolina Wilson |
| title_fullStr | The Bloomberg Guide to business journalism Paul Addison, Jennifer Sondag, Cherian Thomas, Carolina Wilson |
| title_full_unstemmed | The Bloomberg Guide to business journalism Paul Addison, Jennifer Sondag, Cherian Thomas, Carolina Wilson |
| title_short | The Bloomberg Guide to business journalism |
| title_sort | the bloomberg guide to business journalism |
| topic | BUSINESS & ECONOMICS / Business Writing bisacsh Business writing Journalism, Commercial Wirtschaftspublizistik (DE-588)4127249-3 gnd |
| topic_facet | BUSINESS & ECONOMICS / Business Writing Business writing Journalism, Commercial Wirtschaftspublizistik |
| url | https://doi.org/10.7312/addi19832 |
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