Creating value for leaders: balancing the interests of customers, employees, investors, and the marketplace
Creating value is the foundation of all business. It's what sets you apart from your competition, secures long-term customers, and brings distinct meaning to your brand and your stakeholders. Without creating value for your business, your unique offering will be seen as just another commodity i...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Routledge
2023
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| Schlagworte: | |
| Zusammenfassung: | Creating value is the foundation of all business. It's what sets you apart from your competition, secures long-term customers, and brings distinct meaning to your brand and your stakeholders. Without creating value for your business, your unique offering will be seen as just another commodity in the eyes of your target market. Creating value is in every business leader's vocabulary and uppermost in their overall strategy. In fact, creating value is the purpose of a company according to the Business Roundtable and the World Economic Forum. That is another key reason why more people want to understand and utilise value creation for their benefit and the good of their stakeholders. Many companies and leaders seek to create value but do not know how to. As a result, they create and destroy value unconsciously. This book shows you how to create value consciously. To create long-term value, organizations need to put in place the mindset, capabilities, and relationships that enable them to meet the needs of their customers and stakeholders. This book makes value creation understood and used by executives and leaders more effectively. The book describes value creation in its various nuances, how it arises, how it is used, and the width and scope of value creation, from how it impacts a company and how that company can become more successful by creating value for customers and other stakeholders. The author also provides tips for CEOs, managers, HR, and other professionals on how to succeed in value creation as a long-term strategy and in day-to-day work. Numerous examples and case studies illustrate the points being made by the author. |
| Beschreibung: | xxii, 332 Seiten Diagramme |
| ISBN: | 9781032464220 9781032464237 |
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| 520 | 3 | |a Creating value is the foundation of all business. It's what sets you apart from your competition, secures long-term customers, and brings distinct meaning to your brand and your stakeholders. Without creating value for your business, your unique offering will be seen as just another commodity in the eyes of your target market. Creating value is in every business leader's vocabulary and uppermost in their overall strategy. In fact, creating value is the purpose of a company according to the Business Roundtable and the World Economic Forum. That is another key reason why more people want to understand and utilise value creation for their benefit and the good of their stakeholders. Many companies and leaders seek to create value but do not know how to. As a result, they create and destroy value unconsciously. This book shows you how to create value consciously. To create long-term value, organizations need to put in place the mindset, capabilities, and relationships that enable them to meet the needs of their customers and stakeholders. This book makes value creation understood and used by executives and leaders more effectively. The book describes value creation in its various nuances, how it arises, how it is used, and the width and scope of value creation, from how it impacts a company and how that company can become more successful by creating value for customers and other stakeholders. The author also provides tips for CEOs, managers, HR, and other professionals on how to succeed in value creation as a long-term strategy and in day-to-day work. Numerous examples and case studies illustrate the points being made by the author. | |
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| id | DE-604.BV049323163 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T22:43:37Z |
| indexdate | 2024-07-10T10:01:32Z |
| institution | BVB |
| isbn | 9781032464220 9781032464237 |
| language | English |
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| oclc_num | 1409129872 |
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| physical | xxii, 332 Seiten Diagramme |
| publishDate | 2023 |
| publishDateSearch | 2023 |
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| spelling | Mahajan, Gautam 1946- Verfasser (DE-588)1220321133 aut Creating value for leaders balancing the interests of customers, employees, investors, and the marketplace by Gautam Mahajan ; foreword by Philip Kotler New York, NY Routledge 2023 xxii, 332 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier Creating value is the foundation of all business. It's what sets you apart from your competition, secures long-term customers, and brings distinct meaning to your brand and your stakeholders. Without creating value for your business, your unique offering will be seen as just another commodity in the eyes of your target market. Creating value is in every business leader's vocabulary and uppermost in their overall strategy. In fact, creating value is the purpose of a company according to the Business Roundtable and the World Economic Forum. That is another key reason why more people want to understand and utilise value creation for their benefit and the good of their stakeholders. Many companies and leaders seek to create value but do not know how to. As a result, they create and destroy value unconsciously. This book shows you how to create value consciously. To create long-term value, organizations need to put in place the mindset, capabilities, and relationships that enable them to meet the needs of their customers and stakeholders. This book makes value creation understood and used by executives and leaders more effectively. The book describes value creation in its various nuances, how it arises, how it is used, and the width and scope of value creation, from how it impacts a company and how that company can become more successful by creating value for customers and other stakeholders. The author also provides tips for CEOs, managers, HR, and other professionals on how to succeed in value creation as a long-term strategy and in day-to-day work. Numerous examples and case studies illustrate the points being made by the author. Strategic planning Chief executive officers Customer relations BUSINESS & ECONOMICS / Leadership BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Workplace Culture Kotler, Philip 1931- Sonstige (DE-588)121409600 oth Erscheint auch als Online-Ausgabe 978-1-000-86893-7 Erscheint auch als Online-Ausgabe, PDF 978-1-000-86892-0 Erscheint auch als Online-Ausgabe, EPUB 978-1-000-86893-7 erscheint auch als Online-Ausgabe, ebk 978-1-003-38162-4 |
| spellingShingle | Mahajan, Gautam 1946- Creating value for leaders balancing the interests of customers, employees, investors, and the marketplace |
| title | Creating value for leaders balancing the interests of customers, employees, investors, and the marketplace |
| title_auth | Creating value for leaders balancing the interests of customers, employees, investors, and the marketplace |
| title_exact_search | Creating value for leaders balancing the interests of customers, employees, investors, and the marketplace |
| title_exact_search_txtP | Creating value for leaders balancing the interests of customers, employees, investors, and the marketplace |
| title_full | Creating value for leaders balancing the interests of customers, employees, investors, and the marketplace by Gautam Mahajan ; foreword by Philip Kotler |
| title_fullStr | Creating value for leaders balancing the interests of customers, employees, investors, and the marketplace by Gautam Mahajan ; foreword by Philip Kotler |
| title_full_unstemmed | Creating value for leaders balancing the interests of customers, employees, investors, and the marketplace by Gautam Mahajan ; foreword by Philip Kotler |
| title_short | Creating value for leaders |
| title_sort | creating value for leaders balancing the interests of customers employees investors and the marketplace |
| title_sub | balancing the interests of customers, employees, investors, and the marketplace |
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