Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Forth Worth, Texas USA
GCBII Productions, LLC
[2019]
|
| Schlagworte: | |
| Online-Zugang: | DE-Y3 |
| Beschreibung: | Description based on print version record |
| Beschreibung: | 1 Online-Ressource (552 pages) |
| ISBN: | 9780578470023 |
Internformat
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| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Bruner, Gordon C., II. |t Marketing scales handbook. Multi-item measures for consumer insight research. Volume 10 |d Forth Worth, Texas USA : GCBII Productions, LLC, c2019 |h 552 pages |z 9781796226997 |
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| illustrated | Not Illustrated |
| index_date | 2024-07-03T23:28:14Z |
| indexdate | 2024-07-20T04:03:10Z |
| institution | BVB |
| isbn | 9780578470023 |
| language | English |
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| spelling | Bruner, Gordon C. Verfasser aut Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research Gordon C. Bruner II. Forth Worth, Texas USA GCBII Productions, LLC [2019] 2019 1 Online-Ressource (552 pages) txt rdacontent c rdamedia cr rdacarrier Description based on print version record Marketing research Statistical methods Handbooks, manuals, etc Scaling (Social sciences) Handbooks, manuals, etc Erscheint auch als Druck-Ausgabe Bruner, Gordon C., II. Marketing scales handbook. Multi-item measures for consumer insight research. Volume 10 Forth Worth, Texas USA : GCBII Productions, LLC, c2019 552 pages 9781796226997 |
| spellingShingle | Bruner, Gordon C. Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research Marketing research Statistical methods Handbooks, manuals, etc Scaling (Social sciences) Handbooks, manuals, etc |
| title | Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research |
| title_auth | Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research |
| title_exact_search | Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research |
| title_exact_search_txtP | Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research |
| title_full | Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research Gordon C. Bruner II. |
| title_fullStr | Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research Gordon C. Bruner II. |
| title_full_unstemmed | Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research Gordon C. Bruner II. |
| title_short | Marketing scales handbook, Volume 10, Multi-item measures for consumer insight research |
| title_sort | marketing scales handbook volume 10 multi item measures for consumer insight research |
| topic | Marketing research Statistical methods Handbooks, manuals, etc Scaling (Social sciences) Handbooks, manuals, etc |
| topic_facet | Marketing research Statistical methods Handbooks, manuals, etc Scaling (Social sciences) Handbooks, manuals, etc |
| work_keys_str_mv | AT brunergordonc marketingscaleshandbookvolume10multiitemmeasuresforconsumerinsightresearch |