Digital platforms and the global south: reconfiguring power relations in the cultural industries
This book addresses the issues raised by digital platforms in the Global South, with an emphasis on the cultural stakes involved.It brings together an interdisciplinary team of researchers – including political economists, socio-economists, geographers, media sociologists or anthropologists – who ea...
Gespeichert in:
| Weitere Verfasser: | , , |
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| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London ; New York
Routledge
2024
|
| Schriftenreihe: | Routledge advances in internationalizing media studies
31 |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | This book addresses the issues raised by digital platforms in the Global South, with an emphasis on the cultural stakes involved.It brings together an interdisciplinary team of researchers – including political economists, socio-economists, geographers, media sociologists or anthropologists – who each explore these issues through an insightful case study at a local, national, regional or international scale. While studying the strategies of some of the main US-based Big Tech platforms or video streaming platforms towards the Global South, the chapters also consider the often-neglected active role local or regional actors play in the expansion of those Western digital players, and highlight the existence of a constellation of local or regional platforms that have emerged in Africa, Asia, Latin America or the Middle East. In addition to analysing the complex relationships of competition, collaboration or dependence between these diverse actors, this volume examines the ways in which the rise of these digital platforms has generated new forms of cultural entrepreneurship and participated in the reconfiguring of the conditions in which cultural contents are produced and circulated in the Global South.This volume will appeal to readers interested in the transnationalisation of cultural industries or in the social, political, economic, cultural and geopolitical dimensions of digital transformations and will be an important resource for students, teachers and researchers in media, communication, cultural studies, international relations and area studies programmes |
| Beschreibung: | xiii, 239 Seiten 234 mm |
| ISBN: | 9781032489919 9781032489933 |
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Contents vii ix xi xv List of figure List of tables List of contributors Acknowledgements 1 Introduction PHILIPPE BOUQUILLION, CHRISTINE ITHURBIDE AND TRISTAN MATTELART 1 US Digital Platforms in the Global South: A Critical Review of an Emerging Research Field 18 TRISTAN MATTELART 2 The Big Five in India, Powerful Players? 37 PHILIPPE BOUQUILLION 3 Platformisation of Matchmaking: Reconfiguring Social Economies in India 56 VIBODH PARTHASARATHI AND SIMRAN AGARWAL 4 Cultural Crowdfunding Platforms in Latin America: From ‘Creative’ Discourse to Entrepreneurial Strategies 74 ALIX BÉNISTANT AND JEREMY VACHET 5 Global Platforms Weaving into the Craft Industry: Lessons from Localisation Strategies in India 91 CHRISTINE ITHURBIDE 6 From Weixin to WeChat: Analysing the Expansion Strategies of a Chinese Social Media Platform YUWEN ZHANG 109
vi Contents 7 Netflix’s First Decade of Presence in Latin America 128 LUIS Л. ALBORNOZ AND FERNANDO KRAKOWIAK 8 Cultural Policies for the SVoD Market in Brazil: From an Attempt at Regulation to Total Deregulation 147 LEONARDO DE MARCHI AND ANA ATEM DIAMANTE 9 Streaming the Middle East: From Legacy Media to Digital Platforms 165 JOE F. KHALIL AND MOHAMED ZAYANI 10 Hidden in Plain Sight: YouTube and Nollywood's Reinvention of Minor Transnational Practices 182 ALESSANDRO JEDLOWSKI 11 What Mobile Telephony Is Doing to West African Music. The ZikMali Project: A New Model of Music Distribution? 199 EMMANUELLE OLIVIER 12 Chilean Fashion Influencers as Digital Labour: Unpacking the ‘Media Kit’ as a Market Device 215 ARTURO ARRIAGADA Index 233 |
| adam_txt |
Contents vii ix xi xv List of figure List of tables List of contributors Acknowledgements 1 Introduction PHILIPPE BOUQUILLION, CHRISTINE ITHURBIDE AND TRISTAN MATTELART 1 US Digital Platforms in the Global South: A Critical Review of an Emerging Research Field 18 TRISTAN MATTELART 2 The Big Five in India, Powerful Players? 37 PHILIPPE BOUQUILLION 3 Platformisation of Matchmaking: Reconfiguring Social Economies in India 56 VIBODH PARTHASARATHI AND SIMRAN AGARWAL 4 Cultural Crowdfunding Platforms in Latin America: From ‘Creative’ Discourse to Entrepreneurial Strategies 74 ALIX BÉNISTANT AND JEREMY VACHET 5 Global Platforms Weaving into the Craft Industry: Lessons from Localisation Strategies in India 91 CHRISTINE ITHURBIDE 6 From Weixin to WeChat: Analysing the Expansion Strategies of a Chinese Social Media Platform YUWEN ZHANG 109
vi Contents 7 Netflix’s First Decade of Presence in Latin America 128 LUIS Л. ALBORNOZ AND FERNANDO KRAKOWIAK 8 Cultural Policies for the SVoD Market in Brazil: From an Attempt at Regulation to Total Deregulation 147 LEONARDO DE MARCHI AND ANA ATEM DIAMANTE 9 Streaming the Middle East: From Legacy Media to Digital Platforms 165 JOE F. KHALIL AND MOHAMED ZAYANI 10 Hidden in Plain Sight: YouTube and Nollywood's Reinvention of Minor Transnational Practices 182 ALESSANDRO JEDLOWSKI 11 What Mobile Telephony Is Doing to West African Music. The ZikMali Project: A New Model of Music Distribution? 199 EMMANUELLE OLIVIER 12 Chilean Fashion Influencers as Digital Labour: Unpacking the ‘Media Kit’ as a Market Device 215 ARTURO ARRIAGADA Index 233 |
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| title | Digital platforms and the global south reconfiguring power relations in the cultural industries |
| title_auth | Digital platforms and the global south reconfiguring power relations in the cultural industries |
| title_exact_search | Digital platforms and the global south reconfiguring power relations in the cultural industries |
| title_exact_search_txtP | Digital platforms and the global south reconfiguring power relations in the cultural industries |
| title_full | Digital platforms and the global south reconfiguring power relations in the cultural industries edited by Philippe Bouquillion, Christine Ithurbide and Tristan Mattelart |
| title_fullStr | Digital platforms and the global south reconfiguring power relations in the cultural industries edited by Philippe Bouquillion, Christine Ithurbide and Tristan Mattelart |
| title_full_unstemmed | Digital platforms and the global south reconfiguring power relations in the cultural industries edited by Philippe Bouquillion, Christine Ithurbide and Tristan Mattelart |
| title_short | Digital platforms and the global south |
| title_sort | digital platforms and the global south reconfiguring power relations in the cultural industries |
| title_sub | reconfiguring power relations in the cultural industries |
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