Social Influence on Digital Content Contribution and Consumption: Theories, Empirical Analyses, and Practices
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Singapore
Springer Nature Singapore
2023
Singapore Springer |
| Ausgabe: | 1st ed. 2023 |
| Schriftenreihe: | Management for Professionals
|
| Schlagworte: | |
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| Beschreibung: | 1 Online-Ressource (XI, 196 p. 25 illus., 21 illus. in color) |
| ISBN: | 9789819967377 |
| ISSN: | 2192-810X |
| DOI: | 10.1007/978-981-99-6737-7 |
Internformat
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations 658 - General management |
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| discipline | Wirtschaftswissenschaften |
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| edition | 1st ed. 2023 |
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| index_date | 2024-07-03T22:51:41Z |
| indexdate | 2024-12-28T04:01:45Z |
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| isbn | 9789819967377 |
| issn | 2192-810X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034618402 |
| oclc_num | 1403377088 |
| open_access_boolean | |
| owner | DE-703 DE-573 DE-860 DE-91 DE-BY-TUM DE-19 DE-BY-UBM DE-83 DE-858 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-1049 DE-859 DE-863 DE-BY-FWS DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-522 DE-M347 DE-1102 DE-706 DE-739 DE-634 DE-11 |
| owner_facet | DE-703 DE-573 DE-860 DE-91 DE-BY-TUM DE-19 DE-BY-UBM DE-83 DE-858 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-1049 DE-859 DE-863 DE-BY-FWS DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-522 DE-M347 DE-1102 DE-706 DE-739 DE-634 DE-11 |
| physical | 1 Online-Ressource (XI, 196 p. 25 illus., 21 illus. in color) |
| psigel | ZDB-2-BUM ZDB-2-BUM_2023 |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | Springer Nature Singapore Springer |
| record_format | marc |
| series2 | Management for Professionals |
| spellingShingle | Ma, Xuejing Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices Digital Marketing Social Media Telemarketing Internet marketing Social media |
| title | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices |
| title_auth | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices |
| title_exact_search | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices |
| title_exact_search_txtP | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices |
| title_full | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices by Xuejing Ma |
| title_fullStr | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices by Xuejing Ma |
| title_full_unstemmed | Social Influence on Digital Content Contribution and Consumption Theories, Empirical Analyses, and Practices by Xuejing Ma |
| title_short | Social Influence on Digital Content Contribution and Consumption |
| title_sort | social influence on digital content contribution and consumption theories empirical analyses and practices |
| title_sub | Theories, Empirical Analyses, and Practices |
| topic | Digital Marketing Social Media Telemarketing Internet marketing Social media |
| topic_facet | Digital Marketing Social Media Telemarketing Internet marketing Social media |
| url | https://doi.org/10.1007/978-981-99-6737-7 |
| work_keys_str_mv | AT maxuejing socialinfluenceondigitalcontentcontributionandconsumptiontheoriesempiricalanalysesandpractices |