Media and Entertainment Industry Management: how to integrate business and management with creativity and imagination

Ryu presents essential concepts and frameworks on business and management in the media and entertainment industry in a digestible manner. Readers are supplemented with focused and relevant insights into critical topics with vivid examples from real world case studies.

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Bibliographische Detailangaben
1. Verfasser: Ryu, Sunghan (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: New York Routledge 2024
Ausgabe:1st ed.
Schlagworte:
Zusammenfassung:Ryu presents essential concepts and frameworks on business and management in the media and entertainment industry in a digestible manner. Readers are supplemented with focused and relevant insights into critical topics with vivid examples from real world case studies.
Beschreibung:xv, 385 Seiten Illustrationen
ISBN:9781032221212
9781032221243

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