Digital analytics for marketing:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York and London
Routledge, Taylor & Francis Group
2024
|
| Ausgabe: | Second edition |
| Schriftenreihe: | Mastering Business Analytics
|
| Schlagworte: | |
| Beschreibung: | xii, 307 Seiten Illustrationen |
| ISBN: | 9780367457921 9780367456412 |
Internformat
MARC
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| 100 | 1 | |a Feroz, Abdul Karim |e Verfasser |0 (DE-588)132180380X |4 aut | |
| 245 | 1 | 0 | |a Digital analytics for marketing |c A. Karim Feroz, Gohar F. Khan, and Marshall Sponder |
| 250 | |a Second edition | ||
| 264 | 1 | |a New York and London |b Routledge, Taylor & Francis Group |c 2024 | |
| 300 | |a xii, 307 Seiten |b Illustrationen | ||
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| 490 | 0 | |a Mastering Business Analytics | |
| 650 | 4 | |a Internet marketing | |
| 650 | 4 | |a Social media | |
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| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Khan, Gohar F. |e Verfasser |0 (DE-588)1143636910 |4 aut | |
| 700 | 1 | |a Sponder, Marshall |e Verfasser |0 (DE-588)1053777728 |4 aut | |
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Datensatz im Suchindex
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| building | Verbundindex |
| bvnumber | BV049524071 |
| callnumber-first | H - Social Science |
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| dewey-full | 658.8/340285 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-search | 658.8/340285 |
| dewey-sort | 3658.8 6340285 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Second edition |
| format | Book |
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| id | DE-604.BV049524071 |
| illustrated | Illustrated |
| index_date | 2024-07-03T23:25:35Z |
| indexdate | 2024-10-07T08:01:10Z |
| institution | BVB |
| isbn | 9780367457921 9780367456412 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034869848 |
| oclc_num | 1406836186 |
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| owner_facet | DE-1050 DE-188 DE-739 DE-573 DE-898 DE-BY-UBR |
| physical | xii, 307 Seiten Illustrationen |
| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | Routledge, Taylor & Francis Group |
| record_format | marc |
| series2 | Mastering Business Analytics |
| spelling | Feroz, Abdul Karim Verfasser (DE-588)132180380X aut Digital analytics for marketing A. Karim Feroz, Gohar F. Khan, and Marshall Sponder Second edition New York and London Routledge, Taylor & Francis Group 2024 xii, 307 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Mastering Business Analytics Internet marketing Social media Online-Marketing (DE-588)7706419-7 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s Social Media (DE-588)4639271-3 s DE-604 Khan, Gohar F. Verfasser (DE-588)1143636910 aut Sponder, Marshall Verfasser (DE-588)1053777728 aut Erscheint auch als Online-Ausgabe 978-1-003-02535-1 |
| spellingShingle | Feroz, Abdul Karim Khan, Gohar F. Sponder, Marshall Digital analytics for marketing Internet marketing Social media Online-Marketing (DE-588)7706419-7 gnd Social Media (DE-588)4639271-3 gnd |
| subject_GND | (DE-588)7706419-7 (DE-588)4639271-3 |
| title | Digital analytics for marketing |
| title_auth | Digital analytics for marketing |
| title_exact_search | Digital analytics for marketing |
| title_exact_search_txtP | Digital analytics for marketing |
| title_full | Digital analytics for marketing A. Karim Feroz, Gohar F. Khan, and Marshall Sponder |
| title_fullStr | Digital analytics for marketing A. Karim Feroz, Gohar F. Khan, and Marshall Sponder |
| title_full_unstemmed | Digital analytics for marketing A. Karim Feroz, Gohar F. Khan, and Marshall Sponder |
| title_short | Digital analytics for marketing |
| title_sort | digital analytics for marketing |
| topic | Internet marketing Social media Online-Marketing (DE-588)7706419-7 gnd Social Media (DE-588)4639271-3 gnd |
| topic_facet | Internet marketing Social media Online-Marketing Social Media |
| work_keys_str_mv | AT ferozabdulkarim digitalanalyticsformarketing AT khangoharf digitalanalyticsformarketing AT spondermarshall digitalanalyticsformarketing |