Advertising in the digital age: theories & practices
Gespeichert in:
Hauptverfasser: | , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
London
Sage
[2023]
|
Schlagworte: | |
Beschreibung: | 293 Seiten Illustrationen, Diagramme |
ISBN: | 9781529601978 9781529601985 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
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003 | DE-604 | ||
005 | 20240619 | ||
007 | t | ||
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020 | |a 9781529601978 |c pbk |9 978-1-5296-0197-8 | ||
020 | |a 9781529601985 |c hbk |9 978-1-5296-0198-5 | ||
035 | |a (OCoLC)1443591810 | ||
035 | |a (DE-599)BVBBV049662447 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a eng | |
049 | |a DE-1102 |a DE-945 |a DE-1050 |a DE-739 | ||
084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
100 | 1 | |a Yesiloglu, Sevil |e Verfasser |0 (DE-588)1229122249 |4 aut | |
245 | 1 | 0 | |a Advertising in the digital age |b theories & practices |c Sevil Yesiloglu & Joyce Costello |
264 | 1 | |a London |b Sage |c [2023] | |
264 | 4 | |c © 2023 | |
300 | |a 293 Seiten |b Illustrationen, Diagramme | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Online-Werbung |0 (DE-588)7636951-1 |2 gnd |9 rswk-swf |
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689 | 0 | |5 DE-604 | |
700 | 1 | |a Costello, Joyce |e Verfasser |0 (DE-588)122912246X |4 aut |
Datensatz im Suchindex
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adam_text | |
any_adam_object | |
author | Yesiloglu, Sevil Costello, Joyce |
author_GND | (DE-588)1229122249 (DE-588)122912246X |
author_facet | Yesiloglu, Sevil Costello, Joyce |
author_role | aut aut |
author_sort | Yesiloglu, Sevil |
author_variant | s y sy j c jc |
building | Verbundindex |
bvnumber | BV049662447 |
classification_rvk | QP 650 |
ctrlnum | (OCoLC)1443591810 (DE-599)BVBBV049662447 |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV049662447 |
illustrated | Illustrated |
indexdate | 2024-07-20T07:54:47Z |
institution | BVB |
isbn | 9781529601978 9781529601985 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-035005647 |
oclc_num | 1443591810 |
open_access_boolean | |
owner | DE-1102 DE-945 DE-1050 DE-739 |
owner_facet | DE-1102 DE-945 DE-1050 DE-739 |
physical | 293 Seiten Illustrationen, Diagramme |
publishDate | 2023 |
publishDateSearch | 2023 |
publishDateSort | 2023 |
publisher | Sage |
record_format | marc |
spelling | Yesiloglu, Sevil Verfasser (DE-588)1229122249 aut Advertising in the digital age theories & practices Sevil Yesiloglu & Joyce Costello London Sage [2023] © 2023 293 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Online-Werbung (DE-588)7636951-1 gnd rswk-swf Online-Werbung (DE-588)7636951-1 s DE-604 Costello, Joyce Verfasser (DE-588)122912246X aut |
spellingShingle | Yesiloglu, Sevil Costello, Joyce Advertising in the digital age theories & practices Online-Werbung (DE-588)7636951-1 gnd |
subject_GND | (DE-588)7636951-1 |
title | Advertising in the digital age theories & practices |
title_auth | Advertising in the digital age theories & practices |
title_exact_search | Advertising in the digital age theories & practices |
title_full | Advertising in the digital age theories & practices Sevil Yesiloglu & Joyce Costello |
title_fullStr | Advertising in the digital age theories & practices Sevil Yesiloglu & Joyce Costello |
title_full_unstemmed | Advertising in the digital age theories & practices Sevil Yesiloglu & Joyce Costello |
title_short | Advertising in the digital age |
title_sort | advertising in the digital age theories practices |
title_sub | theories & practices |
topic | Online-Werbung (DE-588)7636951-1 gnd |
topic_facet | Online-Werbung |
work_keys_str_mv | AT yesiloglusevil advertisinginthedigitalagetheoriespractices AT costellojoyce advertisinginthedigitalagetheoriespractices |