Exploring niche tourism business models, marketing, and consumer experience:
"The transition from mass tourism to niche tourism has been a slow process. It is clear that mass tourism can damage local culture, authenticity, and resources, and niche tourism is considerably important for the future of tourism companies and destination managers. Thus, it is essential for to...
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey PA, USA
IGI Global
[2023]
|
| Schriftenreihe: | Advances in Hospitality, Tourism, and the Services Industry (AHTSI)
|
| Schlagworte: | |
| Online-Zugang: | DE-706 DE-83 DE-898 DE-1050 URL des Erstveröffentlichers |
| Zusammenfassung: | "The transition from mass tourism to niche tourism has been a slow process. It is clear that mass tourism can damage local culture, authenticity, and resources, and niche tourism is considerably important for the future of tourism companies and destination managers. Thus, it is essential for tourism companies and destination managers to be proactive and adapt to market changes and challenges to hold a stronger position in the business environment in the future.Exploring Niche Tourism Business Models, Marketing, and Consumer Experience provides relevant theoretical and empirical research findings, an innovative and multifaceted perspective of the niche tourist experience, and an understanding of how companies adopt business models based on sustainable paradigms and innovative technologies as a way to create value. Covering topics such as business models, rural tourism, and visitor experience, this premier reference source is an essential resource for marketing managers, product developers, niche tourism executives, marketing and tourism students, business professionals, researchers, and academicians."-- |
| Beschreibung: | 1 Online-Ressource (xix, 397 Seiten) Diagramme |
| ISBN: | 9781668472446 |
| DOI: | 10.4018/978-1-6684-7242-2 |
Internformat
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| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| doi_str_mv | 10.4018/978-1-6684-7242-2 |
| format | Electronic eBook |
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| id | DE-604.BV049370301 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T22:54:19Z |
| indexdate | 2024-12-17T19:01:37Z |
| institution | BVB |
| isbn | 9781668472446 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034630270 |
| oclc_num | 1409119680 |
| open_access_boolean | |
| owner | DE-706 DE-83 DE-898 DE-BY-UBR DE-1050 |
| owner_facet | DE-706 DE-83 DE-898 DE-BY-UBR DE-1050 |
| physical | 1 Online-Ressource (xix, 397 Seiten) Diagramme |
| psigel | ZDB-98-IGB ZDB-98-IGB TUB_EBS_IGB ZDB-98-IGB FHR_PDA_IGB |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | IGI Global |
| record_format | marc |
| series2 | Advances in Hospitality, Tourism, and the Services Industry (AHTSI) |
| spelling | Exploring niche tourism business models, marketing, and consumer experience Maria Antónia Rodrigues, Maria Amélia Carvalho Hershey PA, USA IGI Global [2023] 1 Online-Ressource (xix, 397 Seiten) Diagramme txt rdacontent c rdamedia cr rdacarrier Advances in Hospitality, Tourism, and the Services Industry (AHTSI) "The transition from mass tourism to niche tourism has been a slow process. It is clear that mass tourism can damage local culture, authenticity, and resources, and niche tourism is considerably important for the future of tourism companies and destination managers. Thus, it is essential for tourism companies and destination managers to be proactive and adapt to market changes and challenges to hold a stronger position in the business environment in the future.Exploring Niche Tourism Business Models, Marketing, and Consumer Experience provides relevant theoretical and empirical research findings, an innovative and multifaceted perspective of the niche tourist experience, and an understanding of how companies adopt business models based on sustainable paradigms and innovative technologies as a way to create value. Covering topics such as business models, rural tourism, and visitor experience, this premier reference source is an essential resource for marketing managers, product developers, niche tourism executives, marketing and tourism students, business professionals, researchers, and academicians."-- Niche tourism / Management Niche tourism / Marketing Tourism / Management Tourism / Marketing Rodrigues, Maria Antónia 1977- (DE-588)1255657693 edt Carvalho, Maria Amélia edt http://doi.org/10.4018/978-1-6684-7242-2 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Exploring niche tourism business models, marketing, and consumer experience |
| title | Exploring niche tourism business models, marketing, and consumer experience |
| title_auth | Exploring niche tourism business models, marketing, and consumer experience |
| title_exact_search | Exploring niche tourism business models, marketing, and consumer experience |
| title_exact_search_txtP | Exploring niche tourism business models, marketing, and consumer experience |
| title_full | Exploring niche tourism business models, marketing, and consumer experience Maria Antónia Rodrigues, Maria Amélia Carvalho |
| title_fullStr | Exploring niche tourism business models, marketing, and consumer experience Maria Antónia Rodrigues, Maria Amélia Carvalho |
| title_full_unstemmed | Exploring niche tourism business models, marketing, and consumer experience Maria Antónia Rodrigues, Maria Amélia Carvalho |
| title_short | Exploring niche tourism business models, marketing, and consumer experience |
| title_sort | exploring niche tourism business models marketing and consumer experience |
| url | http://doi.org/10.4018/978-1-6684-7242-2 |
| work_keys_str_mv | AT rodriguesmariaantonia exploringnichetourismbusinessmodelsmarketingandconsumerexperience AT carvalhomariaamelia exploringnichetourismbusinessmodelsmarketingandconsumerexperience |