Media rhetoric: how advertising and digital media influence us
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Newcastle upon Tyne, UK
Cambridge Scholars Publishing
[2023]
|
| Schlagworte: | |
| Beschreibung: | Literaturangaben |
| Beschreibung: | vi, 147 Seiten Illustrationen, Diagramme 21 cm |
| ISBN: | 9781527595613 1527595617 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV049393067 | ||
| 003 | DE-604 | ||
| 005 | 20240423 | ||
| 007 | t | ||
| 008 | 231103s2023 xxka||| |||| 00||| eng d | ||
| 020 | |a 9781527595613 |c pbk. |9 978-1-5275-9561-3 | ||
| 020 | |a 1527595617 |9 1-5275-9561-7 | ||
| 035 | |a (OCoLC)1414545469 | ||
| 035 | |a (DE-599)BVBBV049393067 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 044 | |a xxk |c XA-GB | ||
| 049 | |a DE-706 |a DE-11 | ||
| 082 | 0 | |a 659.1019 | |
| 084 | |a AP 17120 |0 (DE-625)6997: |2 rvk | ||
| 245 | 1 | 0 | |a Media rhetoric |b how advertising and digital media influence us |c edited by Samuel Mateus |
| 264 | 1 | |a Newcastle upon Tyne, UK |b Cambridge Scholars Publishing |c [2023] | |
| 264 | 4 | |c © 2023 | |
| 300 | |a vi, 147 Seiten |b Illustrationen, Diagramme |c 21 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
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| 650 | 0 | 7 | |a Beeinflussung |0 (DE-588)4005203-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Neue Medien |0 (DE-588)4196910-8 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
| 653 | 0 | |a Werbung / (DE-627)091400260 / (DE-STW)12846-5 | |
| 653 | 0 | |a Digitalisierung / (DE-627)1028324774 / (DE-STW)30171-4 | |
| 653 | 0 | |a Rhetorik / (DE-627)091386772 / (DE-STW)19776-0 | |
| 653 | 0 | |a Advertising / Psychological aspects | |
| 653 | 0 | |a Digital media / Psychological aspects | |
| 653 | 0 | |a Persuasion (Psychology) | |
| 653 | 0 | |a Mass media / Influence | |
| 653 | 0 | |a Social media / Influence | |
| 655 | 7 | |0 (DE-588)4143413-4 |a Aufsatzsammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Neue Medien |0 (DE-588)4196910-8 |D s |
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| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Mateus, Samuel |d 1982- |0 (DE-588)1081552875 |4 edt | |
| 775 | 0 | 8 | |i Äquivalent |n Druck-Ausgabe, Hardcover |z 978-1-5275-6779-5 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-034720451 | ||
Datensatz im Suchindex
| _version_ | 1804186104356667392 |
|---|---|
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author2 | Mateus, Samuel 1982- |
| author2_role | edt |
| author2_variant | s m sm |
| author_GND | (DE-588)1081552875 |
| author_facet | Mateus, Samuel 1982- |
| building | Verbundindex |
| bvnumber | BV049393067 |
| classification_rvk | AP 17120 |
| ctrlnum | (OCoLC)1414545469 (DE-599)BVBBV049393067 |
| dewey-full | 659.1019 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1019 |
| dewey-search | 659.1019 |
| dewey-sort | 3659.1019 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| discipline_str_mv | Allgemeines Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV049393067 |
| illustrated | Illustrated |
| index_date | 2024-07-03T23:01:50Z |
| indexdate | 2024-07-10T10:05:49Z |
| institution | BVB |
| isbn | 9781527595613 1527595617 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034720451 |
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| physical | vi, 147 Seiten Illustrationen, Diagramme 21 cm |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | Cambridge Scholars Publishing |
| record_format | marc |
| spelling | Media rhetoric how advertising and digital media influence us edited by Samuel Mateus Newcastle upon Tyne, UK Cambridge Scholars Publishing [2023] © 2023 vi, 147 Seiten Illustrationen, Diagramme 21 cm txt rdacontent n rdamedia nc rdacarrier Literaturangaben Beeinflussung (DE-588)4005203-5 gnd rswk-swf Neue Medien (DE-588)4196910-8 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Werbung / (DE-627)091400260 / (DE-STW)12846-5 Digitalisierung / (DE-627)1028324774 / (DE-STW)30171-4 Rhetorik / (DE-627)091386772 / (DE-STW)19776-0 Advertising / Psychological aspects Digital media / Psychological aspects Persuasion (Psychology) Mass media / Influence Social media / Influence (DE-588)4143413-4 Aufsatzsammlung gnd-content Neue Medien (DE-588)4196910-8 s Werbung (DE-588)4065541-6 s Beeinflussung (DE-588)4005203-5 s DE-604 Mateus, Samuel 1982- (DE-588)1081552875 edt Äquivalent Druck-Ausgabe, Hardcover 978-1-5275-6779-5 |
| spellingShingle | Media rhetoric how advertising and digital media influence us Beeinflussung (DE-588)4005203-5 gnd Neue Medien (DE-588)4196910-8 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4005203-5 (DE-588)4196910-8 (DE-588)4065541-6 (DE-588)4143413-4 |
| title | Media rhetoric how advertising and digital media influence us |
| title_auth | Media rhetoric how advertising and digital media influence us |
| title_exact_search | Media rhetoric how advertising and digital media influence us |
| title_exact_search_txtP | Media rhetoric how advertising and digital media influence us |
| title_full | Media rhetoric how advertising and digital media influence us edited by Samuel Mateus |
| title_fullStr | Media rhetoric how advertising and digital media influence us edited by Samuel Mateus |
| title_full_unstemmed | Media rhetoric how advertising and digital media influence us edited by Samuel Mateus |
| title_short | Media rhetoric |
| title_sort | media rhetoric how advertising and digital media influence us |
| title_sub | how advertising and digital media influence us |
| topic | Beeinflussung (DE-588)4005203-5 gnd Neue Medien (DE-588)4196910-8 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Beeinflussung Neue Medien Werbung Aufsatzsammlung |
| work_keys_str_mv | AT mateussamuel mediarhetorichowadvertisinganddigitalmediainfluenceus |