Strategic Airline Retailing and Solutions: From Offers to Fulfillment to Loyalty
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Milton
Taylor & Francis Group
2023
|
| Ausgabe: | 1st ed |
| Schlagworte: | |
| Online-Zugang: | HWR01 |
| Beschreibung: | Description based on publisher supplied metadata and other sources |
| Beschreibung: | 1 Online-Ressource (255 Seiten) |
| ISBN: | 9781000962802 |
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| 505 | 8 | |a Cover -- Half Title -- Title Page -- Copyright Page -- Dedication -- Table of Contents -- List of Illustrations -- About the author -- Forewords -- Derek Adair, Vice President, Commercial Development and Innovation, Delta Air Lines -- Stephen Brobst, Chief Technology Officer, Teradata Corporation -- Andrew Crawley, President, American Express Global Business Travel -- Steven Fuld, Senior Vice President, Marketing, Sony Corporation of America -- Angel Gallego, Executive Vice President Travel Distribution, Amadeus -- David Gunnarsson, Chief Executive Officer, Dohop -- John Hurley, Chief Technology Officer, Ryanair -- Kerem Kızıltunç, Chief Information Officer, Turkish Airlines, and Chief Executive Officer, Turkish Technology -- Luis Felipe de Oliveira, Director General, Airports Council International (ACI) World -- Greg Schulze, Senior Vice President of Strategic Travel Partners, Expedia Group -- Acknowledgments -- Chapter 1 Introduction -- Notes -- Chapter 2 Managing challenges to retailing air travel solutions -- Developing coherent and proactive retailing strategies during challenging times -- Transitioning from legacy to adaptive technologies, systems, and processes -- Converting conventional content into air travel solutions -- Achieving solution-and-context-focused personalization -- Managing diversified customer bases and partners -- Managing cooperation and data exchange among partners to improve customer experience -- Managing the acceleration of digital transformation -- Revisiting regional developments -- Latin America -- India -- Notes -- Chapter 3 Developing solution mindsets for offers, fulfillment, and loyalty -- Shifting from marketing itineraries to holistic travel solutions -- Augmenting traditional products -- Air mobility in urban markets -- Air mobility in regional markets -- Point-to-point services in ultra-long-haul markets | |
| 505 | 8 | |a Next-generation shuttle services -- Interior cabin layout, in-flight connectivity, and entertainment -- Intermodal and multimodal travel -- Notes -- Chapter 4 Revitalizing the airline product-brand-distribution-loyalty relationship -- Trends affecting retailing of core products and ancillaries -- Digital customer service and experience -- Realigning brand and branding initiatives -- Insightful case studies -- Hilton Hotels and Resorts -- Industrial and Commercial Bank of China -- Mayo Clinic, Minnesota -- Insights from the case studies of best practices -- Realigning distribution -- Realigning loyalty -- Notes -- Chapter 5 Teaming up with airports to create optimal outcomes -- Traveler experience through an airport -- Coordinating goals, data, technologies, and KPIs -- Goals -- Data -- Technologies -- KPIs -- Examples of solution-focused products and services -- Dohop's self-connectivity -- Delta's personalized information boards -- FraAlliance: Frankfurt Airport and Lufthansa Airlines Alliance -- Singapore's Changi Airport -- Challenges and opportunities facing airports worldwide -- Notes -- Chapter 6 Building new capabilities to seize new opportunities -- Developing digital insights into customers -- Exploring new applications of evolving technologies -- Insightful case studies -- Executing change management -- British Airways -- General Electric -- Netflix -- PayPal -- Accelerating digital transformation -- Levi Strauss -- Ford Motor Company -- United Parcel Service -- Microsoft -- Embracing design thinking -- GE Healthcare -- Airbnb -- Bank of America -- Tesla -- Insights from the case studies of best practices -- Notes -- Chapter 7 Transforming to be ahead of opportunities -- Where are airlines now? -- Where are airlines planning to be? -- How are airlines planning to get there? -- Looking over the horizon -- Notes | |
| 505 | 8 | |a Chapter 8 Thought leadership pieces -- How global airline business models are changing, challenges and opportunities facing airlines, and the role of emerging technology: Vijay Anand, Worldwide Sales & -- Distribution, VP Travel & -- Transportation - Asia Pacific and Global T& -- T Partner Ecosystem Leader, IBM -- Retailing airline products for the business travel segment - opportunities and challenges: Ashraf Mohd Baytam, Manager, Global Business Travel, Emirates Airline -- Airline Retailing - Data's Last Mile: Frank Bush, Senior Partner, Industry Consulting, Teradata -- The ultimate passenger experience: compromising on the road to utopia: Pierre Charbonneau, Director, Service Delivery & -- Coordination, Aéroports de Montréal -- Alliances and airline partnerships - a key piece in the puzzle for industry transformation: Henry Coles, Head of Alliances, Virgin Australia -- Why are Retailers Smarter Than Us? Michael F. Hemsey, President & -- CEO, Tricycle Marketing -- The Path to Innovation in Travel Retailing: Evan Konwiser, Chief Marketing & -- Strategy Officer, American Express Global Business Travel -- Working Together to Build a More Traveler-Centric Industry: Julie Kyse, Vice President, Global Air Partnerships, Expedia Group -- Digital Transformation in the Airline Industry: How and Where to Start: Massimo G. Morin, Head Worldwide Business Development, Travel and Hospitality Solutions, Amazon Web Services (AWS) -- Evolving technologies to support changing airline business models: Kadir Özgür Oğuz, Founder & -- CEO, Further.Network -- As airlines become more customer-centric retailers, how can technology help them develop partnerships to become even better retailers? Oana Savu, Chief Strategy Officer, and Nick Ashton, Head of Partnerships & -- Industry Affairs, Dohop | |
| 505 | 8 | |a Airlines: Know thy customer: Kristen Schilling-Gonzales, Vice President, Planning, Allegiant Travel Company -- Delivering the benefits of airline retailing through offer and order transformation: Cyril Tetaz, Executive Vice President Altéa, Airlines, Amadeus -- Notes -- Index | |
| 650 | 4 | |a Airlines-Management | |
| 650 | 4 | |a Strategic planning | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Taneja, Nawal K. |t Strategic Airline Retailing and Solutions |d Milton : Taylor & Francis Group,c2023 |z 9781032495095 |
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| author | Taneja, Nawal K. |
| author_facet | Taneja, Nawal K. |
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| contents | Cover -- Half Title -- Title Page -- Copyright Page -- Dedication -- Table of Contents -- List of Illustrations -- About the author -- Forewords -- Derek Adair, Vice President, Commercial Development and Innovation, Delta Air Lines -- Stephen Brobst, Chief Technology Officer, Teradata Corporation -- Andrew Crawley, President, American Express Global Business Travel -- Steven Fuld, Senior Vice President, Marketing, Sony Corporation of America -- Angel Gallego, Executive Vice President Travel Distribution, Amadeus -- David Gunnarsson, Chief Executive Officer, Dohop -- John Hurley, Chief Technology Officer, Ryanair -- Kerem Kızıltunç, Chief Information Officer, Turkish Airlines, and Chief Executive Officer, Turkish Technology -- Luis Felipe de Oliveira, Director General, Airports Council International (ACI) World -- Greg Schulze, Senior Vice President of Strategic Travel Partners, Expedia Group -- Acknowledgments -- Chapter 1 Introduction -- Notes -- Chapter 2 Managing challenges to retailing air travel solutions -- Developing coherent and proactive retailing strategies during challenging times -- Transitioning from legacy to adaptive technologies, systems, and processes -- Converting conventional content into air travel solutions -- Achieving solution-and-context-focused personalization -- Managing diversified customer bases and partners -- Managing cooperation and data exchange among partners to improve customer experience -- Managing the acceleration of digital transformation -- Revisiting regional developments -- Latin America -- India -- Notes -- Chapter 3 Developing solution mindsets for offers, fulfillment, and loyalty -- Shifting from marketing itineraries to holistic travel solutions -- Augmenting traditional products -- Air mobility in urban markets -- Air mobility in regional markets -- Point-to-point services in ultra-long-haul markets Next-generation shuttle services -- Interior cabin layout, in-flight connectivity, and entertainment -- Intermodal and multimodal travel -- Notes -- Chapter 4 Revitalizing the airline product-brand-distribution-loyalty relationship -- Trends affecting retailing of core products and ancillaries -- Digital customer service and experience -- Realigning brand and branding initiatives -- Insightful case studies -- Hilton Hotels and Resorts -- Industrial and Commercial Bank of China -- Mayo Clinic, Minnesota -- Insights from the case studies of best practices -- Realigning distribution -- Realigning loyalty -- Notes -- Chapter 5 Teaming up with airports to create optimal outcomes -- Traveler experience through an airport -- Coordinating goals, data, technologies, and KPIs -- Goals -- Data -- Technologies -- KPIs -- Examples of solution-focused products and services -- Dohop's self-connectivity -- Delta's personalized information boards -- FraAlliance: Frankfurt Airport and Lufthansa Airlines Alliance -- Singapore's Changi Airport -- Challenges and opportunities facing airports worldwide -- Notes -- Chapter 6 Building new capabilities to seize new opportunities -- Developing digital insights into customers -- Exploring new applications of evolving technologies -- Insightful case studies -- Executing change management -- British Airways -- General Electric -- Netflix -- PayPal -- Accelerating digital transformation -- Levi Strauss -- Ford Motor Company -- United Parcel Service -- Microsoft -- Embracing design thinking -- GE Healthcare -- Airbnb -- Bank of America -- Tesla -- Insights from the case studies of best practices -- Notes -- Chapter 7 Transforming to be ahead of opportunities -- Where are airlines now? -- Where are airlines planning to be? -- How are airlines planning to get there? -- Looking over the horizon -- Notes Chapter 8 Thought leadership pieces -- How global airline business models are changing, challenges and opportunities facing airlines, and the role of emerging technology: Vijay Anand, Worldwide Sales & -- Distribution, VP Travel & -- Transportation - Asia Pacific and Global T& -- T Partner Ecosystem Leader, IBM -- Retailing airline products for the business travel segment - opportunities and challenges: Ashraf Mohd Baytam, Manager, Global Business Travel, Emirates Airline -- Airline Retailing - Data's Last Mile: Frank Bush, Senior Partner, Industry Consulting, Teradata -- The ultimate passenger experience: compromising on the road to utopia: Pierre Charbonneau, Director, Service Delivery & -- Coordination, Aéroports de Montréal -- Alliances and airline partnerships - a key piece in the puzzle for industry transformation: Henry Coles, Head of Alliances, Virgin Australia -- Why are Retailers Smarter Than Us? Michael F. Hemsey, President & -- CEO, Tricycle Marketing -- The Path to Innovation in Travel Retailing: Evan Konwiser, Chief Marketing & -- Strategy Officer, American Express Global Business Travel -- Working Together to Build a More Traveler-Centric Industry: Julie Kyse, Vice President, Global Air Partnerships, Expedia Group -- Digital Transformation in the Airline Industry: How and Where to Start: Massimo G. Morin, Head Worldwide Business Development, Travel and Hospitality Solutions, Amazon Web Services (AWS) -- Evolving technologies to support changing airline business models: Kadir Özgür Oğuz, Founder & -- CEO, Further.Network -- As airlines become more customer-centric retailers, how can technology help them develop partnerships to become even better retailers? Oana Savu, Chief Strategy Officer, and Nick Ashton, Head of Partnerships & -- Industry Affairs, Dohop Airlines: Know thy customer: Kristen Schilling-Gonzales, Vice President, Planning, Allegiant Travel Company -- Delivering the benefits of airline retailing through offer and order transformation: Cyril Tetaz, Executive Vice President Altéa, Airlines, Amadeus -- Notes -- Index |
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| dewey-full | 387.7 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 387 - Water, air, space transportation |
| dewey-raw | 387.7 |
| dewey-search | 387.7 |
| dewey-sort | 3387.7 |
| dewey-tens | 380 - Commerce, communications, transportation |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 1st ed |
| format | Electronic eBook |
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| id | DE-604.BV049408926 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T23:05:37Z |
| indexdate | 2024-07-10T10:06:17Z |
| institution | BVB |
| isbn | 9781000962802 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034736010 |
| oclc_num | 1394117866 |
| open_access_boolean | |
| owner | DE-2070s |
| owner_facet | DE-2070s |
| physical | 1 Online-Ressource (255 Seiten) |
| psigel | ZDB-30-PQE ZDB-30-PQE HWR_PDA_PQE |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | Taylor & Francis Group |
| record_format | marc |
| spelling | Taneja, Nawal K. Verfasser aut Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty 1st ed Milton Taylor & Francis Group 2023 ©2024 1 Online-Ressource (255 Seiten) txt rdacontent c rdamedia cr rdacarrier Description based on publisher supplied metadata and other sources Cover -- Half Title -- Title Page -- Copyright Page -- Dedication -- Table of Contents -- List of Illustrations -- About the author -- Forewords -- Derek Adair, Vice President, Commercial Development and Innovation, Delta Air Lines -- Stephen Brobst, Chief Technology Officer, Teradata Corporation -- Andrew Crawley, President, American Express Global Business Travel -- Steven Fuld, Senior Vice President, Marketing, Sony Corporation of America -- Angel Gallego, Executive Vice President Travel Distribution, Amadeus -- David Gunnarsson, Chief Executive Officer, Dohop -- John Hurley, Chief Technology Officer, Ryanair -- Kerem Kızıltunç, Chief Information Officer, Turkish Airlines, and Chief Executive Officer, Turkish Technology -- Luis Felipe de Oliveira, Director General, Airports Council International (ACI) World -- Greg Schulze, Senior Vice President of Strategic Travel Partners, Expedia Group -- Acknowledgments -- Chapter 1 Introduction -- Notes -- Chapter 2 Managing challenges to retailing air travel solutions -- Developing coherent and proactive retailing strategies during challenging times -- Transitioning from legacy to adaptive technologies, systems, and processes -- Converting conventional content into air travel solutions -- Achieving solution-and-context-focused personalization -- Managing diversified customer bases and partners -- Managing cooperation and data exchange among partners to improve customer experience -- Managing the acceleration of digital transformation -- Revisiting regional developments -- Latin America -- India -- Notes -- Chapter 3 Developing solution mindsets for offers, fulfillment, and loyalty -- Shifting from marketing itineraries to holistic travel solutions -- Augmenting traditional products -- Air mobility in urban markets -- Air mobility in regional markets -- Point-to-point services in ultra-long-haul markets Next-generation shuttle services -- Interior cabin layout, in-flight connectivity, and entertainment -- Intermodal and multimodal travel -- Notes -- Chapter 4 Revitalizing the airline product-brand-distribution-loyalty relationship -- Trends affecting retailing of core products and ancillaries -- Digital customer service and experience -- Realigning brand and branding initiatives -- Insightful case studies -- Hilton Hotels and Resorts -- Industrial and Commercial Bank of China -- Mayo Clinic, Minnesota -- Insights from the case studies of best practices -- Realigning distribution -- Realigning loyalty -- Notes -- Chapter 5 Teaming up with airports to create optimal outcomes -- Traveler experience through an airport -- Coordinating goals, data, technologies, and KPIs -- Goals -- Data -- Technologies -- KPIs -- Examples of solution-focused products and services -- Dohop's self-connectivity -- Delta's personalized information boards -- FraAlliance: Frankfurt Airport and Lufthansa Airlines Alliance -- Singapore's Changi Airport -- Challenges and opportunities facing airports worldwide -- Notes -- Chapter 6 Building new capabilities to seize new opportunities -- Developing digital insights into customers -- Exploring new applications of evolving technologies -- Insightful case studies -- Executing change management -- British Airways -- General Electric -- Netflix -- PayPal -- Accelerating digital transformation -- Levi Strauss -- Ford Motor Company -- United Parcel Service -- Microsoft -- Embracing design thinking -- GE Healthcare -- Airbnb -- Bank of America -- Tesla -- Insights from the case studies of best practices -- Notes -- Chapter 7 Transforming to be ahead of opportunities -- Where are airlines now? -- Where are airlines planning to be? -- How are airlines planning to get there? -- Looking over the horizon -- Notes Chapter 8 Thought leadership pieces -- How global airline business models are changing, challenges and opportunities facing airlines, and the role of emerging technology: Vijay Anand, Worldwide Sales & -- Distribution, VP Travel & -- Transportation - Asia Pacific and Global T& -- T Partner Ecosystem Leader, IBM -- Retailing airline products for the business travel segment - opportunities and challenges: Ashraf Mohd Baytam, Manager, Global Business Travel, Emirates Airline -- Airline Retailing - Data's Last Mile: Frank Bush, Senior Partner, Industry Consulting, Teradata -- The ultimate passenger experience: compromising on the road to utopia: Pierre Charbonneau, Director, Service Delivery & -- Coordination, Aéroports de Montréal -- Alliances and airline partnerships - a key piece in the puzzle for industry transformation: Henry Coles, Head of Alliances, Virgin Australia -- Why are Retailers Smarter Than Us? Michael F. Hemsey, President & -- CEO, Tricycle Marketing -- The Path to Innovation in Travel Retailing: Evan Konwiser, Chief Marketing & -- Strategy Officer, American Express Global Business Travel -- Working Together to Build a More Traveler-Centric Industry: Julie Kyse, Vice President, Global Air Partnerships, Expedia Group -- Digital Transformation in the Airline Industry: How and Where to Start: Massimo G. Morin, Head Worldwide Business Development, Travel and Hospitality Solutions, Amazon Web Services (AWS) -- Evolving technologies to support changing airline business models: Kadir Özgür Oğuz, Founder & -- CEO, Further.Network -- As airlines become more customer-centric retailers, how can technology help them develop partnerships to become even better retailers? Oana Savu, Chief Strategy Officer, and Nick Ashton, Head of Partnerships & -- Industry Affairs, Dohop Airlines: Know thy customer: Kristen Schilling-Gonzales, Vice President, Planning, Allegiant Travel Company -- Delivering the benefits of airline retailing through offer and order transformation: Cyril Tetaz, Executive Vice President Altéa, Airlines, Amadeus -- Notes -- Index Airlines-Management Strategic planning Erscheint auch als Druck-Ausgabe Taneja, Nawal K. Strategic Airline Retailing and Solutions Milton : Taylor & Francis Group,c2023 9781032495095 |
| spellingShingle | Taneja, Nawal K. Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty Cover -- Half Title -- Title Page -- Copyright Page -- Dedication -- Table of Contents -- List of Illustrations -- About the author -- Forewords -- Derek Adair, Vice President, Commercial Development and Innovation, Delta Air Lines -- Stephen Brobst, Chief Technology Officer, Teradata Corporation -- Andrew Crawley, President, American Express Global Business Travel -- Steven Fuld, Senior Vice President, Marketing, Sony Corporation of America -- Angel Gallego, Executive Vice President Travel Distribution, Amadeus -- David Gunnarsson, Chief Executive Officer, Dohop -- John Hurley, Chief Technology Officer, Ryanair -- Kerem Kızıltunç, Chief Information Officer, Turkish Airlines, and Chief Executive Officer, Turkish Technology -- Luis Felipe de Oliveira, Director General, Airports Council International (ACI) World -- Greg Schulze, Senior Vice President of Strategic Travel Partners, Expedia Group -- Acknowledgments -- Chapter 1 Introduction -- Notes -- Chapter 2 Managing challenges to retailing air travel solutions -- Developing coherent and proactive retailing strategies during challenging times -- Transitioning from legacy to adaptive technologies, systems, and processes -- Converting conventional content into air travel solutions -- Achieving solution-and-context-focused personalization -- Managing diversified customer bases and partners -- Managing cooperation and data exchange among partners to improve customer experience -- Managing the acceleration of digital transformation -- Revisiting regional developments -- Latin America -- India -- Notes -- Chapter 3 Developing solution mindsets for offers, fulfillment, and loyalty -- Shifting from marketing itineraries to holistic travel solutions -- Augmenting traditional products -- Air mobility in urban markets -- Air mobility in regional markets -- Point-to-point services in ultra-long-haul markets Next-generation shuttle services -- Interior cabin layout, in-flight connectivity, and entertainment -- Intermodal and multimodal travel -- Notes -- Chapter 4 Revitalizing the airline product-brand-distribution-loyalty relationship -- Trends affecting retailing of core products and ancillaries -- Digital customer service and experience -- Realigning brand and branding initiatives -- Insightful case studies -- Hilton Hotels and Resorts -- Industrial and Commercial Bank of China -- Mayo Clinic, Minnesota -- Insights from the case studies of best practices -- Realigning distribution -- Realigning loyalty -- Notes -- Chapter 5 Teaming up with airports to create optimal outcomes -- Traveler experience through an airport -- Coordinating goals, data, technologies, and KPIs -- Goals -- Data -- Technologies -- KPIs -- Examples of solution-focused products and services -- Dohop's self-connectivity -- Delta's personalized information boards -- FraAlliance: Frankfurt Airport and Lufthansa Airlines Alliance -- Singapore's Changi Airport -- Challenges and opportunities facing airports worldwide -- Notes -- Chapter 6 Building new capabilities to seize new opportunities -- Developing digital insights into customers -- Exploring new applications of evolving technologies -- Insightful case studies -- Executing change management -- British Airways -- General Electric -- Netflix -- PayPal -- Accelerating digital transformation -- Levi Strauss -- Ford Motor Company -- United Parcel Service -- Microsoft -- Embracing design thinking -- GE Healthcare -- Airbnb -- Bank of America -- Tesla -- Insights from the case studies of best practices -- Notes -- Chapter 7 Transforming to be ahead of opportunities -- Where are airlines now? -- Where are airlines planning to be? -- How are airlines planning to get there? -- Looking over the horizon -- Notes Chapter 8 Thought leadership pieces -- How global airline business models are changing, challenges and opportunities facing airlines, and the role of emerging technology: Vijay Anand, Worldwide Sales & -- Distribution, VP Travel & -- Transportation - Asia Pacific and Global T& -- T Partner Ecosystem Leader, IBM -- Retailing airline products for the business travel segment - opportunities and challenges: Ashraf Mohd Baytam, Manager, Global Business Travel, Emirates Airline -- Airline Retailing - Data's Last Mile: Frank Bush, Senior Partner, Industry Consulting, Teradata -- The ultimate passenger experience: compromising on the road to utopia: Pierre Charbonneau, Director, Service Delivery & -- Coordination, Aéroports de Montréal -- Alliances and airline partnerships - a key piece in the puzzle for industry transformation: Henry Coles, Head of Alliances, Virgin Australia -- Why are Retailers Smarter Than Us? Michael F. Hemsey, President & -- CEO, Tricycle Marketing -- The Path to Innovation in Travel Retailing: Evan Konwiser, Chief Marketing & -- Strategy Officer, American Express Global Business Travel -- Working Together to Build a More Traveler-Centric Industry: Julie Kyse, Vice President, Global Air Partnerships, Expedia Group -- Digital Transformation in the Airline Industry: How and Where to Start: Massimo G. Morin, Head Worldwide Business Development, Travel and Hospitality Solutions, Amazon Web Services (AWS) -- Evolving technologies to support changing airline business models: Kadir Özgür Oğuz, Founder & -- CEO, Further.Network -- As airlines become more customer-centric retailers, how can technology help them develop partnerships to become even better retailers? Oana Savu, Chief Strategy Officer, and Nick Ashton, Head of Partnerships & -- Industry Affairs, Dohop Airlines: Know thy customer: Kristen Schilling-Gonzales, Vice President, Planning, Allegiant Travel Company -- Delivering the benefits of airline retailing through offer and order transformation: Cyril Tetaz, Executive Vice President Altéa, Airlines, Amadeus -- Notes -- Index Airlines-Management Strategic planning |
| title | Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty |
| title_auth | Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty |
| title_exact_search | Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty |
| title_exact_search_txtP | Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty |
| title_full | Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty |
| title_fullStr | Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty |
| title_full_unstemmed | Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty |
| title_short | Strategic Airline Retailing and Solutions |
| title_sort | strategic airline retailing and solutions from offers to fulfillment to loyalty |
| title_sub | From Offers to Fulfillment to Loyalty |
| topic | Airlines-Management Strategic planning |
| topic_facet | Airlines-Management Strategic planning |
| work_keys_str_mv | AT tanejanawalk strategicairlineretailingandsolutionsfromofferstofulfillmenttoloyalty |