Firm internationalization: intangible resources and development
"In a fast-moving globalized world, companies need to develop contingent plans. This book, by analyzing the practical aspects of creating and using intangible resources for international development, offers original and relevant insights on this subject. The book offers a comprehensive analysis...
Gespeichert in:
Weitere Verfasser: | , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
London
Routledge
2024
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Schriftenreihe: | Routledge frontiers in the development of international business, management and marketing
10 |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Zusammenfassung: | "In a fast-moving globalized world, companies need to develop contingent plans. This book, by analyzing the practical aspects of creating and using intangible resources for international development, offers original and relevant insights on this subject. The book offers a comprehensive analysis of the theoretical and practical aspects of using and developing the intangible resources when a firm expands its international business operations. The book also sheds light into the understanding of various dimensions of intangible resources and their impacts on the efficiency and sustainability of firms. To investigate these issues, the book addresses topics, which have usually either not been given enough attention, hence not sufficiently investigated or not yet researched at all. It refers to a broad variety of issues including theoretical and empirical aspects of the role of intangible assets in firm internationalization. These include the reticular resources implemented by international management, methods of mobilizing cultural resources internationally, as well as specifics of small and medium-sized enterprises in various country contexts, particularly in emerging economies. Firm Internationalization: Mobilization of Intangible Resources will be valuable reading for scholars, researchers and academics in the fields of international business and strategic management in particular"-- |
Beschreibung: | xv, 253 Seiten Illustrationen |
ISBN: | 9781032534381 9781032536958 |
Internformat
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Datensatz im Suchindex
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adam_text | Contents List offigures List oftables List of boxes Editors biographies List of contributors vii viii x xi xii 1 Introduction SOPHIE NIVOIX AND CHRISTIAN MARCON PARTI Network resources for internationalization 1 The choice of entry modality—an approach based on the concept of proximity 5 7 ROMAIN WEIGEL 2 Local practice of a business network for a foreign investor: the case of an Algerian business network 27 NAWAL DAFFEUR AND CHRISTIAN MARCON 3 Valorization of expertise of an Agricultural Technical Institute on the international stage: opportunities and managerial innovation 45 ANNE ROLLET 4 Crowdfunding potential: a two-country study of awareness and intention toward crowdfunding 69 YOUSRA ABDELWAHED, HANANE ELZEINY, AND JOHANNES SCHAAPER 5 Acculturation inside partnerships in the Russian car industry VINCENT MONTENERO AND PHILIPPE VERY 86
vi Contents PART 2 The mobilization of cultural resources internationally 6 Digital serious games for training and research on soft skills in international management 111 113 HAMZA ASSHIDI, ANNE BARTEL-RADIC, AND DANIELLE TAYLOR 7 Proficiency in the International Language of Management as a discursive identity resource 129 JOSIANE MARTIN-O’BRIEN 8 Managing cultural integration in a Franco-German acquisition 150 ULRIKE MAYRHOFER AND SILVIA DIDIER 9 Cultural diversity and social innovation in non-profit organizations 168 HANAABDO PART3 The resources of SMEs in emerging countries facing the international market 189 10 The internationalization of SMEs in a transition economy 191 ISSAM MEJRI AND PHILIPPE VERY 11 Anticipation capacity of SMEs and transgenerational entrepreneurship: the case of family SMEs in Alexandria 213 ALAA GAMIE AND FABRICE ROUBELAT 12 Fair trade certification between the international and the territorial: management or creation of paradoxes? The case of women’s argan oil cooperatives in Morocco 228 LAHCEN BENBIHI AND ANNE MARCHAIS-ROUBELAT Conclusion 244 SOPHIE NIVOIX AND CHRISTIAN MARCON Index 246
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adam_txt |
Contents List offigures List oftables List of boxes Editors ' biographies List of contributors vii viii x xi xii 1 Introduction SOPHIE NIVOIX AND CHRISTIAN MARCON PARTI Network resources for internationalization 1 The choice of entry modality—an approach based on the concept of proximity 5 7 ROMAIN WEIGEL 2 Local practice of a business network for a foreign investor: the case of an Algerian business network 27 NAWAL DAFFEUR AND CHRISTIAN MARCON 3 Valorization of expertise of an Agricultural Technical Institute on the international stage: opportunities and managerial innovation 45 ANNE ROLLET 4 Crowdfunding potential: a two-country study of awareness and intention toward crowdfunding 69 YOUSRA ABDELWAHED, HANANE ELZEINY, AND JOHANNES SCHAAPER 5 Acculturation inside partnerships in the Russian car industry VINCENT MONTENERO AND PHILIPPE VERY 86
vi Contents PART 2 The mobilization of cultural resources internationally 6 Digital serious games for training and research on soft skills in international management 111 113 HAMZA ASSHIDI, ANNE BARTEL-RADIC, AND DANIELLE TAYLOR 7 Proficiency in the International Language of Management as a discursive identity resource 129 JOSIANE MARTIN-O’BRIEN 8 Managing cultural integration in a Franco-German acquisition 150 ULRIKE MAYRHOFER AND SILVIA DIDIER 9 Cultural diversity and social innovation in non-profit organizations 168 HANAABDO PART3 The resources of SMEs in emerging countries facing the international market 189 10 The internationalization of SMEs in a transition economy 191 ISSAM MEJRI AND PHILIPPE VERY 11 Anticipation capacity of SMEs and transgenerational entrepreneurship: the case of family SMEs in Alexandria 213 ALAA GAMIE AND FABRICE ROUBELAT 12 Fair trade certification between the international and the territorial: management or creation of paradoxes? The case of women’s argan oil cooperatives in Morocco 228 LAHCEN BENBIHI AND ANNE MARCHAIS-ROUBELAT Conclusion 244 SOPHIE NIVOIX AND CHRISTIAN MARCON Index 246 |
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illustrated | Illustrated |
index_date | 2024-07-03T22:46:38Z |
indexdate | 2024-07-10T10:01:56Z |
institution | BVB |
isbn | 9781032534381 9781032536958 |
language | English |
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physical | xv, 253 Seiten Illustrationen |
publishDate | 2024 |
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series | Routledge frontiers in the development of international business, management and marketing |
series2 | Routledge frontiers in the development of international business, management and marketing |
spelling | Firm internationalization intangible resources and development edited by Sophie Nivoix and Christian Marcon London Routledge 2024 xv, 253 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Routledge frontiers in the development of international business, management and marketing 10 "In a fast-moving globalized world, companies need to develop contingent plans. This book, by analyzing the practical aspects of creating and using intangible resources for international development, offers original and relevant insights on this subject. The book offers a comprehensive analysis of the theoretical and practical aspects of using and developing the intangible resources when a firm expands its international business operations. The book also sheds light into the understanding of various dimensions of intangible resources and their impacts on the efficiency and sustainability of firms. To investigate these issues, the book addresses topics, which have usually either not been given enough attention, hence not sufficiently investigated or not yet researched at all. It refers to a broad variety of issues including theoretical and empirical aspects of the role of intangible assets in firm internationalization. These include the reticular resources implemented by international management, methods of mobilizing cultural resources internationally, as well as specifics of small and medium-sized enterprises in various country contexts, particularly in emerging economies. Firm Internationalization: Mobilization of Intangible Resources will be valuable reading for scholars, researchers and academics in the fields of international business and strategic management in particular"-- International business enterprises / Management Nivoix, Sophie (DE-588)1211399443 edt Marcon, Christian edt Erscheint auch als Online-Ausgabe 978-1-003-41320-2 Routledge frontiers in the development of international business, management and marketing 10 (DE-604)BV047158022 10 Digitalisierung UB Passau - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=034599793&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Firm internationalization intangible resources and development Routledge frontiers in the development of international business, management and marketing |
title | Firm internationalization intangible resources and development |
title_auth | Firm internationalization intangible resources and development |
title_exact_search | Firm internationalization intangible resources and development |
title_exact_search_txtP | Firm internationalization intangible resources and development |
title_full | Firm internationalization intangible resources and development edited by Sophie Nivoix and Christian Marcon |
title_fullStr | Firm internationalization intangible resources and development edited by Sophie Nivoix and Christian Marcon |
title_full_unstemmed | Firm internationalization intangible resources and development edited by Sophie Nivoix and Christian Marcon |
title_short | Firm internationalization |
title_sort | firm internationalization intangible resources and development |
title_sub | intangible resources and development |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=034599793&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
volume_link | (DE-604)BV047158022 |
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