Advanced trends in ICT for innovative business management:

Cover -- Half Title -- Title Page -- Copyright Page -- Contents -- Preface -- Editors -- Contributors -- 1. Investments in ICT software and equipment in the process of digital transformation of European Union enterprises -- 2. The use of information and communication technologies in small and medium...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Weitere Verfasser: Szymczyk, Katarzyna (HerausgeberIn), El Emary, Ibrahiem M. M. (HerausgeberIn)
Format: Buch
Sprache:English
Veröffentlicht: Boca Raton CRC Press 2021
Schlagworte:
Zusammenfassung:Cover -- Half Title -- Title Page -- Copyright Page -- Contents -- Preface -- Editors -- Contributors -- 1. Investments in ICT software and equipment in the process of digital transformation of European Union enterprises -- 2. The use of information and communication technologies in small and medium-sized enterprises in Poland -- 3. Approach to the voice control of IoT objects in "smart house" systems -- 4. ICT as a component of the internationalization strategy of the enterprise -- 5. Automation of forming complex advertising products -- 6. Digital agriculture innovation: Trends and opportunities -- 7. Relevance of the completeness meter of transport services -- 8. Innovative and investment direction of farming enterprise development -- 9. Information technologies as support for knowledge management -- 10. Information technologies for the industrial management of objects in an innovative economy under conditions of instability and development of Industry 4.0 -- 11. The role of organic brand in the development of farmers' association: Evidence from Ukraine -- 12. Economic security management: Innovative leadership -- 13. The impact of social media communication on the company's reputation -- 14. Higher education as a development actor: The case of Morocco -- 15. Extra-financial assessment of the immaterial capital (Case of large service company) -- 16. Research of classification approaches of digital marketing tools for industrial enterprises -- 17. Innovations in internet marketing of enterprises in Ukraine on the example of biological products manufacturers -- 18. Cultural aspects of compulsive buying in emerging economies: The Moroccan case -- Index.
Beschreibung:xiii, 283 Seiten Diagramme
ISBN:9781032027197
9780367460624

Es ist kein Print-Exemplar vorhanden.

Fernleihe Bestellen Achtung: Nicht im THWS-Bestand!